English
10.01.2023 - 25.04.2023
Lectures, exercises, group work, exam
Wilson A., Zeithaml V., Bitner M. & Gremler D. 2016. Services Marketing: integrating customer focus across the firm (Third/Fourth European Edition). New York: McGraw-Hill Education
The e-book version can be read via Janet, there is a link for it, you need to log in with Haka (Jamk login data).
https://janet.finna.fi/Record/jamk.993662044506251
Main Campus
Exam dates will be confirmed in the beginning of the course.
Exam X. May
1st Exam retake X. May
2nd Exam retake X. June
135h
01.11.2022 - 05.01.2023
No alternative versions.
0 - 40
Avoin AMK 1 (sis. max-määrään)
Vaihto-opiskelijat 10
Bachelor's Degree Programme in Service Business
Face-to-face
School of Business
English
30.01.2023 - 19.05.2023
Lectures, exercises, group work, exam
Wilson A., Zeithaml V., Bitner M. & Gremler D. 2016. Services Marketing: integrating customer focus across the firm (Third/Fourth European Edition). New York: McGraw-Hill Education
The e-book version can be read via Janet, there is a link for it, you need to log in with Haka (Jamk login data).
https://janet.finna.fi/Record/jamk.993662044506251
Exam dates will be confirmed in the beginning of the course.
Exam May
1st Exam retake X. May
2nd Exam retake X. June
135h
01.11.2022 - 05.01.2023
No alternative versions.
0 - 45
Avoin amk 10 sisältyy max-paikkoihin.
Vaihto-opiskelijat 10
Bachelor's Degree Programme in Service Business
Online learning
5 cr
School of Business
Suomi
24.10.2022 - 31.07.2023
Opintojakso suoritetaan itsenäisesti yksilötehtäviä tekemällä.
Wilson A., Zeithaml V., Bitner M. & Gremler D. 2016. Services Marketing: integrating customer focus across the firm (Third European Edition). New York: McGraw-Hill Education. Kirja on lainattavissa e-kirjana Janetin kautta (kirjautuminen Haka-tunnisteen kautta, Jamk login data) osoitteessa https://janet.finna.fi/Record/jamk.993662044506251
Muu opiskelumateriaali (blogikirjoitukset, podcastit, videot, tilastot ja tutkimusraportit) Moodlessa.
Yhteensä 135 h. Opintojakso suoritettavissa 24.10.2022-31.7.2023 välisenä aikana.
-
Avoin amk 10
Campusonline 500
Palveluliiketoiminta (AMK)
Verkko-opetus
5 op
Liiketoimintayksikkö