• Formulating Strategy (YZWZ0210-3003),
         31.08.2021 – 12.11.2021,  5 cr  (YBB21VS, ...) — Face-to-face, Online learning +-
    Learning outcomes of the course
    You understand the principles of strategic thinking and you are aware of different schools of strategic management. You realize the importance of strategy as a tool to develop the organization locally or globally. You know the various stages of the strategy process, and you use the techniques of strategy formulation. The course prepares you to make strategic analysis and formulate good strategies.
    Prerequisites and co-requisites
    Bachelor's degree
    Course contents
    Strategic thinking, principles of strategic management, vision, mission, values, goals, strategy process, strategic analysis, formulating strategy
    Assessment criteria
    Assessment criteria - grade 1 and 2
    Sufficient 1: You understand strategic management concepts at a sufficient level but fail to attempt to use them to formulate strategies for developing the working life locally or globally. You have challenges to communicate your findings in oral and written form in a structured manner. There are issues in complying with JAMK reporting instructions.
    Satisfactory 2: You understand strategic management concepts at a satisfactory level and attempt to use them to formulate strategies for developing the working life locally or globally. You are able to communicate your findings in oral and written form responsibly. There are some issues in complying with JAMK reporting instructions.
    Assessment criteria - grade 3 and 4
    Good 3: You have a good understanding of the concepts of strategic management and use them well to formulate good strategies for developing the working life locally or globally. You are able to communicate your findings in oral and written form responsibly in a well-structured manner. There are some issues in complying with JAMK reporting instructions.
    Very good 4: You have a very good understanding of the concepts of strategic management and use them very well to formulate innovative strategies for developing the working life locally or globally. You are able to communicate your findings in oral and written form responsibly in a well-structured manner. There are minor issues in complying with JAMK reporting instructions.
    Assessment criteria - grade 5
    You have a thorough understanding of the concepts of strategic management and apply them critically to formulate innovative strategies for developing the working life locally or globally. You are able to communicate your findings in oral and written form responsibly and in a well-structured manner, complying fully with JAMK reporting instructions.

    Language of instruction

    English

    Location and time

    On campus days 3.9, 4.9, 24.9 and 25.9

    Planned learning activities, teaching methods and guidance

    Classroom teaching on campus days including lectures, workshops group discussions
    Online and virtual learning (case work, virtual discussions)
    The primary mode of delivery is a combination of in-class activities on campus and on-line lectures. There will be available video materials to support opportunities for 24/7 learning. The in-class activities deepen the learning in the forms of tutorials, individual and group works, reflection and guidance. However, if the COVID-19 situation requires the learning will be supported by on-line tutorials.

    Learning materials and recommended literature

    Porter, M. (1996) What is strategy? Harvard Business Review, Nov-Dec, 61-78. Porter, M. (2008) The five competitive forces that shape strategy. Harvard Business Review, Jan, 78-93. Prahalad, C., & Hamel, G. (1990) The core competence of the organization. Harvard Business Review, May-June, 79-91.
    Mintzberg, H., Ahlstrand, B, & Lampel, J. (1998) Strategy safari: A guided tour through the wilds of strategic management. New York Press. Chapter 1, 1-21.
    Barney, J. (1991) Firm resources and sustained competitive advantage. Journal of Management, 17(1), 99-120. Kim, W.C., & Mauborgne, R. (2004) Blue ocean strategy. Harvard Business Review, Oct, 76-84.
    There will also be a selection of cases and support material provided by the lecturer.

    Lecturer(s)

    Murat Akpinar

    Campus

    Main Campus

    Timing

    31.08.2021 - 12.11.2021

    Learning assignments and student workload

    One credit corresponds to an average of 27 hours of work, which means that the load of five credits is approximately 135 hours. The load is distributed in different ways depending on the course implementation.
    The items of assessment:
    Individual written assignments 100%

    Enrollment

    02.08.2021 - 05.09.2021

    Groups
    • YBB21VS
    • YBB21S1
    • ZJA21SHYB
    Alternative learning methods

    You have the right to apply for recognition of your studies if you have prior learning (e.g. university studies completed elsewhere) that can be accredited towards the degree you are currently completing.

    The recognition of prior learning is possible in three primary ways: accreditation (replacement or inclusion), recognition of informal learning and studification. More precise info: JAMK Degree Regulations, section 17.

    Seats

    0 - 50

    Assessment methods

    Open UAS: 10
    Exchange students: 5

    Degree Programme

    Master’s Degree Programme in Business and Financial Management, Master's Degree Programme in International Business Management

    Mode of delivery

    Face-to-face, Online learning

    Share of virtual studies

    2 cr

    Credits
    • 5 cr
    Unit

    School of Business