Verkkokauppa (3cr)
Code
General information
- Timing
- 01.08.2018 - 31.12.2018
- Implementation has ended.
- Number of ECTS credits allocated
- 3 cr
- Local portion
- 3 cr
- Mode of delivery
- Face-to-face
- Unit
- School of Business
- Teaching languages
- Finnish
- Degree programmes
- Bachelor's Degree Programme in Business Management
Unfortunately, no reservations were found for the realization Verkkokauppa HBV20610-8S0B1. It's possible that the reservations have not yet been published or that the realization is intended to be completed independently.
Evaluation scale
0-5
Objective
The students have an overall picture of the role of electronic commerce in the operations of a company or of other organization, as well as of digital network economy. They understand the possibilities and challenges provided to companies by the utilization of the Internet and information networks. The students are familiar with the basic features and functions of the data systems related to electronic business.
Content
The basic concepts of e-commerce, development of e-commerce, customer relations management, marketing on the web; e-buying/administration, paying and data security; legislation of e-commerce
Materials
Lahtinen, T. 2013. Verkkokaupan käsikirja. Helsinki: Suomen yrityskirjat Oy
Completion alternatives
Exam, presentations
Student workload
Lectures 8 h. Presentations 12 h. Group work 60 h.
Assessment criteria, satisfactory (1)
Exam 70 %, Presentations 30 %
Excellent (5): The students understand holistically the application possibilities of information technology in companies and they can apply their knowledge in practice in a creative manner.
Good (4): The students can develop new services and business processes utilizing information systems
Good (3): The student can utilize the basics of methods and tools related to information systems, which can be used in business development.
Satisfactory (2): The student knows the basic terms related to information systems and web technologies. The student knows the basic applications of information systems.
Satisfactory (1): The student knows the basic terms related to information systems and web technologies.
Qualifications
ICT skills