Data AnalyticsLaajuus (3 cr)

Objective

Object of the course
You know the central theoretical concepts and methods of data analytics and business intelligence. You understand how data affects on business.You identify, understand and describe the core business processes. You can collect, modify, interpret and visualize data in order to develop business processes. You use the applicable tools in your tasks.

Course competences
Learning to learn

Learning objectives of the course
You gain skills to utilize data to support business decisions. After completing the course you have knowledge on the possibilites and benefits of using data-analytics in your own field of business.

Content

Business processes and business intelligence. Data sources and methods for collecting, storing, analyzing and visualizing the data. Ethical and transparent utilization of data in business. Using MS PowerBI-software.

Qualifications

Basics of statistics, basics of spreadsheet calculations.

Assessment criteria, satisfactory (1)

Adequate 1
You know the central principles of data analytics and business intelligence. You know the possibilities of its use in business. You can collect and modify the data. You can use some tools with guidance.

Satisfactory 2
You understand the central principles of data analytics and business intelligence. You understand the possibilities of its use in business. You can collect and modify the data. You use tools somewhat independently.

Assessment criteria, good (3)

Good 3
You apply the principles and tools of data analytics and business intelligence according to business situations. You can collect, modify, interpret and visualize the data. You use applicable tools independently.

Very Good 4
You apply the principles and tools of data analytics and business intelligence according to business situations in order to support decision making. You can develop business based on data.

Assessment criteria, excellent (5)

Excellent 5
You apply the principles and tools of data analytics and business intelligence in business development. You can develop and boost business based on data. You can evaluate and handle the data ethically, critically and according to purpose. You argue the benefits and value of your decisions based on data.

Further information

The course is recommended for students of marketing, leadership, sport business and accounting, who want to deepen their understanding on business intelligence.