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International Business Speaking 1. (3cr)

Course unit code: ZWCE1420S

General information


Credits
3 cr
Teaching language
English

Objective

This course will help you to compose and deliver effective--compelling, ethical and well-organized--extemporaneous oral presentations appropriate for a variety of professional contexts. Through frequent guided practice, you will learn to analyze audiences and effectively adapt your oral communication for different organizational stakeholders.

Content

Overcoming fear of speaking; speaking ethics; audience analysis; credibility; attention and interest; informative strategies and presentation aids; persuasive strategies and motivational appeals; crisis communication

Qualifications

None

Assessment criteria, satisfactory (1)

The learning outcomes are assessed in relation to the total objectives of the course.

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