• E-Commerce (HL00BD58-3002),
         09.01.2023 – 19.05.2023,  4 cr  (HTL21S1, ...) — Face-to-face +-
    Learning outcomes of the course
    The object of the course
    The purpose of the e-commerce course is that you know the key concepts of e-commerce and understand its impact on a company’s business. You are capable of maintaining a ready-made online shop. You are capable of utilising various kinds of communication forms, channels and environments related to e-commerce. You are capable of taking into account the impact and opportunities of the international development of e-commerce.

    Course competences
    Proactive development
    Internationality and multiculturalism
    Learning to learn

    The learning objectives of the course
    After completing the course, you know the principal concepts and methods of e-commerce. You are capable of maintaining an online shop.
    Course contents
    Technical e-commerce solutions
    Design and implementation of an online shop
    E-commerce legislation
    Logistics of e-commerce
    Digital marketing in e-commerce
    Logistics of e-commerce
    Assessment criteria
    Assessment criteria - grade 1 and 2
    Adequate 1
    You know the principal concepts and methods of e-commerce. You are capable of maintaining a ready-made online shop. You know the impact and opportunities of the international development of e-commerce.

    Satisfactory 2
    You understand the principal concepts and methods of e-commerce. You are capable of constructing a simple online shop. You are capable of utilising simple communication forms, channels and environments related to e-commerce. You are capable of taking into account the impact and opportunities of the international development of e-commerce.
    Assessment criteria - grade 3 and 4
    Good 3
    You understand the principal concepts and methods of e-commerce and the relations between them. You are capable of constructing an online shop utilising simple analyses of online shop visitors. You are capable of utilising the communication forms, channels and environments related to e-commerce that are based on simple analyses of online shop visitors.

    Very Good 4
    You are capable of developing e-commerce utilising versatile analyses of online shop visitors. You are capable of utilising the communication forms, channels and environments related to e-commerce that are based on versatile analyses of online shop visitors.
    Assessment criteria - grade 5
    Excellent 5
    You are capable of developing e-commerce utilising versatile analyses of online shop visitors. You are capable of utilising the communication forms, channels and environments related to e-commerce that are based on versatile analyses of online shop visitors. You are capable of assessing the significance of the choices made from the business point of view.
    Language of instruction

    Finnish

    Location and time

    10.1.2022 - 31.5.2022 (not translated)

    Planned learning activities, teaching methods and guidance

    Itsenäinen perehtyminen aihealueen teorioihin ja käsitteisiin
    Kontakti- ja etäluennot
    Asiantuntijaluennot
    Yksilö- ja ryhmätyöt (not translated)

    Learning materials and recommended literature

    Verkkokaupan perutajan opas. 2021.Pulse247 Oy. Viitattu 20.9.2021. https://www.mycashflow.fi/oppaat
    Verkkokauppaopas. 2015 TIEKE. Viitattu 20.9.2021 https://tieke.fi/verkkokauppaopas/ (not translated)

    Lecturer(s)

    Teemu Laitinen

    Working life cooperation

    Madhollisuus tehdä verkkokauppa yhteistyöyritykselle. (not translated)

    Campus

    Main Campus

    Internationality

    Ei KV-yhteyttä (not translated)

    Timing

    09.01.2023 - 19.05.2023

    Learning assignments and student workload

    Luennot 20 h
    Itsenäinen työskentely 30 h
    Ryhmätyökentely 58 h (not translated)

    Enrollment

    01.11.2022 - 05.01.2023

    Content scheduling

    Opintojakson alkuvaihe koostuu seuraavista opetusmenetelmistä:
    - Itsenäisen perehtyminen aihealueen teorioihin ja käsitteisiin
    - Kontakti- ja etäluennot
    - Asiantuntijaluennot
    Opintojakson loppupuolella tehdään ryhmätyöno oikea verkkokauppa. (not translated)

    Groups
    • HTL21S1
    • ZJA23KH
    • HTL21SIY
    • HTLDIG
    Alternative learning methods

    Hyväksilukeminen (korvaaminen ja sisällyttäminen)
    Muulla tavoin hankitun osaamisen tunnistaminen ja tunnustaminen
    Tarkemmat ohjeet löytyvät tutkintosäännöstä ja opinto-oppaasta. (not translated)

    Seats

    0 - 37

    Assessment methods

    Avoin amk 3

    Opintojakson arviointimenetelmiä ovat:

    Tentti
    Osaamisen arviointi ja palaute arvioitavasta yksilötehtävästä.
    Osaamisen ja aktiivisuuden arviointi ryhmätyöstä (not translated)

    Degree Programme

    Bachelor's Degree Programme in Business Management

    Mode of delivery

    Face-to-face

    Credits
    • 4 cr
    Unit

    School of Business