• Digital Business Models (HL00BD66-3005),
         12.02.2024 – 20.05.2024,  5 cr  (ZJA24KH, ...) — Face-to-face, Online learning +-
    Learning outcomes of the course
    The object of the course
    The object of this course is to teach you the prevailing digital business models. You learn to recognize the business opportunities that various new technologies provide. You learn the role of trends and innovations in digital business. You learn to use digital tools in your tasks.

    Course competences
    Internationalisation and multiculturalism
    Operating in a workplace
    Business competence

    The learning objectives of the course
    During this course you learn various digital business models and practice their adoption in a real world. You study the concepts of disruption and innovation. You learn the different opportunities that various new technologies provide for digital businesses. In the course you work in a rapidly changing environment and solve business problems creatively.

    In your studies you use different digital tools and methods which facilitate communication and understanding.
    Prerequisites and co-requisites
    Basic business studies
    Course contents
    Digital business environment and the related business models, innovation and trends, new technologies as business opportunities.
    Assessment criteria
    Assessment criteria - grade 1 and 2
    Adequate 1
    You know the basic theories and concepts of digital business, innovation and trends. You are able to solve simple problems with given guidelines. You recognize the existence of some new technologies. You are able to report your work in time. You need guidance when using digital tools in your work.

    Satisfactory 2
    You understand the basic concepts and theories of digital business, innovation and trends. You recognize the business opportunities they provide. You solve various problems and are able to work collaboratively in a group. You recognize some possibilities of new technologies and you report your work in time, illustratively and clearly. You use digital tools independently in your work.
    Assessment criteria - grade 3 and 4
    Good 3
    You understand the connections between the digital business, innovation and trends. You categorize and compare the business opportunities provided by different technologies. You apply your knowledge to solve various business problems. You are able to organise your work in a group and in your reporting you justify the selections you have made. You use digital tools independently to support your work in a group.

    Very Good 4
    You evaluate, compare and analyze the business models and opportunities provided by different technologies. You apply and your knowledge to solve business problems creatively. You take responsibility in organizing group work and you report your work logically and reflectively. You select and use digital tools creatively and appropriately in various tasks.
    Assessment criteria - grade 5
    Excellent 5
    You analyze and evaluate critically the different business models and opportunities. You creatively adopt your knowledge on technologies to create new business opportunities. You critically evaluate your results and learning. You organize your group working processes and develop these collaboratively in your group.
    Language of instruction

    English

    Location and time

    Weekly online contact lessons

    Planned learning activities, teaching methods and guidance

    Independent work, weekly online contact lessons and group work.
    Flipped classroom: Students study given materials before contact lessons.
    Contact lessons focus on tasks and discussions.
    Students create a digital business plan for a case company as a group work.
    4 ECTS for Jamk degree students.
    An exam for exchange students who study 5 ECTS.

    Learning materials and recommended literature

    Materials are listed in Moodle LMS.

    Lecturer(s)

    Riikka Ahlgren

    Working life cooperation

    A project work for a case company

    Campus

    Main Campus

    Exam dates and re-exam possibilities

    Virtual exam for those who study 5 ECTS.
    The time will be agreed on first contact lesson.
    Two renewals are agreed on the first contact lesson.

    Timing

    12.02.2024 - 20.05.2024

    Learning assignments and student workload

    Online contact lessons 20h
    Individual and group tasks 45h
    Group assignment 43h
    Total 108h

    Enrollment

    20.11.2023 - 04.01.2024

    Groups
    • ZJA24KH
    • HTL22S1
    • HBI24VK
    • HTLDIG
    • HTL22SIY
    Seats

    20 - 40

    Assessment methods

    Open UAS 5
    Exchange students 21

    Degree Programme

    Bachelor's Degree Programme in Business Management

    Mode of delivery

    Face-to-face, Online learning

    Share of virtual studies

    4 cr

    Credits
    • 5 cr
    Unit

    School of Business