Global Innovation Marketing Strategies (5 cr)
Code: HB00CQ19-3002
General information
Enrollment
18.11.2024 - 09.02.2025
Timing
10.02.2025 - 19.05.2025
Number of ECTS credits allocated
5 op
Mode of delivery
Face-to-face
Unit
School of Business
Campus
Main Campus
Teaching languages
- English
Teachers
- Juha Saukkonen
Groups
-
HBI25VKKBachelor’s degree in Business Administration, Kedge Business School
- 14.02.2025 10:45 - 12:15, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 14.02.2025 13:00 - 14:30, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 21.02.2025 10:45 - 12:15, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 21.02.2025 13:00 - 14:30, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 07.03.2025 10:45 - 12:15, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 07.03.2025 13:00 - 14:30, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 14.03.2025 10:45 - 12:15, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 14.03.2025 13:00 - 14:30, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 21.03.2025 10:45 - 12:15, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 21.03.2025 13:00 - 14:30, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 28.03.2025 10:45 - 12:15, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 28.03.2025 13:00 - 14:30, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 04.04.2025 10:45 - 12:15, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 04.04.2025 13:00 - 14:30, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 11.04.2025 10:45 - 12:15, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 11.04.2025 13:00 - 14:30, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 25.04.2025 10:45 - 12:15, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 25.04.2025 13:00 - 14:30, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 02.05.2025 10:45 - 12:15, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 02.05.2025 13:00 - 14:30, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 09.05.2025 10:45 - 12:15, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 09.05.2025 13:00 - 14:30, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 16.05.2025 10:45 - 12:15, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
- 16.05.2025 13:00 - 14:30, Technology Business Dynamics HB00CJ38-3001, Global Innovation Marketing Strategies HB00CQ19-3002
Learning materials and recommended literature
Coursebooks: ( e-books accessible via JAMK Library web)
Aulet, B: (2013) Disciplined Entrepreneurship: 24 Steps to a Successful Startup. John Wiley & Sons
Aulet, B. (2017). Disciplined entrepreneurship workbook. John Wiley & Sons.
+ additional printed and online material assigned by the teacher
Teaching methods
Classroom teaching -lectures, workshops. Groupwork assignments and their presentations and reports.
Online learning
Exam dates and retake possibilities
No exam, assessment based on assignments and presentations.
Alternative completion methods
You have the right to apply for recognition of your studies if you have prior learning (e.g. university studies completed elsewhere) that can be accredited towards the degree you are currently completing.
The recognition of prior learning is possible in three primary ways: accreditation (replacement or inclusion), recognition of informal learning and studification. More precise info: JAMK Degree Regulations, section 17.
Student workload
Contact teaching sessions 50 hrs
Individual online learning 20 hrs
Groupworking (assignments - reports and presentations) 65 hrs
Content scheduling
10.2.-24.5.2025 One block of 2 x 90 minutes per week.
At Rajakatu campus (not a computer class)
Further information for students
Course grading is based on the assessments of assignments (biweekly interim written reports and presentations (5 x 10 % ) and final report (30%) and presentation (20 %)
Evaluation scale
0-5