Siirry suoraan sisältöön

Responsible Business Concepts (10 cr)

Code: MZMI3000-3013

General information


Timing

01.01.2025 - 18.05.2025

Number of ECTS credits allocated

10 op

Mode of delivery

Face-to-face

Unit

School of Business

Campus

Main Campus

Teaching languages

  • English

Seats

0 - 45

Degree programmes

  • Bachelor's Degree Programme in Service Business

Teachers

  • Francesca Allievi
  • Karoliina Väisänen

Groups

  • MPT23KM
    Palveluliiketoiminnan tutkinto-ohjelma (AMK)

Objective

You will learn consultative approach.
You will be able to use different design and business tools.
You will learn how to work through consultation process.
You will learn how to integrate sustainbility thinking into concept development process.
You will learn how to create sustainble business concepts.
You will understanding of some future research tool.

Content

Design Process
Different design tools
Ethnographic and contextual research
Design Thinking, covering desirability, feasibility and viability
Sustainable concept design
Target groups
Business models & planning
Consultative approach

Teaching methods

Studying and learning on the course happens through hands-on workshops.
Project-based learning. Integration of sustainability principles in business concept development.
Group work | students create a sustainable business concept.

Employer connections

During the course, several real case studies will be reviewed. Furthermore, the course offers a variety of tools which can be useful in the future working life. The students will develop crucial skills related to concept development, project management and time management.

Exam schedules

No exam.

Vaihtoehtoiset suoritustavat

No alternative versions.

Student workload

Working with the concept for max 270 hours.

Content scheduling

Group work | students create a sustainable business concept in a form of visualized report.
The concept will be created in small pieces in different workshops.
The course work is split in four phases:
Research (Discover)
Analysis (Define)
Ideation (Develop)
Building (Deliver)

Evaluation scale

0-5

Arviointikriteerit, tyydyttävä (1-2)

1 (Adequate)
You are able to recall the consultative approach within your learning process and different design, business and future research tools you have used. You are able to identify the dimensions of sustainability applied in concept development.

2 (Satisfactory)
You are capable to explain the consultative approach used within your learning process. You can describe different design, business and future research tools you have used. You can explain the dimensions of sustainability applied in concept development.

Arviointikriteerit, hyvä (3-4)

3 (good)
You are able to use consultative approach within similar processes. You can implement different design, business and future research tools. You can apply the dimensions of sustainability in concept development.

4 (very good)
You can conclude consultative approach within similar processes. You can analyze different design, business and future research tools. You can evaluate the dimensions of sustainability in concept development.

Assessment criteria, excellent (5)

5 (Excellent)
You can critically discuss consultative approach within similar processes. You can manage different design, business and future research tools. You can develop the dimensions of sustainability in concept development.

Qualifications

Basics of marketing
Service system
Innovation process
Operational management