Responsibility Communication of Textile and Fashion Brands (5cr)

Evaluation methods and criteria

The module as a whole is assessed on a scale of 0-5. The assessment emphasises the written course assignments submitted during and at the end of the module, which are compared to the learning outcomes of the module. The assessment is influenced by: learning diary (30%), course essay (30%), the quality of the presentation and peer assessment of presentations (30%), and the student’s self-assessment (10%). The assessment criteria for the module can be found in the Study Guide.

Evaluation scale

0-5

Content scheduling

The segmentation of the content, visitors, course assignments and their submission dates will be announced closer to the time in Moodle.

Objective

• The student expands their professional competence to brand responsibility communication. • The student understands the importance of responsibility communication as part of a brand's successful operations and social responsibility. • The student is able to critically examine organizations’ responsibility communication in their field and to plan and manage the related development work, taking into account different communication channels and stakeholders. • The student understands different aspects of corporate social responsibility (CSR) reporting and the legislation behind CSR reporting obligation.

Content

• Objectives and challenges of responsibility communication • Brand strategy in responsibility communication • Target groups and communication channels of responsibility communication • Corporate social responsibility and reporting • Responsibility in communication

Location and time

Time: 2 April–1 June 2026. Venue: Teaching days will be organised in a hybrid format at the Arabia Campus in Helsinki and on Zoom (the link will be provided in Moodle). Some teaching days will be entirely remote. Teaching days: Thu 2 April 9:00–15:30 Fri 17 April 9:00–15:30 Fri 24 April 9:00–15:30 Fri 8 May 9:00–15:30 Schedule subject to change. Participation in hybrid teaching is possible either on campus or remotely via the Zoom video conferencing service. Students participating remotely are expected to have a functioning video and audio connection and to engage interactively. Recording of teaching sessions is prohibited. The visibility of the course is restricted in accordance with the Universities of Applied Sciences Act (Section 9). Teaching sessions may involve the discussion of participants’ personal experiences and, for example, thesis plans. A description of how personal data is processed during the course can be found in Metropolia’s Privacy Notice of the student and education data register, published on the public website of Metropolia UAS: https://www.metropolia.fi/en/about-us/data-protection-and-gdpr/privacy-notices/metropolias-student-and-education-data-register

Materials

Learning materials and literature will be distributed during the course on the Moodle learning platform. Some of the literature is in English.

Teaching methods

Lectures, remote lectures, independent work and group work. Moodle serves as the learning platform for the course.

Employer connections

The course includes guest lectures by representatives from working life.

Exam schedules

No examinations.

International connections

International peer-reviewed literature and other materials.

Student workload

5 credits = 135 hours (27 hours/credit). Participatory lectures: 22 hours Independent and group work: 113 hours

Qualifications

The course is aimed at master's level students (YAMK and equivalent) and requires work experience in the textile and clothing sector, as well as the ability to work independently, critically, and with a research and development orientation. The following corresponding competences are recommended: K000FA53 Value Chains and Responsibility Indicators in the Textile and Clothing Industry, 5 ECTS