Siirry suoraan sisältöön

Responsible Business ConceptsLaajuus (10 cr)

Code: MZMI3000

Credits

10 op

Teaching language

  • English

Responsible person

  • Janne-Valtteri Nisula

Objective

You will learn consultative approach.
You will be able to use different design and business tools.
You will learn how to work through consultation process.
You will learn how to integrate sustainbility thinking into concept development process.
You will learn how to create sustainble business concepts.
You will understanding of some future research tool.

Content

Design Process
Different design tools
Ethnographic and contextual research
Design Thinking, covering desirability, feasibility and viability
Sustainable concept design
Target groups
Business models & planning
Consultative approach

Qualifications

Basics of marketing
Service system
Innovation process
Operational management

Assessment criteria, satisfactory (1)

1 (Adequate)
You are able to recall the consultative approach within your learning process and different design, business and future research tools you have used. You are able to identify the dimensions of sustainability applied in concept development.

2 (Satisfactory)
You are capable to explain the consultative approach used within your learning process. You can describe different design, business and future research tools you have used. You can explain the dimensions of sustainability applied in concept development.

Assessment criteria, good (3)

3 (good)
You are able to use consultative approach within similar processes. You can implement different design, business and future research tools. You can apply the dimensions of sustainability in concept development.

4 (very good)
You can conclude consultative approach within similar processes. You can analyze different design, business and future research tools. You can evaluate the dimensions of sustainability in concept development.

Assessment criteria, excellent (5)

5 (Excellent)
You can critically discuss consultative approach within similar processes. You can manage different design, business and future research tools. You can develop the dimensions of sustainability in concept development.

Timing

13.01.2025 - 18.05.2025

Number of ECTS credits allocated

10 op

Mode of delivery

Face-to-face

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Seats

0 - 45

Degree programmes
  • Bachelor's Degree Programme in Service Business
Teachers
  • Janne-Valtteri Nisula
Groups
  • MPT22S1
    Palveluliiketoiminnan tutkinto-ohjelma (AMK)

Objective

You will learn consultative approach.
You will be able to use different design and business tools.
You will learn how to work through consultation process.
You will learn how to integrate sustainbility thinking into concept development process.
You will learn how to create sustainble business concepts.
You will understanding of some future research tool.

Content

Design Process
Different design tools
Ethnographic and contextual research
Design Thinking, covering desirability, feasibility and viability
Sustainable concept design
Target groups
Business models & planning
Consultative approach

Location and time

Tuesdays 13.15.16.00

Teaching methods

Studying and learning on the course happens through creative hands-on workshops.
Project-based learning. Use of design thinking techniques. Integration of sustainability principles in business concept development.
Group work | students create a sustainable business concept and a prototype.

Employer connections

During the course, several real case studies will be reviewed. Furthermore, the course offers a variety of tools which can be useful in the future working life. The students will develop crucial skills related to concept development, project management and time management.

Exam schedules

No exam.

Vaihtoehtoiset suoritustavat

No alternative versions.

Student workload

Working with the concept for max 270 hours.

Research (Discover) approx. 60-80h
Analysis (Define) approx. 30h
Ideation (Develop) approx. 80h
Building (Deliver) approx. 40h

Content scheduling

Group work | students create a sustainable business concept in a form of visualized report.
The concept will be created in small pieces in different workshops.
The course work is split in four phases:
Research (Discover): Global concept research, Jyväskylä case contextual research (qualitative)
Analysis (Define): Jyväskylä research analysis
Ideation (Develop): Ideation and development process for the case & building a prototype
Building (Deliver): Financial and marketing communication of the case and finalizing plans and concept materials

Further information

Exchange students 2
NOTE: Students need to participate on all contact sessions, there is a lot of creative hands-on doing on the course.

Evaluation scale

0-5

Arviointikriteerit, tyydyttävä (1-2)

1 (Adequate)
You are able to recall the consultative approach within your learning process and different design, business and future research tools you have used. You are able to identify the dimensions of sustainability applied in concept development.

2 (Satisfactory)
You are capable to explain the consultative approach used within your learning process. You can describe different design, business and future research tools you have used. You can explain the dimensions of sustainability applied in concept development.

Arviointikriteerit, hyvä (3-4)

3 (good)
You are able to use consultative approach within similar processes. You can implement different design, business and future research tools. You can apply the dimensions of sustainability in concept development.

4 (very good)
You can conclude consultative approach within similar processes. You can analyze different design, business and future research tools. You can evaluate the dimensions of sustainability in concept development.

Assessment criteria, excellent (5)

5 (Excellent)
You can critically discuss consultative approach within similar processes. You can manage different design, business and future research tools. You can develop the dimensions of sustainability in concept development.

Qualifications

Basics of marketing
Service system
Innovation process
Operational management

Timing

01.01.2025 - 18.05.2025

Number of ECTS credits allocated

10 op

Mode of delivery

Face-to-face

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Seats

0 - 45

Degree programmes
  • Bachelor's Degree Programme in Service Business
Teachers
  • Francesca Allievi
  • Karoliina Väisänen
Groups
  • MPT23KM
    Palveluliiketoiminnan tutkinto-ohjelma (AMK)

Objective

You will learn consultative approach.
You will be able to use different design and business tools.
You will learn how to work through consultation process.
You will learn how to integrate sustainbility thinking into concept development process.
You will learn how to create sustainble business concepts.
You will understanding of some future research tool.

Content

Design Process
Different design tools
Ethnographic and contextual research
Design Thinking, covering desirability, feasibility and viability
Sustainable concept design
Target groups
Business models & planning
Consultative approach

Teaching methods

Studying and learning on the course happens through hands-on workshops.
Project-based learning. Integration of sustainability principles in business concept development.
Group work | students create a sustainable business concept.

Employer connections

During the course, several real case studies will be reviewed. Furthermore, the course offers a variety of tools which can be useful in the future working life. The students will develop crucial skills related to concept development, project management and time management.

Exam schedules

No exam.

Vaihtoehtoiset suoritustavat

No alternative versions.

Student workload

Working with the concept for max 270 hours.

Content scheduling

Group work | students create a sustainable business concept in a form of visualized report.
The concept will be created in small pieces in different workshops.
The course work is split in four phases:
Research (Discover)
Analysis (Define)
Ideation (Develop)
Building (Deliver)

Evaluation scale

0-5

Arviointikriteerit, tyydyttävä (1-2)

1 (Adequate)
You are able to recall the consultative approach within your learning process and different design, business and future research tools you have used. You are able to identify the dimensions of sustainability applied in concept development.

2 (Satisfactory)
You are capable to explain the consultative approach used within your learning process. You can describe different design, business and future research tools you have used. You can explain the dimensions of sustainability applied in concept development.

Arviointikriteerit, hyvä (3-4)

3 (good)
You are able to use consultative approach within similar processes. You can implement different design, business and future research tools. You can apply the dimensions of sustainability in concept development.

4 (very good)
You can conclude consultative approach within similar processes. You can analyze different design, business and future research tools. You can evaluate the dimensions of sustainability in concept development.

Assessment criteria, excellent (5)

5 (Excellent)
You can critically discuss consultative approach within similar processes. You can manage different design, business and future research tools. You can develop the dimensions of sustainability in concept development.

Qualifications

Basics of marketing
Service system
Innovation process
Operational management

Enrollment

01.08.2024 - 22.08.2024

Timing

03.09.2024 - 31.12.2024

Number of ECTS credits allocated

10 op

Virtual portion

10 op

Mode of delivery

Online learning

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Seats

0 - 38

Degree programmes
  • Bachelor's Degree Programme in Service Business
Teachers
  • Janne-Valtteri Nisula
Groups
  • MPT22SM
    Palveluliiketoiminnan tutkinto-ohjelma (AMK)
  • MPT24VS
    Palveluliiketoiminnan tutkinto-ohjelma (AMK), vaihto-opiskelu/Exchange studies

Objective

You will learn consultative approach.
You will be able to use different design and business tools.
You will learn how to work through consultation process.
You will learn how to integrate sustainbility thinking into concept development process.
You will learn how to create sustainble business concepts.
You will understanding of some future research tool.

Content

Design Process
Different design tools
Ethnographic and contextual research
Design Thinking, covering desirability, feasibility and viability
Sustainable concept design
Target groups
Business models & planning
Consultative approach

Oppimateriaali ja suositeltava kirjallisuus

NOTE: Students need to participate on all contact sessions, there is a lot of hands-on doing in the groups on the course.

Teaching methods

Studying and learning on the course happens through hands-on workshops.
Project-based learning. Use of design thinking techniques.

Employer connections

During the course, several real case studies will be reviewed.

Exam schedules

No exam.

Vaihtoehtoiset suoritustavat

No alternative versions.

Student workload

Working with the concept for max 270 hours.

Content scheduling

Group work | students create a sustainable business concept in a form of visualized report.
The concept will be created in small pieces in different workshops.
The course work is split in four phases:
Research (Discover)
Analysis (Define)
Ideation (Develop)
Building (Deliver)

Further information

Integrating sustainability principles in business concept development.
The course offers a variety of tools which can be useful in the future working life. The students will develop crucial skills related to concept development, project management and time management.

Evaluation scale

0-5

Arviointikriteerit, tyydyttävä (1-2)

1 (Adequate)
You are able to recall the consultative approach within your learning process and different design, business and future research tools you have used. You are able to identify the dimensions of sustainability applied in concept development.

2 (Satisfactory)
You are capable to explain the consultative approach used within your learning process. You can describe different design, business and future research tools you have used. You can explain the dimensions of sustainability applied in concept development.

Arviointikriteerit, hyvä (3-4)

3 (good)
You are able to use consultative approach within similar processes. You can implement different design, business and future research tools. You can apply the dimensions of sustainability in concept development.

4 (very good)
You can conclude consultative approach within similar processes. You can analyze different design, business and future research tools. You can evaluate the dimensions of sustainability in concept development.

Assessment criteria, excellent (5)

5 (Excellent)
You can critically discuss consultative approach within similar processes. You can manage different design, business and future research tools. You can develop the dimensions of sustainability in concept development.

Qualifications

Basics of marketing
Service system
Innovation process
Operational management

Enrollment

20.11.2023 - 04.01.2024

Timing

01.01.2024 - 19.05.2024

Number of ECTS credits allocated

10 op

Mode of delivery

Face-to-face

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Degree programmes
  • Bachelor's Degree Programme in Service Business
Teachers
  • Janne-Valtteri Nisula
Groups
  • MPT21S1
    Palveluliiketoiminnan tutkinto-ohjelma (AMK)

Objective

You will learn consultative approach.
You will be able to use different design and business tools.
You will learn how to work through consultation process.
You will learn how to integrate sustainbility thinking into concept development process.
You will learn how to create sustainble business concepts.
You will understanding of some future research tool.

Content

Design Process
Different design tools
Ethnographic and contextual research
Design Thinking, covering desirability, feasibility and viability
Sustainable concept design
Target groups
Business models & planning
Consultative approach

Teaching methods

Studying and learning on the course happens through hands-on workshops.
Project-based learning. Use of design thinking techniques. Integration of sustainability principles in business concept development.
Group work | students create a sustainable business concept.

Employer connections

During the course, several real case studies will be reviewed. Furthermore, the course offers a variety of tools which can be useful in the future working life. The students will develop crucial skills related to concept development, project management and time management.

Exam schedules

No exam.

Vaihtoehtoiset suoritustavat

No alternative versions.
NOTE: Students need to participate on all contact sessions, there is a lot of hands-on doing on the course.

Student workload

Working with the concept for max 270 hours.

Content scheduling

Group work | students create a sustainable business concept in a form of visualized report.
The concept will be created in small pieces in different workshops.
The course work is split in four phases:
Research (Discover)
Analysis (Define)
Ideation (Develop)
Building (Deliver)

Further information

Exchange students 2

Evaluation scale

0-5

Arviointikriteerit, tyydyttävä (1-2)

1 (Adequate)
You are able to recall the consultative approach within your learning process and different design, business and future research tools you have used. You are able to identify the dimensions of sustainability applied in concept development.

2 (Satisfactory)
You are capable to explain the consultative approach used within your learning process. You can describe different design, business and future research tools you have used. You can explain the dimensions of sustainability applied in concept development.

Arviointikriteerit, hyvä (3-4)

3 (good)
You are able to use consultative approach within similar processes. You can implement different design, business and future research tools. You can apply the dimensions of sustainability in concept development.

4 (very good)
You can conclude consultative approach within similar processes. You can analyze different design, business and future research tools. You can evaluate the dimensions of sustainability in concept development.

Assessment criteria, excellent (5)

5 (Excellent)
You can critically discuss consultative approach within similar processes. You can manage different design, business and future research tools. You can develop the dimensions of sustainability in concept development.

Qualifications

Basics of marketing
Service system
Innovation process
Operational management

Enrollment

01.08.2023 - 24.08.2023

Timing

01.09.2023 - 31.12.2023

Number of ECTS credits allocated

10 op

Virtual portion

10 op

Mode of delivery

Online learning

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Seats

0 - 40

Degree programmes
  • Bachelor's Degree Programme in Service Business
Teachers
  • Janne-Valtteri Nisula
Groups
  • MPT21SM
    Palveluliiketoiminnan tutkinto-ohjelma (AMK)

Objective

You will learn consultative approach.
You will be able to use different design and business tools.
You will learn how to work through consultation process.
You will learn how to integrate sustainbility thinking into concept development process.
You will learn how to create sustainble business concepts.
You will understanding of some future research tool.

Content

Design Process
Different design tools
Ethnographic and contextual research
Design Thinking, covering desirability, feasibility and viability
Sustainable concept design
Target groups
Business models & planning
Consultative approach

Teaching methods

Studying and learning on the course happens through hands-on workshops.
Project-based learning. Use of design thinking techniques. Integration of sustainability principles in business concept development.
Group work | students create a sustainable business concept.

Employer connections

During the course, several real case studies will be reviewed. Furthermore, the course offers a variety of tools which can be useful in the future working life. The students will develop crucial skills related to concept development, project management and time management.

Exam schedules

No exam.

Vaihtoehtoiset suoritustavat

No alternative versions.
NOTE: Students need to participate on all contact sessions, there is a lot of hands-on doing on the course.

Student workload

Working with the concept for max 270 hours.

Content scheduling

Group work | students create a sustainable business concept in a form of visualized report.
The concept will be created in small pieces in different workshops.
The course work is split in four phases:
Research (Discover)
Analysis (Define)
Ideation (Develop)
Building (Deliver)

Evaluation scale

0-5

Arviointikriteerit, tyydyttävä (1-2)

1 (Adequate)
You are able to recall the consultative approach within your learning process and different design, business and future research tools you have used. You are able to identify the dimensions of sustainability applied in concept development.

2 (Satisfactory)
You are capable to explain the consultative approach used within your learning process. You can describe different design, business and future research tools you have used. You can explain the dimensions of sustainability applied in concept development.

Arviointikriteerit, hyvä (3-4)

3 (good)
You are able to use consultative approach within similar processes. You can implement different design, business and future research tools. You can apply the dimensions of sustainability in concept development.

4 (very good)
You can conclude consultative approach within similar processes. You can analyze different design, business and future research tools. You can evaluate the dimensions of sustainability in concept development.

Assessment criteria, excellent (5)

5 (Excellent)
You can critically discuss consultative approach within similar processes. You can manage different design, business and future research tools. You can develop the dimensions of sustainability in concept development.

Qualifications

Basics of marketing
Service system
Innovation process
Operational management

Enrollment

20.09.2022 - 28.10.2022

Timing

24.10.2022 - 02.04.2023

Number of ECTS credits allocated

10 op

Mode of delivery

Face-to-face

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Seats

0 - 40

Degree programmes
  • Bachelor's Degree Programme in Service Business
Teachers
  • Janne-Valtteri Nisula
Groups
  • MPT20S1
    Palveluliiketoiminta

Objective

You will learn consultative approach.
You will be able to use different design and business tools.
You will learn how to work through consultation process.
You will learn how to integrate sustainbility thinking into concept development process.
You will learn how to create sustainble business concepts.
You will understanding of some future research tool.

Content

Design Process
Different design tools
Ethnographic and contextual research
Design Thinking, covering desirability, feasibility and viability
Sustainable concept design
Target groups
Business models & planning
Consultative approach

Oppimateriaali ja suositeltava kirjallisuus

Stidorn M. & al. 2014. This is Service Design Thinking. Bis Publishers B.v.
Course material

Teaching methods

Project-based learning. Use of design thinking techniques. Integration of sustainability principles in business concept development.
Group work | students create a sustainable business concept.

Employer connections

During the course, several real case studies will be reviewed. Furthermore, the course offers a variety of tools which can be useful in the future working life. The students will develop crucial skills related to concept development, project management and time management.

Exam schedules

No exam.

International connections

The methodologies and case studies used during the course international settings.

Vaihtoehtoiset suoritustavat

No alternative versions.
NOTE: Students need to participate on all contact sessions, there is a lot of hands-on doing on the course.

Student workload

270 hours

Further information

Group work | students create a sustainable business concept in a form of visualized report.

Evaluation scale

0-5

Arviointikriteerit, tyydyttävä (1-2)

1 (Adequate)
You are able to recall the consultative approach within your learning process and different design, business and future research tools you have used. You are able to identify the dimensions of sustainability applied in concept development.

2 (Satisfactory)
You are capable to explain the consultative approach used within your learning process. You can describe different design, business and future research tools you have used. You can explain the dimensions of sustainability applied in concept development.

Arviointikriteerit, hyvä (3-4)

3 (good)
You are able to use consultative approach within similar processes. You can implement different design, business and future research tools. You can apply the dimensions of sustainability in concept development.

4 (very good)
You can conclude consultative approach within similar processes. You can analyze different design, business and future research tools. You can evaluate the dimensions of sustainability in concept development.

Assessment criteria, excellent (5)

5 (Excellent)
You can critically discuss consultative approach within similar processes. You can manage different design, business and future research tools. You can develop the dimensions of sustainability in concept development.

Qualifications

Basics of marketing
Service system
Innovation process
Operational management

Enrollment

01.08.2022 - 25.08.2022

Timing

29.08.2022 - 21.12.2022

Number of ECTS credits allocated

10 op

Virtual portion

10 op

Mode of delivery

Online learning

Unit

School of Business

Teaching languages
  • English
Seats

0 - 40

Degree programmes
  • Bachelor's Degree Programme in Service Business
Teachers
  • Janne-Valtteri Nisula
Groups
  • MPT20SM
    Bachelor's Degree Programme in Service Business

Objective

You will learn consultative approach.
You will be able to use different design and business tools.
You will learn how to work through consultation process.
You will learn how to integrate sustainbility thinking into concept development process.
You will learn how to create sustainble business concepts.
You will understanding of some future research tool.

Content

Design Process
Different design tools
Ethnographic and contextual research
Design Thinking, covering desirability, feasibility and viability
Sustainable concept design
Target groups
Business models & planning
Consultative approach

Location and time

NOTE: There are 5-6 compulsory sessions, and many guidance session on the course. The compulsory sessions are: 31.8, 14.9. 12.10, 2.11, 7.12.
Sessions will be held in Zoom: https://jamk.zoom.us/j/7236499945

Teaching methods

Project-based learning. Use of design thinking techniques. Integration of sustainability principles in business concept development.
Group work | students create a sustainable business concept.

Employer connections

During the course, several real case studies will be reviewed. Furthermore, the course offers a variety of tools which can be useful in the future working life. The students will develop crucial skills related to concept development, project management and time management.

Exam schedules

No exam.

International connections

The methodologies and case studies used during the course international settings.

Vaihtoehtoiset suoritustavat

No alternative versions.
Students need to participate on all contact sessions, there is a lot of hands-on doing on the course.

Student workload

270 hours

Further information

Group work | students create a sustainable business concept in a form of visualized report.

Evaluation scale

0-5

Arviointikriteerit, tyydyttävä (1-2)

1 (Adequate)
You are able to recall the consultative approach within your learning process and different design, business and future research tools you have used. You are able to identify the dimensions of sustainability applied in concept development.

2 (Satisfactory)
You are capable to explain the consultative approach used within your learning process. You can describe different design, business and future research tools you have used. You can explain the dimensions of sustainability applied in concept development.

Arviointikriteerit, hyvä (3-4)

3 (good)
You are able to use consultative approach within similar processes. You can implement different design, business and future research tools. You can apply the dimensions of sustainability in concept development.

4 (very good)
You can conclude consultative approach within similar processes. You can analyze different design, business and future research tools. You can evaluate the dimensions of sustainability in concept development.

Assessment criteria, excellent (5)

5 (Excellent)
You can critically discuss consultative approach within similar processes. You can manage different design, business and future research tools. You can develop the dimensions of sustainability in concept development.

Qualifications

Basics of marketing
Service system
Innovation process
Operational management

Enrollment

01.11.2021 - 09.01.2022

Timing

10.01.2022 - 20.05.2022

Number of ECTS credits allocated

10 op

Mode of delivery

Face-to-face

Unit

School of Business

Campus

Main Campus

Teaching languages
  • English
Seats

0 - 40

Degree programmes
  • Bachelor's Degree Programme in Service Business
Teachers
  • Tomi Hiltunen
  • Aki Laaksonen
  • Janne-Valtteri Nisula
Groups
  • MPT19SA
    Palveluliiketoiminta

Objective

You will learn consultative approach.
You will be able to use different design and business tools.
You will learn how to work through consultation process.
You will learn how to integrate sustainbility thinking into concept development process.
You will learn how to create sustainble business concepts.
You will understanding of some future research tool.

Content

Design Process
Different design tools
Ethnographic and contextual research
Design Thinking, covering desirability, feasibility and viability
Sustainable concept design
Target groups
Business models & planning
Consultative approach

Oppimateriaali ja suositeltava kirjallisuus

Stidorn M. & al. 2014. This is Service Design Thinking. Bis Publishers B.v.
Course material

Teaching methods

Project-based learning. Use of design thinking techniques. Integration of sustainability principles in business concept development.
Group work | students create a sustainable business concept.

Employer connections

During the course, several real case studies will be reviewed. Furthermore, the course offers a variety of tools which can be useful in the future working life. The students will develop crucial skills related to concept development, project management and time management.

Exam schedules

No exam.

International connections

The methodologies and case studies used during the course international settings.

Vaihtoehtoiset suoritustavat

No alternative versions.
Students need to participate on all contact sessions, there is a lot of hands-on doing on the course.

Student workload

270 hours

Further information

Group work | students create a sustainable business concept in a form of visualized report.

Evaluation scale

0-5

Arviointikriteerit, tyydyttävä (1-2)

1 (Adequate)
You are able to recall the consultative approach within your learning process and different design, business and future research tools you have used. You are able to identify the dimensions of sustainability applied in concept development.

2 (Satisfactory)
You are capable to explain the consultative approach used within your learning process. You can describe different design, business and future research tools you have used. You can explain the dimensions of sustainability applied in concept development.

Arviointikriteerit, hyvä (3-4)

3 (good)
You are able to use consultative approach within similar processes. You can implement different design, business and future research tools. You can apply the dimensions of sustainability in concept development.

4 (very good)
You can conclude consultative approach within similar processes. You can analyze different design, business and future research tools. You can evaluate the dimensions of sustainability in concept development.

Assessment criteria, excellent (5)

5 (Excellent)
You can critically discuss consultative approach within similar processes. You can manage different design, business and future research tools. You can develop the dimensions of sustainability in concept development.

Qualifications

Basics of marketing
Service system
Innovation process
Operational management