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Digital Business ModelsLaajuus (4 cr)

Code: HL00BD66

Credits

4 op

Teaching language

  • English

Responsible person

  • Riikka Ahlgren

Objective

The object of the course
The object of this course is to teach you the prevailing digital business models. You learn to recognize the business opportunities that various new technologies provide. You learn the role of trends and innovations in digital business. You learn to use digital tools in your tasks.

Course competences
Internationalisation and multiculturalism
Operating in a workplace
Business competence

The learning objectives of the course
During this course you learn various digital business models and practice their adoption in a real world. You study the concepts of disruption and innovation. You learn the different opportunities that various new technologies provide for digital businesses. In the course you work in a rapidly changing environment and solve business problems creatively.

In your studies you use different digital tools and methods which facilitate communication and understanding.

Content

Digital business environment and the related business models, innovation and trends, new technologies as business opportunities.

Qualifications

Basic business studies

Assessment criteria, satisfactory (1)

Adequate 1
You know the basic theories and concepts of digital business, innovation and trends. You are able to solve simple problems with given guidelines. You recognize the existence of some new technologies. You are able to report your work in time. You need guidance when using digital tools in your work.

Satisfactory 2
You understand the basic concepts and theories of digital business, innovation and trends. You recognize the business opportunities they provide. You solve various problems and are able to work collaboratively in a group. You recognize some possibilities of new technologies and you report your work in time, illustratively and clearly. You use digital tools independently in your work.

Assessment criteria, good (3)

Good 3
You understand the connections between the digital business, innovation and trends. You categorize and compare the business opportunities provided by different technologies. You apply your knowledge to solve various business problems. You are able to organise your work in a group and in your reporting you justify the selections you have made. You use digital tools independently to support your work in a group.

Very Good 4
You evaluate, compare and analyze the business models and opportunities provided by different technologies. You apply and your knowledge to solve business problems creatively. You take responsibility in organizing group work and you report your work logically and reflectively. You select and use digital tools creatively and appropriately in various tasks.

Assessment criteria, excellent (5)

Excellent 5
You analyze and evaluate critically the different business models and opportunities. You creatively adopt your knowledge on technologies to create new business opportunities. You critically evaluate your results and learning. You organize your group working processes and develop these collaboratively in your group.

Enrollment

18.11.2024 - 09.01.2025

Timing

10.02.2025 - 19.05.2025

Number of ECTS credits allocated

4 op

Virtual portion

4 op

Mode of delivery

Online learning

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Seats

20 - 40

Degree programmes
  • Bachelor's Degree Programme in Business Management
Teachers
  • Riikka Ahlgren
Groups
  • HBI25VK
    Bachelor's Degree Programme in International Business, vaihto-opiskelu/Exchange studies
  • HTLDIG
    Digital Business, Business Administration
  • HTL23S1
    Liiketalouden tutkinto-ohjelma (AMK)

Objectives

The object of the course
The object of this course is to teach you the prevailing digital business models. You learn to recognize the business opportunities that various new technologies provide. You learn the role of trends and innovations in digital business. You learn to use digital tools in your tasks.

Course competences
Internationalisation and multiculturalism
Operating in a workplace
Business competence

The learning objectives of the course
During this course you learn various digital business models and practice their adoption in a real world. You study the concepts of disruption and innovation. You learn the different opportunities that various new technologies provide for digital businesses. In the course you work in a rapidly changing environment and solve business problems creatively.

In your studies you use different digital tools and methods which facilitate communication and understanding.

Content

Digital business environment and the related business models, innovation and trends, new technologies as business opportunities.

Time and location

Weekly online lessons.

Learning materials and recommended literature

A dynamically updated list of articles and other online resources is available in the Moodle LMS.

Teaching methods

This course at spring is completely online.
Independent work, weekly online lessons and group work.
Learning diary.
Flipped learning method: Students study weekly the given materials before online lessons.
Online lessons focus on tasks, discussions and workshops.
Students create a digital business plan for a case company as a group work.
4 ECTS for Jamk degree students, 5 ECTS for exchange students (including independent work 1 ECTS).

Practical training and working life connections

A project work for a case company

Exam dates and retake possibilities

No exam.

Student workload

Contact lessons 20h
Individual and group tasks 45h
Group assignment 43h
Total 108h
Independet work for the +1 ECTS 27h
Total 135h

Further information for students

Exchange students 21

Evaluation scale

0-5

Evaluation criteria, satisfactory (1-2)

Adequate 1
You know the basic theories and concepts of digital business, innovation and trends. You are able to solve simple problems with given guidelines. You recognize the existence of some new technologies. You are able to report your work in time. You need guidance when using digital tools in your work.

Satisfactory 2
You understand the basic concepts and theories of digital business, innovation and trends. You recognize the business opportunities they provide. You solve various problems and are able to work collaboratively in a group. You recognize some possibilities of new technologies and you report your work in time, illustratively and clearly. You use digital tools independently in your work.

Evaluation criteria, good (3-4)

Good 3
You understand the connections between the digital business, innovation and trends. You categorize and compare the business opportunities provided by different technologies. You apply your knowledge to solve various business problems. You are able to organise your work in a group and in your reporting you justify the selections you have made. You use digital tools independently to support your work in a group.

Very Good 4
You evaluate, compare and analyze the business models and opportunities provided by different technologies. You apply and your knowledge to solve business problems creatively. You take responsibility in organizing group work and you report your work logically and reflectively. You select and use digital tools creatively and appropriately in various tasks.

Evaluation criteria, excellent (5)

Excellent 5
You analyze and evaluate critically the different business models and opportunities. You creatively adopt your knowledge on technologies to create new business opportunities. You critically evaluate your results and learning. You organize your group working processes and develop these collaboratively in your group.

Prerequisites

Basic business studies

Enrollment

01.08.2024 - 24.08.2024

Timing

16.09.2024 - 05.12.2024

Number of ECTS credits allocated

5 op

Mode of delivery

Face-to-face

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Seats

20 - 40

Degree programmes
  • Bachelor's Degree Programme in Business Management
Teachers
  • Riikka Ahlgren
Groups
  • HBI24VSLV
    Bachelor’s degree in Business Administration,Leonard De Vinci, (Bachelor's)
  • HBI24VSN
    Bachelor’s degree in Business Administration, EM Normandie (Bachelor's)
  • HBI24VKK
    Bachelor’s degree in Business Administration, Kedge Business School
  • HBI24VSIGS
    Bachelor’s degree in Business Administration, IGS Business

Objectives

The object of the course
The object of this course is to teach you the prevailing digital business models. You learn to recognize the business opportunities that various new technologies provide. You learn the role of trends and innovations in digital business. You learn to use digital tools in your tasks.

Course competences
Internationalisation and multiculturalism
Operating in a workplace
Business competence

The learning objectives of the course
During this course you learn various digital business models and practice their adoption in a real world. You study the concepts of disruption and innovation. You learn the different opportunities that various new technologies provide for digital businesses. In the course you work in a rapidly changing environment and solve business problems creatively.

In your studies you use different digital tools and methods which facilitate communication and understanding.

Content

Digital business environment and the related business models, innovation and trends, new technologies as business opportunities.

Time and location

Weekly contact lessons at Rajakatu Campus.

Learning materials and recommended literature

Materials are listed in Moodle LMS.

Teaching methods

Independent work, weekly contact lessons in class room and group work.
Flipped classroom: Students study weekly the given materials before contact lessons.
Contact lessons focus on tasks, discussions and workshops.
Students create a digital business plan for a case company as a group work.
4 ECTS for Jamk degree students, 5 ECTS for exchange students (including independent work 1 ECTS).

Practical training and working life connections

A project work for a case company

Student workload

Contact lessons 20h
Individual and group tasks 45h
Group assignment 43h
Total 108h
Independet work for the +1 ECTS 27h
Total 135h

Further information for students

Exchange students 21

Evaluation scale

0-5

Evaluation criteria, satisfactory (1-2)

Adequate 1
You know the basic theories and concepts of digital business, innovation and trends. You are able to solve simple problems with given guidelines. You recognize the existence of some new technologies. You are able to report your work in time. You need guidance when using digital tools in your work.

Satisfactory 2
You understand the basic concepts and theories of digital business, innovation and trends. You recognize the business opportunities they provide. You solve various problems and are able to work collaboratively in a group. You recognize some possibilities of new technologies and you report your work in time, illustratively and clearly. You use digital tools independently in your work.

Evaluation criteria, good (3-4)

Good 3
You understand the connections between the digital business, innovation and trends. You categorize and compare the business opportunities provided by different technologies. You apply your knowledge to solve various business problems. You are able to organise your work in a group and in your reporting you justify the selections you have made. You use digital tools independently to support your work in a group.

Very Good 4
You evaluate, compare and analyze the business models and opportunities provided by different technologies. You apply and your knowledge to solve business problems creatively. You take responsibility in organizing group work and you report your work logically and reflectively. You select and use digital tools creatively and appropriately in various tasks.

Evaluation criteria, excellent (5)

Excellent 5
You analyze and evaluate critically the different business models and opportunities. You creatively adopt your knowledge on technologies to create new business opportunities. You critically evaluate your results and learning. You organize your group working processes and develop these collaboratively in your group.

Prerequisites

Basic business studies

Enrollment

20.11.2023 - 11.02.2024

Timing

12.02.2024 - 20.05.2024

Number of ECTS credits allocated

4 - 5

Virtual portion

4 op

Mode of delivery

20 % Face-to-face, 80 % Online learning

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Seats

20 - 40

Degree programmes
  • Bachelor's Degree Programme in Business Management
Teachers
  • Riikka Ahlgren
Groups
  • ZJA24KH
    Avoin AMK, lita
  • HTL22S1
    Liiketalouden tutkinto-ohjelma (AMK)
  • HBI24VK
    Bachelor's Degree Programme in International Business, vaihto-opiskelu/Exchange studies
  • HTLDIG
    Digital Business, Business Administration
  • HTL22SIY
    Liiketalouden tutkinto-ohjelma (AMK)

Objectives

The object of the course
The object of this course is to teach you the prevailing digital business models. You learn to recognize the business opportunities that various new technologies provide. You learn the role of trends and innovations in digital business. You learn to use digital tools in your tasks.

Course competences
Internationalisation and multiculturalism
Operating in a workplace
Business competence

The learning objectives of the course
During this course you learn various digital business models and practice their adoption in a real world. You study the concepts of disruption and innovation. You learn the different opportunities that various new technologies provide for digital businesses. In the course you work in a rapidly changing environment and solve business problems creatively.

In your studies you use different digital tools and methods which facilitate communication and understanding.

Content

Digital business environment and the related business models, innovation and trends, new technologies as business opportunities.

Time and location

Weekly online contact lessons

Learning materials and recommended literature

Materials are listed in Moodle LMS.

Teaching methods

Independent work, weekly online contact lessons and group work.
Flipped classroom: Students study given materials before contact lessons.
Contact lessons focus on tasks and discussions.
Students create a digital business plan for a case company as a group work.
4 ECTS for Jamk degree students.
An exam for exchange students who study 5 ECTS.

Practical training and working life connections

A project work for a case company

Exam dates and retake possibilities

Virtual exam for those who study 5 ECTS.
The time will be agreed on first contact lesson.
Two renewals are agreed on the first contact lesson.

Student workload

Online contact lessons 20h
Individual and group tasks 45h
Group assignment 43h
Total 108h

Further information for students

Open UAS 5
Exchange students 21

Evaluation scale

0-5

Evaluation criteria, satisfactory (1-2)

Adequate 1
You know the basic theories and concepts of digital business, innovation and trends. You are able to solve simple problems with given guidelines. You recognize the existence of some new technologies. You are able to report your work in time. You need guidance when using digital tools in your work.

Satisfactory 2
You understand the basic concepts and theories of digital business, innovation and trends. You recognize the business opportunities they provide. You solve various problems and are able to work collaboratively in a group. You recognize some possibilities of new technologies and you report your work in time, illustratively and clearly. You use digital tools independently in your work.

Evaluation criteria, good (3-4)

Good 3
You understand the connections between the digital business, innovation and trends. You categorize and compare the business opportunities provided by different technologies. You apply your knowledge to solve various business problems. You are able to organise your work in a group and in your reporting you justify the selections you have made. You use digital tools independently to support your work in a group.

Very Good 4
You evaluate, compare and analyze the business models and opportunities provided by different technologies. You apply and your knowledge to solve business problems creatively. You take responsibility in organizing group work and you report your work logically and reflectively. You select and use digital tools creatively and appropriately in various tasks.

Evaluation criteria, excellent (5)

Excellent 5
You analyze and evaluate critically the different business models and opportunities. You creatively adopt your knowledge on technologies to create new business opportunities. You critically evaluate your results and learning. You organize your group working processes and develop these collaboratively in your group.

Prerequisites

Basic business studies

Enrollment

01.08.2023 - 24.08.2023

Timing

28.08.2023 - 19.12.2023

Number of ECTS credits allocated

5 op

Virtual portion

4 op

Mode of delivery

20 % Face-to-face, 80 % Online learning

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Seats

20 - 40

Degree programmes
  • Bachelor's Degree Programme in Business Management
Teachers
  • Riikka Ahlgren
Groups
  • HBI23VSIGSH
    Bachelor’s degree in Business Administration, IGS Group HRM
  • HBI23VSLV
    Bachelor’s degree in Business Administration,Leonard De Vinci, (Bachelor's)
  • HTL22S1
    Liiketalouden tutkinto-ohjelma (AMK)
  • HBI23VKK
    Bachelor’s degree in Business Administration, Kedge Business School
  • HBI23VSN
    Bachelor’s degree in Business Administration, EM Normandie (Bachelor's)

Objectives

The object of the course
The object of this course is to teach you the prevailing digital business models. You learn to recognize the business opportunities that various new technologies provide. You learn the role of trends and innovations in digital business. You learn to use digital tools in your tasks.

Course competences
Internationalisation and multiculturalism
Operating in a workplace
Business competence

The learning objectives of the course
During this course you learn various digital business models and practice their adoption in a real world. You study the concepts of disruption and innovation. You learn the different opportunities that various new technologies provide for digital businesses. In the course you work in a rapidly changing environment and solve business problems creatively.

In your studies you use different digital tools and methods which facilitate communication and understanding.

Content

Digital business environment and the related business models, innovation and trends, new technologies as business opportunities.

Time and location

Weekly contact lessons

Learning materials and recommended literature

Materials are listed in Moodle LMS.

Teaching methods

Independent work, weekly contact lessons in class room and group work.
Flipped classroom: Students study weekly the given materials before contact lessons.
Contact lessons focus on tasks and discussions.
Students create a digital business plan for a case company as a group work.
4 ECTS for Jamk degree students.
An exam for exchange students who study 5 ECTS.

Practical training and working life connections

A project work for a case company

Exam dates and retake possibilities

Virtual exam for those who study 5 ECTS.
The time will be agreed on first contact lesson.
Two renewals are agreed on the first contact lesson.

Student workload

Contact lessons 20h
Individual and group tasks 45h
Group assignment 43h
Total 108h

Further information for students

Open UAS 5
Exchange students 21

Evaluation scale

0-5

Evaluation criteria, satisfactory (1-2)

Adequate 1
You know the basic theories and concepts of digital business, innovation and trends. You are able to solve simple problems with given guidelines. You recognize the existence of some new technologies. You are able to report your work in time. You need guidance when using digital tools in your work.

Satisfactory 2
You understand the basic concepts and theories of digital business, innovation and trends. You recognize the business opportunities they provide. You solve various problems and are able to work collaboratively in a group. You recognize some possibilities of new technologies and you report your work in time, illustratively and clearly. You use digital tools independently in your work.

Evaluation criteria, good (3-4)

Good 3
You understand the connections between the digital business, innovation and trends. You categorize and compare the business opportunities provided by different technologies. You apply your knowledge to solve various business problems. You are able to organise your work in a group and in your reporting you justify the selections you have made. You use digital tools independently to support your work in a group.

Very Good 4
You evaluate, compare and analyze the business models and opportunities provided by different technologies. You apply and your knowledge to solve business problems creatively. You take responsibility in organizing group work and you report your work logically and reflectively. You select and use digital tools creatively and appropriately in various tasks.

Evaluation criteria, excellent (5)

Excellent 5
You analyze and evaluate critically the different business models and opportunities. You creatively adopt your knowledge on technologies to create new business opportunities. You critically evaluate your results and learning. You organize your group working processes and develop these collaboratively in your group.

Prerequisites

Basic business studies

Enrollment

06.02.2023 - 12.02.2023

Timing

13.02.2023 - 28.04.2023

Number of ECTS credits allocated

4 - 5

Virtual portion

5 op

Mode of delivery

Online learning

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Seats

0 - 40

Degree programmes
  • Bachelor's Degree Programme in Business Management
Teachers
  • Riikka Ahlgren
Groups
  • HTL21SIY
    Liiketalouden tutkinto-ohjelma (AMK)
  • HTLDIG
    Digital Business, Business Administration
  • HBI23VK
    Bachelor's Degree Programme in International Business, vaihto-opiskelu/Exchange studies

Objectives

The object of the course
The object of this course is to teach you the prevailing digital business models. You learn to recognize the business opportunities that various new technologies provide. You learn the role of trends and innovations in digital business. You learn to use digital tools in your tasks.

Course competences
Internationalisation and multiculturalism
Operating in a workplace
Business competence

The learning objectives of the course
During this course you learn various digital business models and practice their adoption in a real world. You study the concepts of disruption and innovation. You learn the different opportunities that various new technologies provide for digital businesses. In the course you work in a rapidly changing environment and solve business problems creatively.

In your studies you use different digital tools and methods which facilitate communication and understanding.

Content

Digital business environment and the related business models, innovation and trends, new technologies as business opportunities.

Time and location

Weekly contact lessons

Learning materials and recommended literature

Remane, G., Hanelt, A., Nickerson, R. C., & Kolbe, L. M. (2017). Discovering digital business models in traditional industries. The Journal of Business Strategy, 38(2), 41-51.

Christensen C. M., Raynor M.E., McDonald R. 2015. What Is Disruptive Innovation? Harvard Business Review. December 2015.

Other materials are listed in Moodle LMS.

Teaching methods

Independent work, contact lessons and group work.
Flipped classroom: Students study given materials before contact lessons.
Contact lessons focus on tasks and discussions.
Students create a digital business plan for a case company as a group work.
Exam for those who study 5 ECTS.


Open UAS 3
Exchange students 21

Practical training and working life connections

A project work for a case company

Exam dates and retake possibilities

Virtual exam for those who study 5 ECTS.
The time will be agreed on first contact lesson.
Two renewals are agreed on the first contact lesson.

International connections

The course enables an encourages students to interact with students from different countries and cultures.
Case companies may also be international.

Alternative completion methods

This course can be replaced by relevant prior studies or knowledge. See the Jamk degree regulations for more information.

Student workload

Contact lessons 20h
Individual and group tasks 45h
Group assignment 43h
Total 108h

Content scheduling

Five different themes around digital business, transformation and innovation.

Further information for students

Continuous feedback
Self assessment

Evaluation scale

0-5

Evaluation criteria, satisfactory (1-2)

Adequate 1
You know the basic theories and concepts of digital business, innovation and trends. You are able to solve simple problems with given guidelines. You recognize the existence of some new technologies. You are able to report your work in time. You need guidance when using digital tools in your work.

Satisfactory 2
You understand the basic concepts and theories of digital business, innovation and trends. You recognize the business opportunities they provide. You solve various problems and are able to work collaboratively in a group. You recognize some possibilities of new technologies and you report your work in time, illustratively and clearly. You use digital tools independently in your work.

Evaluation criteria, good (3-4)

Good 3
You understand the connections between the digital business, innovation and trends. You categorize and compare the business opportunities provided by different technologies. You apply your knowledge to solve various business problems. You are able to organise your work in a group and in your reporting you justify the selections you have made. You use digital tools independently to support your work in a group.

Very Good 4
You evaluate, compare and analyze the business models and opportunities provided by different technologies. You apply and your knowledge to solve business problems creatively. You take responsibility in organizing group work and you report your work logically and reflectively. You select and use digital tools creatively and appropriately in various tasks.

Evaluation criteria, excellent (5)

Excellent 5
You analyze and evaluate critically the different business models and opportunities. You creatively adopt your knowledge on technologies to create new business opportunities. You critically evaluate your results and learning. You organize your group working processes and develop these collaboratively in your group.

Prerequisites

Basic business studies

Enrollment

01.08.2022 - 25.08.2022

Timing

29.08.2022 - 21.12.2022

Number of ECTS credits allocated

4 - 5

Mode of delivery

Face-to-face

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Seats

0 - 37

Degree programmes
  • Bachelor's Degree Programme in Business Management
Teachers
  • Riikka Ahlgren
Groups
  • HTL21S1
    Liiketalouden tutkinto-ohjelma (AMK)
  • HBI22VS
    Bachelor's Degree Programme in International Business, vaihto-opiskelu/Exchange studies
  • HBI22VSIGS
    Bachelor’s degree in Business Administration, HRM Paris
  • ZJA22SH
    Avoin AMK, lita
  • HTLDIG
    Digital Business, Business Administration
  • HBI22VKK
    Bachelor’s degree in Business Administration, Kedge Business School

Objectives

The object of the course
The object of this course is to teach you the prevailing digital business models. You learn to recognize the business opportunities that various new technologies provide. You learn the role of trends and innovations in digital business. You learn to use digital tools in your tasks.

Course competences
Internationalisation and multiculturalism
Operating in a workplace
Business competence

The learning objectives of the course
During this course you learn various digital business models and practice their adoption in a real world. You study the concepts of disruption and innovation. You learn the different opportunities that various new technologies provide for digital businesses. In the course you work in a rapidly changing environment and solve business problems creatively.

In your studies you use different digital tools and methods which facilitate communication and understanding.

Content

Digital business environment and the related business models, innovation and trends, new technologies as business opportunities.

Time and location

Weekly contact lessons

Learning materials and recommended literature

Christensen C. M., Raynor M.E., McDonald R. 2015. What Is Disruptive Innovation? Harvard Business Review. December 2015.

Weill, P. & Woerner, S. L. 2013. Optimizing your digital business model.(Digital Strategy). MIT Sloan Management Review, 54(3), p. 71.

Other materials are listed in Moodle LMS.

Teaching methods

Independent work, contact lessons and group work.
Flipped classroom: Students read given materials before contact lessons.
Contact lessons focus on tasks and discussions.
Students create a digital business plan for a case company as a group work.
Exam for those who study 5 ECTS.

Practical training and working life connections

A project work for a case company

Exam dates and retake possibilities

Virtual exam for those who study 5 ECTS.
The time will be agreed on first contact lesson.
Two renewals are agreed on the first contact lesson.

Student workload

Contact lessons 20h
Individual and group tasks 45h
Group assignment 43h
Total 108h

Further information for students

Open UAS 3
Exchange students 21

Evaluation scale

0-5

Evaluation criteria, satisfactory (1-2)

Adequate 1
You know the basic theories and concepts of digital business, innovation and trends. You are able to solve simple problems with given guidelines. You recognize the existence of some new technologies. You are able to report your work in time. You need guidance when using digital tools in your work.

Satisfactory 2
You understand the basic concepts and theories of digital business, innovation and trends. You recognize the business opportunities they provide. You solve various problems and are able to work collaboratively in a group. You recognize some possibilities of new technologies and you report your work in time, illustratively and clearly. You use digital tools independently in your work.

Evaluation criteria, good (3-4)

Good 3
You understand the connections between the digital business, innovation and trends. You categorize and compare the business opportunities provided by different technologies. You apply your knowledge to solve various business problems. You are able to organise your work in a group and in your reporting you justify the selections you have made. You use digital tools independently to support your work in a group.

Very Good 4
You evaluate, compare and analyze the business models and opportunities provided by different technologies. You apply and your knowledge to solve business problems creatively. You take responsibility in organizing group work and you report your work logically and reflectively. You select and use digital tools creatively and appropriately in various tasks.

Evaluation criteria, excellent (5)

Excellent 5
You analyze and evaluate critically the different business models and opportunities. You creatively adopt your knowledge on technologies to create new business opportunities. You critically evaluate your results and learning. You organize your group working processes and develop these collaboratively in your group.

Prerequisites

Basic business studies

Enrollment

01.11.2021 - 28.02.2022

Timing

14.02.2022 - 27.05.2022

Number of ECTS credits allocated

4 - 5

Mode of delivery

Face-to-face

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Seats

0 - 37

Degree programmes
  • Bachelor's Degree Programme in Business Management
Teachers
  • Riikka Ahlgren
Groups
  • HBI22VKESS
    Bachelor’s degree in Business Administration, ESSCA School of Management. (Bachelor's)
  • HTL20S1
    Liiketalous
  • HBI22VK
    Bachelor's Degree Programme in International Business, vaihto-opiskelu/Exchange studies
  • HTLDIG
    Digital Business, Business Administration
  • HBI22VKK
    Bachelor’s degree in Business Administration, Kedge Business School
  • ZJA22KH
    Avoin AMK, lita

Objectives

The object of the course
The object of this course is to teach you the prevailing digital business models. You learn to recognize the business opportunities that various new technologies provide. You learn the role of trends and innovations in digital business. You learn to use digital tools in your tasks.

Course competences
Internationalisation and multiculturalism
Operating in a workplace
Business competence

The learning objectives of the course
During this course you learn various digital business models and practice their adoption in a real world. You study the concepts of disruption and innovation. You learn the different opportunities that various new technologies provide for digital businesses. In the course you work in a rapidly changing environment and solve business problems creatively.

In your studies you use different digital tools and methods which facilitate communication and understanding.

Content

Digital business environment and the related business models, innovation and trends, new technologies as business opportunities.

Time and location

Contact lessons 4h/week, if covid-19 -situation allows.
If not, then online classes 4h/week according to the schedule.

First meeting on Fri 25.2. at 8.00, room B116, Rajakatu Campus.

Learning materials and recommended literature

Remane, G., Hanelt, A., Nickerson, R. C., & Kolbe, L. M. (2017). Discovering digital business models in traditional industries. The Journal of Business Strategy, 38(2), 41-51

Christensen C. M., Raynor M.E., McDonald R. 2015. What Is Disruptive Innovation? Harvard Business Review. December 2015.

Other materials are listed in Moodle LMS.

Teaching methods

Independent work, contact lessons and group work.
Flipped classroom: Students read given materials before contact lessons.
Contact lessons focus on tasks and discussions.
Students create a digital business plan for a case company as a group work.

Guidance and tutoring is available during the weekly lessons and in the online-workspace (Moodle).

Practical training and working life connections

A project work for a case company (digital business plan).

Exam dates and retake possibilities

No exam for 4 ECTS course.

Alternative completion methods

You have a right to apply for recognition of your prior learning. The recognition of prior learning is possible with accreditation (replacement or inclusion of previous studies e.g. in other university) or recognition of informal learning (related work experience). More precise info: JAMK Degree Regulations, section 17.

Student workload

Contact lessons 24h
Individual and group tasks 45h
Group assignment 39h
Total 108h

Content scheduling

Four modules, each taking 1-2 weeks.
Individual and small group tasks for each module.
A group assingment covering all the four modules.

Further information for students

Open UAS 3
Exchange students 21

Evaluation scale

0-5

Evaluation criteria, satisfactory (1-2)

Adequate 1
You know the basic theories and concepts of digital business, innovation and trends. You are able to solve simple problems with given guidelines. You recognize the existence of some new technologies. You are able to report your work in time. You need guidance when using digital tools in your work.

Satisfactory 2
You understand the basic concepts and theories of digital business, innovation and trends. You recognize the business opportunities they provide. You solve various problems and are able to work collaboratively in a group. You recognize some possibilities of new technologies and you report your work in time, illustratively and clearly. You use digital tools independently in your work.

Evaluation criteria, good (3-4)

Good 3
You understand the connections between the digital business, innovation and trends. You categorize and compare the business opportunities provided by different technologies. You apply your knowledge to solve various business problems. You are able to organise your work in a group and in your reporting you justify the selections you have made. You use digital tools independently to support your work in a group.

Very Good 4
You evaluate, compare and analyze the business models and opportunities provided by different technologies. You apply and your knowledge to solve business problems creatively. You take responsibility in organizing group work and you report your work logically and reflectively. You select and use digital tools creatively and appropriately in various tasks.

Evaluation criteria, excellent (5)

Excellent 5
You analyze and evaluate critically the different business models and opportunities. You creatively adopt your knowledge on technologies to create new business opportunities. You critically evaluate your results and learning. You organize your group working processes and develop these collaboratively in your group.

Prerequisites

Basic business studies