Destination Management (MMTI3100)

Destination Management, 5 cr - MMTI3100

Destination Management (MMTI3100-3002), 15.02.2021 – 28.05.2021,
5 cr (MPT21VK, ...) — Face-to-face, Online learning + -
Language of instruction

English

Timing

15.02.2021 - 28.05.2021

Lecturer(s)

Suvi Ahonen, Minna Tunkkari-Eskelinen

Planned learning activities, teaching methods and guidance

lectures
group discussions
presentations
Analysis assignment
diary
peer evaluation
self-assessment

Learning materials and recommended literature

Mason, P. 2016 (3rd edition). Tourism impacts, planning and management. Routledge.
Other materials provided by the lecturer of the course

Campus

Main Campus

Internationality

International visiting lecturers

Enrollment

10.02.2021 - 28.02.2021
Groups
- MPT21VK
- HBI18S1
- MRE18SB
- ZJA21KM
- MRE18SA
- HBI18K1
Seats

0 - 55

Assessment methods

Open UAS 3

Degree Programme

Bachelor's Degree Programme in Tourism and Service Business

Mode of delivery

Face-to-face, Online learning

Share of R&D studies

2 cr

Share of virtual studies

2 cr

Unit

Liiketoimintayksikkö

The students knows what means responsible tourism destination and its management, how are the companies and other stakeholders involved in the tourism management ecosystem.
The student recognizes the value of historic, geographic and cultural attractions, and services in tourism.
The student knows how and why tourists make particular destination choices.
The student identifies the strategic challenges and opportunities for tourism destinations.
The student is able to conduct a research on a destination and networks, and make recommendations to practitioners.

Responsible tourism planning
Overtourism
Destination analysis
Market research
Destination management system
Tourism ecosystem
Stakeholders
Networking

Knowledge of tourism as an industry and business

0-5

The general criteria of the competences that the Bachelor's Degrees awarded by Finnish Universities of Applied Sciences provide can be found on JAMK's web pages. The learning outcomes of individual courses are assessed in relation to the objectives of the course concerned. Assessment is based on knowledge, skills and competence in accordance with the National and European Qualifications Framework, level 6

Assessment methods are based on learning objectives.
A course accepted as completed is assessed on the following five-step scale:
5 (Excellent) A student uses different concepts and circumstances of tourism destination planning and value creation. The student designs with arguments the stakeholder involvement in the ecosystem. A student is able to create a critical approach in destination analysis and plan both in theory and practice.
4 (Very Good) A student uses different concepts and circumstances of tourism destination planning and value creation. The student distinguishes the stakeholder involvement in the ecosystem. A student is able to defend a destination analysis and plan both in theory and practice.

3 (Good) A student illustrates different concepts and circumstances of tourism destination planning and value creation. The student demonstrates the stakeholder involvement in the ecosystem. A student is able to classify a destination analysis and plan both in theory and practice.

2 (Satisfactory) A student identifies different concepts and circumstances of tourism destination planning and value creation. The student demonstrates the stakeholder involvement in the ecosystem. A student is able to apply the knowledge into practice in creating a destination analysis and plan.

1 (Sufficient) A student knows different concepts and circumstances of tourism destination planning and value creation. The student understands the stakeholder involvement in the ecosystem. A student is able to apply the knowledge into practice in creating a destination analysis and plan.

If the student does not meet the minimum criteria set for the course, the grade is 0 (Fail).

3 (Good) You illustrate different concepts and circumstances of tourism in destination planning and value creation. You demonstrate responsible stakeholder involvement in the ecosystem. You are able to classify a destination analysis and plan both in research based theory and practice.

4 (Very Good) You use different concepts and circumstances of tourism in destination planning and value creation. You distinguish the responsible stakeholder involvement in the ecosystem from the conflicted actors. You are able to defend your theory- and practice-based destination analysis and plan.

5 (Excellent) You can critically argue for the concepts and circumstances used in responsible tourism destination planning and value creation. You can design with arguments the stakeholder involvement being more responsible in the ecosystem. You are able to create a critical and innovative approach in your theory- and practice-based destination analysis and plan.

Destination Management, 5 cr - MMTI3100

Upcoming implementations