Curricula

Objective

In the "Sales in Practice" course module, you'll learn the art of successful selling through real customer projects. The module focuses on developing customer-oriented thinking, persuasive negotiation skills, and utilizing digital sales tools. You'll understand the entire sales process, from finding and contacting customers to closing sales and conducting post-sale activities.

Skills developed:

Learning to Learn: Critically analyzing and planning sales project phases, setting realistic goals, and improving sales skills.
Working in the Workplace: Gaining experience in B2B transactions, sending offers, and handling contracts, enhancing skills in understanding customer needs and creating value-added solutions.
Ethics: Understanding and practicing ethical values throughout the sales process.
Learning Objectives:
You'll acquire foundational skills and techniques for practical sales work, understanding different phases of the sales process. You'll learn to create and maintain customer relationships, identify customer needs, and negotiate effectively. The module prepares you to use necessary tools and technologies in sales, analyzing and enhancing your sales performance for optimal results. You'll learn to make profitable offers, share your expertise within the team, reflect on your sales competence through writing and team dialogue, and take responsibility for your learning and actions.

Content

Various sales strategies: planning, execution, and evaluation
Finding customers, customer contact, understanding customer needs
Effective negotiation strategies and techniques
Digital sales tools
Implementing sales work in projects and team businesses

Assessment criteria, approved/failed

You have sufficient evidence of understanding the theory related to the competency area and are able to apply the theory in practice in the projects and operations of the team enterprise. You understand the significance of different roles in the development of the company and develop the team enterprise in cooperation with others. You are able to create clear plans and set realistic goals from both an operational and skill development perspective. You have set concrete goals for the development of your competency area and have demonstrated the ability to direct your actions according to these goals.

You have implemented projects that reflect the application of competency area theory into practice. The projects demonstrate your ability to apply what you have learned and bring theoretical knowledge into practical action as part of a team. Additionally, you are able to evaluate the achievement of your goals and your learning process through reflections, identifying both your strengths and areas for improvement.