English
The course will start on Monday 12.9.2022.
The first lecture will be held at the Jamk Rajakatu 35 Campus at the classroom R35F207
The lectures will be on:
Monday 10.30 - 12.15
Friday 13.15-15.00
Please follow carefully the changing classrooms from your student schedule.
The full schedule with the topics will be announced at the first contact lecture.
This Event Management Course will be divided into three parts:
1. Theoretical
2. Practical
3. Presentations
Part 1.
We will learn in theory what is event management. Different theories, different topics and different practices.
Part 2.
We will do a small group work to apply your knowledge into the action. This group assignment will be introduced in the course.
Part 3.
All groups will present their group works. This part is compulsory for all students.
In total we will have approx. 27 x 1,5 hours lectures.
Grading is based on the group work (50 %) and exam (50%)
The reading material will be provided by the lecturer in Moodle.
Ppt slides for additional links about the different topics are found in Moodle day before the class.
Maiju Heimola
Main Campus
Exam is held 5.12.2022.
29.08.2022 - 21.12.2022
Total 135 h
Lectures 40 h
Assignments 60 h
Individual working, reading materials 35 h
01.08.2022 - 25.08.2022
Schedule and Topics
0_Introduction_Marketing_Management_Course and assignments
1_Introduction to the Event Industry
2_Planning the Event
3_Event Concept Design
4_Event Production
5_Financial and Legal Planning of the Events
6_Safety and Security of the Events
7_Customer Journey and Marketing the Events
0 - 40
avoin amk 3
Bachelor's Degree Programme in Tourism Management
Face-to-face
School of Business