Urheilijan yhteistyösuhteet (5 cr)
Code: HTLMS002-3001
General information
Enrollment
04.01.2021 - 10.01.2021
Timing
11.01.2021 - 21.05.2021
Number of ECTS credits allocated
5 op
Virtual portion
5 op
Mode of delivery
Online learning
Unit
Liiketoimintayksikkö
Teaching languages
- Finnish
Seats
0 - 37
Degree programmes
- Liiketalous (AMK)
Teachers
- Pia Kreus
- Robert Päkk
- Aila Ahonen
- Juuso Hassi
Groups
-
HTL19S1Liiketalous
-
HTLSPOSport Business, liiketalous
Objective
The student will be able to recognise drivers and factors impacting ones overall well-being and career. The student will be able to recognise financial potential of one's athlete career and he understands the essentials of sport business planning for his own career. The student is able to develop a personal marketing or communication plan and he understands the opportunities and expectations of partnerships.
Content
This module introduces basic management and sponsorship agreements, the added value generated to both parties. The student gets familiar with the rights and obligations of the contracting parties. Additionally, new revenue creation opportunities of the athlete, the athlete company and taxation issues will be discussed.
Location and time
Online platform.
Oppimateriaali ja suositeltava kirjallisuus
Will be given at the course.
Teaching methods
Online course, online lectures, learning diary, course assignments.
Student workload
Virtual lectures 20 hours
Individual study 40 hours
Assignments 60 hours
Learning diary 15 hours
Further information
Avoin amk 10
Evaluation scale
Pass/Fail
Arviointikriteerit, tyydyttävä (1-2)
The student can evaluate and reflect ones skills and competences in order to develop the commercial potential of his career. The student is able critically evaluate the potential sponsorships and partnership offers.
Assessment criteria, approved/failed
You can evaluate and reflect your skills and competences in order to develop the commercial potential of your career. and make it tangible. You are able to critically evaluate the potential sponsorships and partnership offers, develop and utilise them in novel ways. You are able communicate with different stakeholders in a professional manner.
Qualifications
The module can be included to elective studies in every Degree Programme at JAMK but must be approved by the tutor teacher or study coordinator before starting them. The student can choose to take 1-3 courses from the module and they should be completed in the recommended order.