Lukuvuosi 2021 - 2022

• Food Tourism (MMPG1400-3003),
       07.03.2022 – 20.05.2022,  5 cr  (MPT21SM, ...) — Online learning +-
  Learning outcomes of the course

  Learning outcome expresses the level of competence Sufficient 1.
  Student
  - is aware of Food Tourism, both on local and global level.
  - can see the link between the current tourism trends an experience products related to food.
  - is aware of the meaning of terroir and authenticity in food tourism.
  - knows about the factors to be taken into account when planning a food tourism product.

  Prerequisites and co-requisites

  none

  Course contents

  Defining Food Tourism
  Trends in tourism and food tourist’s motivators
  Experience products in tourism
  Special features of food tourism products: terroir and authenticity
  Locality and globality in food tourism
  Business and regional development in food tourism
  Experience product design in food tourism

  Assessment criteria

  Assessment criteria - grade 1 and 2

  Assessment methods are based on learning objectives. If the student does not meet the minimum criteria set for the course, the grade is 0 (Fail).
  
  Sufficient 1
  You are aware of Food Tourism, both on local and global level. You can see the link between the current tourism trends an experience products related to food. You are aware of the meaning of terroir and authenticity in food tourism. You know about the factors to be taken into account when planning a food tourism product.
  
  Satisfactory 2
  In addition to the core competence required for grade 1, you understand the factors affecting Food Tourism and are capable of making use of the knowledge learnt.

  Assessment criteria - grade 3 and 4

  Good 3
  You can define food tourism as part of cultural tourism, and can point out its central features. You are able to give relevant various examples of food tourism both locally and globally. You can design an experience product/service in food tourism to a chosen destination and link it to most relevant factors (e.g. trends, business and regional development).
  
  Very good 4
  You can define food tourism as part of cultural tourism, and can analyze its central features. You are able to give relevant various examples of food tourism both locally and globally. You can design an experience product/service in food tourism to a chosen destination and link it to consumer and tourism trends, business and regional development.

  Assessment criteria - grade 5

  Excellent 5
  You can define food tourism as part of cultural tourism, and can analyze its central features. You are able to give relevant various examples of food tourism both locally and globally. You can design an innovative experience product/service in food tourism to a chosen destination and link it to consumer and tourism trends, business and regional development.

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  Language of instruction

  English

  Location and time

  Fully online 7.3.-20.5.2022. Five webinars that will be recorded. Webinar timings and teacher's consultation hour timings to be planned and added to the course calendar later.

  Planned learning activities, teaching methods and guidance

  Fully online course. Learning through theory and case studies. Concept design.
  Online lectures and discussions, interactive webinars.
  Course assignments help the student to progress gradually towards the final assignment on experiential food tourism product/service/concept. Peer feedback and evaluation on many assignments. Reflection.

  Learning materials and recommended literature

  World Food Travel Association website. N.d. Accessed on 20 April 2020. Retrieved from https://worldfoodtravel.org/what-is-food-tourism/
  
  Ellis, A., Park, E., Kim, S. & Yeoman, I. 2018. What is food tourism? Tourism Management, 68(2018), 250-263. Available online 4 April 2018 Elsevier.
  
  Hall, C. M. and Sharples, L. 2003. The consumption of experiences or the experience of consumption? An introduction to the tourism of taste. Chapter 1, p. 1-10. & Scarpato, R. and Daniele, R. 2003. New Global Cuisine: tourism, authenticity and sense of place in postmodern gastronomy. Chapter 17, p. 296-313. In Hall, C. M., Sharples, L., Mitchell, R., Macionis, N. & Cambourne, B. (Eds.) 2003. Food Tourism Around the World. Development, Management and Markets. Oxford: Butterworth-Heineman.
  
  Croce, E. and Perri, G. 2010. Food and Wine Tourism. Integrating Food, Wine and Territory. Chapter 4, p. 60-72. Willingford: CAB International.
  
  OECD Tourism Trends and Policies 2020. N.d. Accessed on 20 April 2020. Retrieved from https://www.oecd.org/cfe/tourism/oecd-tourism-trends-and-policies-20767773.htm
  
  Creating Experiences Toolkit: Northern Ireland. N.d. Accessed on 20 April 2020. Retrieved from https://tourismni.com/globalassets/grow-your-business/toolkits-and-resources/experiences-guides/creating-experiences-toolkit.pdf
  
  Havas, Kristiina & Jaakonaho, Kristiina (Eds.). 2015. Hungry for Finland . HAAGA-HELIA ammattikorkeakoulu. Accessed on 20 April 2020. Retrieved from http://www.e-julkaisu.fi/haaga-helia/hungry_for_finland/#pid=1
  
  Guidelines for the Development of Gastronomy Tourism. 2019. World Tourism Organization (UNWTO) and Basque Culinary Center (BCC) on food tourism in relation to business/economy and regional/local development. Retrieved on 14 April 2020 from https://www.e-unwto.org/doi/pdf/10.18111/9789284420957

  Lecturer(s)

  Minna Junttila

  Working life cooperation

  Case studies from the industry. The final assignment can be designed for a company if the student so wishes.

  Exam dates and re-exam possibilities

  No traditional exams. Grading 1-5 will be based on the student's input on the gradually progressing assignments during the course and the final assignment.

  Internationality

  The course has usually international students (both degree and exchange students), therefore it has very multicultural profile which can be seen e.g. in the discussions. Both global and Finnish examples used.

  Timing

  07.03.2022 - 20.05.2022

  Learning assignments and student workload

  Individual study of materials 40h
  Course assignments 35h
  Webinars 10h
  Final assignment 35h
  Online discussions 5h
  Peer evaluation and commenting 5h
  Reflection 5h

  Content scheduling

  The material folder of each main theme and the assignments will be instructed gradually when the course proceeds. The student is expected to complete the assignments gradually on time in order receive feedback. When all the main themes will have been studied, the student continues working on the final assignment for which she has already prepared material in the previous assignments. The final assignment will be assessed by both the teacher and peers. At the end of the course the student reflects her learning.

  Groups

  • MPT21SM
  • MPT20S1
  • MPT21S1
  • MPT19SA
  • MPT19S1M
  • ZJK22KM
  • MPT20SM
  • ZJA22KM

  Alternative learning methods

  Accreditation (replacement and inclusion)
  Recognition of prior learning and assessment
  Studification
  Detailed instructions in the Degree Regulations and Study Guide

  Seats

  0 - 45

  Assessment methods

  Evaluation scale 1-5. Enhancement-led evaluation and feedback by the teacher. Reflection and self-assessment. Peer feedback during the course.

  Degree Programme

  Bachelor's Degree Programme in Service Business, Bachelor's Degree Programme in Tourism and Service Business

  Mode of delivery

  Online learning

  Share of virtual studies

  5 cr

  Credits

  • 5 cr

  Unit

  Liiketoimintayksikkö
• Selling and Sales Support (MZBM3000-3005),
       10.01.2022 – 02.04.2022,  5 cr  (MPT19S1M, ...) — Online learning +-
  Learning outcomes of the course

  Object of the course
  Purpose of the course is to identify the key concepts, theories and processes both in operational sales and in sales management.
  
  Course Competences
  Internationalisation and communications competence
  Learning and information management competence
  
  Aim of the course
  Upon completion of the course you are able to recognize the changing needs of the customers, analyze the challenges and new trends in business environment and utilize the information in developing, implementing and monitoring the success of sales processes. You understand the significance and role of personal selling, sales support activities and sales steering processes.

  Prerequisites and co-requisites

  Student knows the basics of marketing.

  Course contents

  Sales, support and steering processes
  Selling techniques and tools
  Key account management
  Social selling
  Sales capabilities in the future
  Smarketing
  International/global sales, role of culture

  Assessment criteria

  Assessment criteria - grade 1 and 2

  Adequate 1
  You understand the main concepts, theories and methods of marketing and you are able to describe the implementation with them. You address the topic from different points of view. You interpret the results and present development suggestions. You work in different problem solving situations independently and according to given instructions. You recognise your interaction skills and you are able work in a goal-oriented way in groups. You disclose and rationalise your perspectives. You take responsibility for your work. You can evaluate and recognise the objects of improvement in your own expertise in relation to marketing. Your reporting is illustrative but contains some illogicalities and shortcomings. Your text is unstructured and there repeatedly occur some language and style errors. There are some deficits complying with JAMK reporting instructions.
  
  Satisfactory 2
  You understand the main concepts, theories and methods of marketing and you are able to implement these in the rationalisation of your conclusions. You can present applicable solutions based on the results. You have the practical skills to survive known situations. You can co-operate responsibly in problem-solving situations. You can adapt and develop your interaction skills to different situations. You take responsibility for your peers work. You can evaluate and recognise the objects of improvement in your own expertise in relation to marketing. Your reporting is logical and illustrative but has some shortcomings. Your text is unstructured and there repeatedly occur some language and style errors. There are some deficits complying JAMK reporting instructions.

  Assessment criteria - grade 3 and 4

  Good 3
  You can analyse and categorise the main concepts and theories of sales processes in your conclusions. You can combine different knowledge, skills and methods in problem solving situations. You can analyse and compare results and present an applicable solution based on them. You manage the practical skills you need to work independently. You show skills of solving problems related to this line of business. You can organise and take responsibility for your group’s work. You can argument your points of view in interaction. You can analyse and reason your expertise and improvement points in sales processes. Your reporting is coherent, justifiable and illustrative. Your text is structured and there occurs occasional language and style errors. You follow JAMK reporting instructions.
  
  Very good 4
  You can evaluate, analyse and utilise the main concepts and theories of sales processes in your conclusions. You can evaluate and explain the results and the process leading to them based on the set objectives. You show the ability to differentiate the relevant aspects and make a justifiable decision in multifunctional problems within this line of business. You can present applicable conclusions and development suggestions. You possess practical skills in which you apply the knowledge. You can organise the work of the community and take responsibility for the group tasks and problem solving. You are able to have reciprocal discussion aiming at overall understanding and strengthening co-operation between the participants. You take responsibility for the development of the group and the individuals in it. You can analyse your expertise in different sectors reflectively and show your improvement in regards to sales processes. Your reporting is logical, analytical and professional. Your text is structured, fluent and mainly error-free. You follow JAMK reporting instructions.

  Assessment criteria - grade 5

  Excellent 5
  You can critically evaluate and utilise the main theories, concepts, research, methods and principles of sales processes in your solutions. You can define and interpret the central concepts and theories in this line of business based on accurate knowledge and research publications. You can produce new points of view and make generalisations. You evaluate, analyse and compare the process, results and recommendations in relation to set objectives and criteria. You possess the practical skills to develop the operations. You lead in a goal-oriented way, by taking responsibility for the projects and tasks in complicated problem solving situations. You work in co-operation and produce new and creative solutions by anticipating changes in the operating environment. You take responsibility for the development of the group and the individuals in it. You are able to have reciprocal discussion aiming at overall understanding and strengthening co-operation between the participants. You reflect and develop your expertise in sales processes critically, comprehensively and diversely. Your report cogently, presenting a logical and clear entity. You show critical thinking and your text is argumentative, insightful and almost error-free. You follow JAMK reporting instructions.

  ---

  Language of instruction

  English

  Location and time

  100% virtual course.

  Planned learning activities, teaching methods and guidance

  Flipped learning: The course is divided into learning tracks/themes. Each track contains the following steps supporting students learning process.
  1. Expertise lecture relating to each track/theme
  2. Additional study/support material relating to the track/theme
  3. Individual assignments
  4. Group work
  5. Business life visitor/s (to be confirmed)
  
  The support during the course will be available in the following way:
  1. Introduction to each track/theme
  2. Support and feedback for project work and individual assignments
  3. Peer reviews of the group work

  Learning materials and recommended literature

  Jobber, D., Lancaster, G., Le Meunier-Fitzhugh K., 2019. Selling and Sales Management, Pearson.

  Lecturer(s)

  Päivi Könönen

  Exam dates and re-exam possibilities

  Exam, evaluation will be done also based on group work and individual assignments.

  Timing

  10.01.2022 - 02.04.2022

  Learning assignments and student workload

  Lectures 35 hours (exl. holidays), group work 50 hours, independent study 50 hours, total 135 h.

  Content scheduling

  Track I: Sales & Marketing integration & evolution
  Track II: Global Sales processes - operational sales
  Track III: Global Sales processes - sales management and support
  Track IV: Role of Culture in Global Sales

  Groups

  • MPT19S1M
  • ZJA22KM

  Seats

  0 - 40

  Assessment methods

  Avoin amk 3

  Degree Programme

  Bachelor's Degree Programme in Service Business, Bachelor's Degree Programme in Tourism and Service Business

  Mode of delivery

  Online learning

  Share of virtual studies

  5 cr

  Credits

  • 5 cr

  Unit

  Liiketoimintayksikkö
• Hotel management (MWTE0310-3010),
       14.02.2022 – 22.04.2022,  5 cr  (MTM22VK, ...) — Face-to-face +-
  Learning outcomes of the course

  Student understands the structure and earnings logic in the hotel industry both at national and international level. She/he masters the core process of the hotel company. She/he can apply the potential of technology to manage accommodation processes and customerships. Student can design customer oriented accommodation services.

  Prerequisites and co-requisites

  The student understands the concepts related to service operations. The student understands the general concepts and phenomena related to tourism.

  Course contents

  •business prospects nationally and internationally
  •planning and developing the core process in hotels
  •mastery of technology in hotel services
  •service development in hotels

  Assessment criteria

  Assessment criteria - grade 1 and 2

  Excellent 5: The student demonstrates a holistic, critical and analytical understanding in terms of the abovementioned learning objectives.
  
  Very good 4: The student demonstrates an analytical understanding in terms of the abovementioned learning objectives.
  
  Good 3: The student demonstrates a somewhat holistic and analytical understanding and application in terms of the abovementioned learning objectives.
  
  Satisfactory 2: The student demonstrates under guidance an understanding of the application of the abovementioned learning objectives.
  
  Adequate 1: The student shows an understanding of the abovementioned learning objectives, but the application is found lacking.
  
  If the student does not meet the minimum criteria set for the course, the grade is 0 (Fail).

  Assessment criteria - grade 3 and 4

  Good 3: The student demonstrates a somewhat holistic and analytical understanding and application in terms of the learning objectives
  Very good 4: The student demonstrates an analytical understanding in terms of the learning objectives.

  Assessment criteria - grade 5

  Excellent 5: The student demonstrates a holistic, critical and analytical understanding in terms of the learning objectives.

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  Language of instruction

  English

  Planned learning activities, teaching methods and guidance

  Contact lectures
  Individual and group assignments
  Company visits and visitors

  Learning materials and recommended literature

  Wood Raoy C.(edit.). 2018. Hotel accommodation management. Abingdo.
  
  Other materials specified by the teacher

  Lecturer(s)

  Susanna Nuijanmaa

  Working life cooperation

  Company visits
  Visitors in class

  Campus

  Main Campus

  Timing

  14.02.2022 - 22.04.2022

  Learning assignments and student workload

  Lectures 48
  Individual studying 77
  Group work 10
  Total 135

  Groups

  • MTM22VK
  • HBI19S1
  • MTM20S1
  • HBI22VKK
  • MTM19S1
  • ZJA22KM

  Seats

  0 - 40

  Assessment methods

  Open UAS 5 (included in the total capacity)
  Exchange students: 5 (included in the total capacity)

  Degree Programme

  Bachelor's Degree Programme in Tourism and Service Business, Bachelor's Degree Programme in Tourism Management

  Mode of delivery

  Face-to-face

  Credits

  • 5 cr

  Unit

  Liiketoimintayksikkö
• Ruoka- ja ravintolapalvelujen päivittäisjohtaminen (MMPD2500-3004),
       30.08.2021 – 17.12.2021,  10 op  (MPT19S1M) — Verkko-opetus +-
  Osaamistavoitteet

  Opintojakson tavoite
  Sinä osaat kehittää ja kriittisesti arvioida omia vuorovaikutus -ja johtamistaitojasi. Tunnistat yrityksen strategian merkityksen esimiestyössäsi. Sinä osaat määrittää asiakkuuksia teoriaa soveltaen ja toteuttaa itsenäisesti myynti- tai tiedotuskampanjan. Sinä tunnistat ja osaat soveltaa ruoka- ja ravintolapalvelun seurantajärjestelmiä sekä tunnuslukuja ruoka-ja ravintolapalveluiden liiketoiminnoissa. Tiedostat alan tulevaisuuden osaamistarpeet. Opit käyttämään videota oman oppimisen reflektoinnissa ja työskentelemään osana asiantuntijatiimiä. Opit tarkastelemaan itseäsi esimiesroolissa ja saat palautetta vahvuuksistasi ja kehittämiskohteistasi. Hallitset työyhteisöön ja työhyvinvointiin liittyvät osa-alueet ja niiiden merkityksen toimintaympäristössä.

  Edeltävä osaaminen

  Opintojaksot Services Marketing, taloushallinto, Johtaminen ja Operatiivinen johtaminen

  Sisältö

  Itsensä ja tiimin johtaminen
  
  Asiakkuuksien johtaminen yrityksessö
  
  Työhyvinvointi ja työntekijöiden motivointi

  Arviointikriteerit

  Arviointikriteeri, hyväksytty/hylätty

  Opiskelija tuntee operatiivisen johtamisen osa-alueet ja osaa hahmottaa niiden suhteen toisiinsa. Opiskelija tunnistaa operatiivisen johtamisen työvälineitä ja osaa hyödyntää niitä päätöksenteossa.

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  Opetuskieli

  Suomi

  Aika ja paikka

  - Webinaarit Zoomissa
  - Lukupiirit ryhmittäin oman aikataulutuksen mukaan
  - Moodle-oppimisympäristö

  Opetusmenetelmät ja ohjaus

  - Webinaarit, joissa vierailevia luennoitsijoita ja ohjattua työskentelyä (läsnäolopakko)
  - Toiminnan kehittäminen kohdeyrityksissä
  - Reflektiovideoiden tekeminen
  - Lukupiirit
  - Portfolio

  Oppimateriaali ja suositeltava kirjallisuus

  - Verkko-opiskelumateriaali
  - Johtamisen aihealueen mukaan valitut teokset
  - Vepsäläinen, Jukka.2016. Ruokaketjun osaamistarpeet tulevaisuudessa. Opetushallitus.

  Opettaja

  Anne-Maria Raitio, Tomi Hiltunen

  Työelämäyhteydet

  Vierailevia luennoitsijoita kentältä

  Tenttien ajankohdat ja uusintamahdollisuudet

  Kurssilla ei ole tenttiä

  Ajoitus

  30.08.2021 - 17.12.2021

  Opiskelijan oppimistehtävät ja ajankäyttö

  Webinaarit 10 h
  Lukupiirit 50 h
  Toiminnan kehittäminen kohdeyrityksessä ja reflektiovideot 200 h
  Portfolio 10 h

  Ilmoittautumisaika

  03.08.2021 - 05.09.2021

  Ryhmä

  • MPT19S1M

  Paikkoja

  0 - 40

  Arviointimenetelmät

  Avoin amk 3

  Tutkinto-ohjelma

  Palveluliiketoiminta (AMK), Matkailu- ja palveluliiketoiminta (AMK)

  Toteutustapa

  Verkko-opetus

  Virtuaaliosuus

  10 op

  Opintopistemäärä

  • 10 op

  Vastuuyksikkö

  Liiketoimintayksikkö
• Selling and Sales Support (MZBM3000-3004),
       30.08.2021 – 17.12.2021,  5 cr  (ZJA21SM, ...) — Online learning +-
  Learning outcomes of the course

  Object of the course
  Purpose of the course is to identify the key concepts, theories and processes both in operational sales and in sales management.
  
  Course Competences
  Internationalisation and communications competence
  Learning and information management competence
  
  Aim of the course
  Upon completion of the course you are able to recognize the changing needs of the customers, analyze the challenges and new trends in business environment and utilize the information in developing, implementing and monitoring the success of sales processes. You understand the significance and role of personal selling, sales support activities and sales steering processes.

  Prerequisites and co-requisites

  Student knows the basics of marketing.

  Course contents

  Sales, support and steering processes
  Selling techniques and tools
  Key account management
  Social selling
  Sales capabilities in the future
  Smarketing
  International/global sales, role of culture

  Assessment criteria

  Assessment criteria - grade 1 and 2

  Adequate 1
  You understand the main concepts, theories and methods of marketing and you are able to describe the implementation with them. You address the topic from different points of view. You interpret the results and present development suggestions. You work in different problem solving situations independently and according to given instructions. You recognise your interaction skills and you are able work in a goal-oriented way in groups. You disclose and rationalise your perspectives. You take responsibility for your work. You can evaluate and recognise the objects of improvement in your own expertise in relation to marketing. Your reporting is illustrative but contains some illogicalities and shortcomings. Your text is unstructured and there repeatedly occur some language and style errors. There are some deficits complying with JAMK reporting instructions.
  
  Satisfactory 2
  You understand the main concepts, theories and methods of marketing and you are able to implement these in the rationalisation of your conclusions. You can present applicable solutions based on the results. You have the practical skills to survive known situations. You can co-operate responsibly in problem-solving situations. You can adapt and develop your interaction skills to different situations. You take responsibility for your peers work. You can evaluate and recognise the objects of improvement in your own expertise in relation to marketing. Your reporting is logical and illustrative but has some shortcomings. Your text is unstructured and there repeatedly occur some language and style errors. There are some deficits complying JAMK reporting instructions.

  Assessment criteria - grade 3 and 4

  Good 3
  You can analyse and categorise the main concepts and theories of sales processes in your conclusions. You can combine different knowledge, skills and methods in problem solving situations. You can analyse and compare results and present an applicable solution based on them. You manage the practical skills you need to work independently. You show skills of solving problems related to this line of business. You can organise and take responsibility for your group’s work. You can argument your points of view in interaction. You can analyse and reason your expertise and improvement points in sales processes. Your reporting is coherent, justifiable and illustrative. Your text is structured and there occurs occasional language and style errors. You follow JAMK reporting instructions.
  
  Very good 4
  You can evaluate, analyse and utilise the main concepts and theories of sales processes in your conclusions. You can evaluate and explain the results and the process leading to them based on the set objectives. You show the ability to differentiate the relevant aspects and make a justifiable decision in multifunctional problems within this line of business. You can present applicable conclusions and development suggestions. You possess practical skills in which you apply the knowledge. You can organise the work of the community and take responsibility for the group tasks and problem solving. You are able to have reciprocal discussion aiming at overall understanding and strengthening co-operation between the participants. You take responsibility for the development of the group and the individuals in it. You can analyse your expertise in different sectors reflectively and show your improvement in regards to sales processes. Your reporting is logical, analytical and professional. Your text is structured, fluent and mainly error-free. You follow JAMK reporting instructions.

  Assessment criteria - grade 5

  Excellent 5
  You can critically evaluate and utilise the main theories, concepts, research, methods and principles of sales processes in your solutions. You can define and interpret the central concepts and theories in this line of business based on accurate knowledge and research publications. You can produce new points of view and make generalisations. You evaluate, analyse and compare the process, results and recommendations in relation to set objectives and criteria. You possess the practical skills to develop the operations. You lead in a goal-oriented way, by taking responsibility for the projects and tasks in complicated problem solving situations. You work in co-operation and produce new and creative solutions by anticipating changes in the operating environment. You take responsibility for the development of the group and the individuals in it. You are able to have reciprocal discussion aiming at overall understanding and strengthening co-operation between the participants. You reflect and develop your expertise in sales processes critically, comprehensively and diversely. Your report cogently, presenting a logical and clear entity. You show critical thinking and your text is argumentative, insightful and almost error-free. You follow JAMK reporting instructions.

  ---

  Language of instruction

  English

  Location and time

  100% virtual course.

  Planned learning activities, teaching methods and guidance

  Flipped learning: The course is divided into learning tracks/themes. Each track contains the following steps supporting students learning process.
  1. Expertise lecture relating to each track/theme
  2. Additional study/support material relating to the track/theme
  3. Individual assignments
  4. Group work
  5. Business life visitor/s (to be confirmed)
  
  The support during the course will be available in the following way:
  1. Introduction to each track/theme
  2. Support and feedback for project work and individual assignments
  3. Peer reviews of the group work

  Learning materials and recommended literature

  Jobber, D., Lancaster, G., Le Meunier-Fitzhugh K., 2019. Selling and Sales Management, Pearson.

  Lecturer(s)

  Päivi Könönen

  Campus

  Main Campus

  Exam dates and re-exam possibilities

  Exam, evaluation will be done also based on group work and individual assignments.

  Timing

  30.08.2021 - 17.12.2021

  Learning assignments and student workload

  Lectures 35 hours (exl. holidays), group work 50 hours, independent study 50 hours, total 135 h.

  Enrollment

  02.08.2021 - 05.09.2021

  Content scheduling

  Track I: Sales & Marketing integration & evolution
  Track II: Global Sales processes - operational sales
  Track III: Global Sales processes - sales management and support
  Track IV: Role of Culture in Global Sales

  Groups

  • ZJA21SM
  • MPT19SA

  Seats

  0 - 40

  Assessment methods

  Avoin amk 3

  Degree Programme

  Bachelor's Degree Programme in Service Business, Bachelor's Degree Programme in Tourism and Service Business

  Mode of delivery

  Online learning

  Share of virtual studies

  5 cr

  Credits

  • 5 cr

  Unit

  Liiketoimintayksikkö
• Ruoka- ja ravintolapalvelujen päivittäisjohtaminen (MMPD2500-3003),
       25.10.2021 – 20.03.2022,  10 op  (MPT19SA) — Lähiopetus +-
  Osaamistavoitteet

  Opintojakson tavoite
  Sinä osaat kehittää ja kriittisesti arvioida omia vuorovaikutus -ja johtamistaitojasi. Tunnistat yrityksen strategian merkityksen esimiestyössäsi. Sinä osaat määrittää asiakkuuksia teoriaa soveltaen ja toteuttaa itsenäisesti myynti- tai tiedotuskampanjan. Sinä tunnistat ja osaat soveltaa ruoka- ja ravintolapalvelun seurantajärjestelmiä sekä tunnuslukuja ruoka-ja ravintolapalveluiden liiketoiminnoissa. Tiedostat alan tulevaisuuden osaamistarpeet. Opit käyttämään videota oman oppimisen reflektoinnissa ja työskentelemään osana asiantuntijatiimiä. Opit tarkastelemaan itseäsi esimiesroolissa ja saat palautetta vahvuuksistasi ja kehittämiskohteistasi. Hallitset työyhteisöön ja työhyvinvointiin liittyvät osa-alueet ja niiiden merkityksen toimintaympäristössä.

  Edeltävä osaaminen

  Opintojaksot Services Marketing, taloushallinto, Johtaminen ja Operatiivinen johtaminen

  Sisältö

  Itsensä ja tiimin johtaminen
  
  Asiakkuuksien johtaminen yrityksessö
  
  Työhyvinvointi ja työntekijöiden motivointi

  Arviointikriteerit

  Arviointikriteeri, hyväksytty/hylätty

  Opiskelija tuntee operatiivisen johtamisen osa-alueet ja osaa hahmottaa niiden suhteen toisiinsa. Opiskelija tunnistaa operatiivisen johtamisen työvälineitä ja osaa hyödyntää niitä päätöksenteossa.

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  Opetuskieli

  Suomi

  Aika ja paikka

  - Kontaktit Rajakadulla
  - Lukupiirit ryhmittäin oman aikataulutuksen mukaan
  - Moodle-oppimisympäristö

  Opetusmenetelmät ja ohjaus

  - Kontaktit Rajakadulla, joissa vierailevia luennoitsijoita ja ohjattua työskentelyä
  - Toiminnan kehittäminen kohdeyrityksissä
  - Reflektiovideoiden tekeminen itsenäisesti
  - Lukupiirit
  - Portfolio

  Oppimateriaali ja suositeltava kirjallisuus

  - Verkko-opiskelumateriaali
  - Johtamisen aihealueen mukaan valitut teokset
  - Vepsäläinen, Jukka.2016. Ruokaketjun osaamistarpeet tulevaisuudessa. Opetushallitus.

  Opettaja

  Anne-Maria Raitio, Tomi Hiltunen

  Toimipiste

  Pääkampus

  Tenttien ajankohdat ja uusintamahdollisuudet

  Kurssilla ei ole tenttiä.

  Ajoitus

  25.10.2021 - 20.03.2022

  Opiskelijan oppimistehtävät ja ajankäyttö

  10 opintopistettä vastaa 270 h opiskelijan työtä.

  Ilmoittautumisaika

  03.08.2021 - 05.09.2021

  Ryhmä

  • MPT19SA

  Paikkoja

  0 - 40

  Arviointimenetelmät

  Avoin amk 3

  Tutkinto-ohjelma

  Palveluliiketoiminta (AMK), Matkailu- ja palveluliiketoiminta (AMK)

  Toteutustapa

  Lähiopetus

  Opintopistemäärä

  • 10 op

  Vastuuyksikkö

  Liiketoimintayksikkö
• Hotel management (MWTE0310-3009),
       01.11.2021 – 17.12.2021,  5 cr  (ZJA21SM, ...) — Face-to-face +-
  Learning outcomes of the course

  Student understands the structure and earnings logic in the hotel industry both at national and international level. She/he masters the core process of the hotel company. She/he can apply the potential of technology to manage accommodation processes and customerships. Student can design customer oriented accommodation services.

  Prerequisites and co-requisites

  The student understands the concepts related to service operations. The student understands the general concepts and phenomena related to tourism.

  Course contents

  •business prospects nationally and internationally
  •planning and developing the core process in hotels
  •mastery of technology in hotel services
  •service development in hotels

  Assessment criteria

  Assessment criteria - grade 1 and 2

  Excellent 5: The student demonstrates a holistic, critical and analytical understanding in terms of the abovementioned learning objectives.
  
  Very good 4: The student demonstrates an analytical understanding in terms of the abovementioned learning objectives.
  
  Good 3: The student demonstrates a somewhat holistic and analytical understanding and application in terms of the abovementioned learning objectives.
  
  Satisfactory 2: The student demonstrates under guidance an understanding of the application of the abovementioned learning objectives.
  
  Adequate 1: The student shows an understanding of the abovementioned learning objectives, but the application is found lacking.
  
  If the student does not meet the minimum criteria set for the course, the grade is 0 (Fail).

  Assessment criteria - grade 3 and 4

  Good 3: The student demonstrates a somewhat holistic and analytical understanding and application in terms of the learning objectives
  Very good 4: The student demonstrates an analytical understanding in terms of the learning objectives.

  Assessment criteria - grade 5

  Excellent 5: The student demonstrates a holistic, critical and analytical understanding in terms of the learning objectives.

  ---

  Language of instruction

  English

  Planned learning activities, teaching methods and guidance

  Contact lectures
  Individual and group assignments
  Company visits and visitors

  Learning materials and recommended literature

  Wood Raoy C.(edit.). 2018. Hotel accommodation management. Abingdo.
  
  Other materials specified by the teacher

  Lecturer(s)

  Susanna Nuijanmaa

  Working life cooperation

  Company visits
  Visitors in class

  Campus

  Main Campus

  Timing

  01.11.2021 - 17.12.2021

  Learning assignments and student workload

  Lectures 48
  Individual studying 77
  Group work 10
  Total 135

  Enrollment

  02.08.2021 - 05.09.2021

  Groups

  • ZJA21SM
  • HBI19S1
  • MTM20S1
  • MTM19S1
  • MTM21VS

  Seats

  0 - 40

  Assessment methods

  Open UAS 5 (included in the total capacity)
  Exchange students: 5 (included in the total capacity)

  Degree Programme

  Bachelor's Degree Programme in Tourism and Service Business, Bachelor's Degree Programme in Tourism Management

  Mode of delivery

  Face-to-face

  Credits

  • 5 cr

  Unit

  Liiketoimintayksikkö

Lukuvuosi 2022 - 2023

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