Siirry suoraan sisältöön

Selling and Distribution (5 op)

Toteutuksen tunnus: MTMW2400-3001

Toteutuksen perustiedot


Ilmoittautumisaika

10.02.2021 - 28.02.2021

Ajoitus

22.03.2021 - 21.05.2021

Opintopistemäärä

5 op

Toteutustapa

Lähiopetus

Yksikkö

Liiketoimintayksikkö

Toimipiste

Pääkampus

Opetuskielet

  • Englanti

Paikat

0 - 40

Koulutus

  • Bachelor's Degree Programme in Tourism Management (AMK)

Opettaja

  • Susanna Nuijanmaa
  • Susanna Riekkinen

Ryhmät

  • MTM21VK
    Bachelor's Degree Programme in Tourism Management,vaihto-opiskelu/Exchange studies
  • ZJA21KM
    Avoin AMK, marata
  • MTM19S1
    Bachelor's Degree Programme in Tourism Management

Tavoitteet

The student understands the selling processes and sales management perspectives.
She/he can act responsibly in customer relationship management.
She/he can identify different distribution actors on tourism industry.
Student can evaluate customer-oriented and cost-efficient sales and distribution channels for a tourism company.

Sisältö

- key concepts of selling and distribution
- sales and buying process
- sales & customer relationship management
- tourism distribution actors
- distribution channels

Lisätietoja opiskelijoille

Avoin amk 3

Arviointiasteikko

0-5

Arviointikriteerit, tyydyttävä (1-2)

Sufficient 1: The student demonstrates under guidance an understanding of the abovementioned learning objectives, but the application is found lacking.

Satisfactory 2: The student demonstrates under guidance an understanding of the abovementioned learning objectives. Application is satisfactory.

Arviointikriteerit, hyvä (3-4)

Good 3: The student demonstrates a somewhat holistic and analytical understanding and ability to apply in terms of the learning objectives.

Very good 4: The student demonstrates a nearly holistic, critical and analytical understanding and ability to apply in terms of the learning objectives.

Arviointikriteerit, kiitettävä (5)

Excellent 5: The student demonstrates a holistic, critical and analytical understanding and ability to apply in terms of the learning objectives.

Arviointikriteeri, hyväksytty/hylätty

If the student does not meet the minimum criteria set for the course, the grade is 0 (Fail).

Esitietovaatimukset

Student knows the basics of marketing, accounting and management.