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Advanced Global Product Development and Management (5 cr)

Code: YB00BI98-3003

General information


Timing
14.10.2022 - 09.12.2022
Implementation has ended.
Number of ECTS credits allocated
5 cr
Local portion
0 cr
Virtual portion
5 cr
Mode of delivery
Online learning
Unit
School of Business
Teaching languages
English
Degree programmes
Master's Degree Programme in International Business Management
Teachers
Marc Pallot
Groups
YBB22VSNV
Master’s Degree in International Business Management, EM Normandie, (Virtual)
Course
YB00BI98
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Evaluation scale

0-5

Content scheduling

The course starts on Tuesday 18/102022
Individual assignments are progressively scheduled until final exam on Monday 12th December 2022.

Scheduling details available on the Moodle platform

Individual Assignments:
- Lessons and corresponding quizzes:
- New Product Development
- User Centered Design
- Interaction Design & Usability
- eXperience Design VS Design Thinking
- eXperience Design & Design Thinking in the Marketing Context
- IBM Case of Design Thinking

- Mindmapping exercises

- Final Exam

Location and time

Online Course (Moodle platform) from Tuesday 18/10 to Monday 12/12 2022

No classroom; course workspace: Moodle learning Platform

Tuesday 18/10/2022 Kick-off Webinar from 18:00 to 19:00: Introduction to the Advance global Product Development and Management (AGPD) course and guided tour of the Moodle learning platform.

On-demand debriefing Zoom meetings based on students' requests

Monday 12/12/2022: Final exam from 18:00 to 20:30.

Materials

Innovation Management and New Product Development (6th Edition) 6th Edition
by Paul Trott

Teaching methods

Reverse Classroom
• Look at the lessons at home and apply in the two workshops

Online Course (Moodle platform)
• virtual presence during online sessions to be held on ZOOM

Active Learning -> Learning by Doing
• Apply acquired knowledge into practical exercises
• Main goal is to increase the memory retention of acquired knowledge after applying it

Collaborative Learning -> Teamwork
• Learning from each other (cultural diversity increases the creativity potential)
• Learning how to collaborate with others (Together Everyone Achieves More = acronym TEAM)
• Learning distance collaboration

Online Coaching
• On-demand One-on-One online (ZOOM) sessions with the teacher when facing any issue

Exam schedules

Final Exam (online, no classroom) from 18:00 to 20:30 on Monday 12/12/2022

The Final Exam is composed of: A case study (duration: 2 hours)
from 18:00 to 20:00 for completing the case study
Course feedback survey questionnaire to fill out from 20:00 to 20:30 (duration: 30mn)

Completion alternatives

The detail and up-to-date information are available in the course workspace.
No alternative completion methods other than available through the course workspace.

Student workload

The detail and up-to-date information are available in the course workspace.
Several lessons' knowledge to acquire.

- Self-evaluation of acquired lessons' knowledge through several quizzes.

- 2 workshops.

- Final exam: 2 hours case study.

Further information

Available Assessment Criteria for Individuals Assignments are available on the Moodle platform

Individual Work Assessment - Grading Individuals
- Self-evaluation of acquired lessons' knowledge through corresponding quizzes and mind-aping exercises.
- Evaluation of the final exam

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