• Entrepreneurship (ZZPP0750-3056),
         01.02.2022 – 05.05.2022,  3 cr  (ZJA21SMTP, ...) — Face-to-face, Online learning +-
    Learning outcomes of the course
    Purpose of the course:
    During this course, you will acquire basic knowledge of entrepreneurship and profitable business in action-driven ways. You will assess your own entrepreneurial capabilities and expand your understanding of the sector with the help of company stories, for example. During the course, you will work in a multidisciplinary team in which you will develop a business idea.

    Course competences:
    Internationalisation and communications competence
    Learning and information management competence
    Entrepreneurship, innovation and working community competence

    Course learning outcomes:
    1. You recognise and are able to assess your own capabilities and attitudes concerning entrepreneurship.
    2. You know the concept of internal entrepreneurship, what it means to become an entrepreneur and the significance of entrepreneurship and innovations in society.
    3. You understand the preconditions of profitable business.
    4. You understand and recognise the role of customer relationship in business and are able to apply this knowledge.
    5. You demonstrate an ability for self-management in an entrepreneurial way in a multidisciplinary team.
    6. You identify the customers’ needs and find business opportunities in them.
    7. You are familiar with and capable of utilising the JAMK and EduFutura entrepreneurship and innovation environments and the related support services.
    Course contents
    You recognise the skills of your own internal entrepreneurship and use them to develop the course business idea.

    Based on your experience, observations and the knowledge you have acquired, you form a conception of market needs or demand in response to which you develop your own turnkey solution/business concept (service/product concept).

    You act in a multidisciplinary small group in which you reflect upon and assess the business opportunities of the idea and share their opportunities for success with other students in the course. The ideas are tested with potential customers and further developed on the basis of the feedback received.

    The development and communication tools used in the assessment and development of the ideas include the Business Model Canvas and the Value Proposition Canvas.
    Assessment criteria
    Assessment criteria, passed/failed
    You recognise the features of your own inner entrepreneurship and utilise them in the development of a business idea and demonstrate an ability for self-management in an entrepreneurial way in a multidisciplinary team.

    You understand the role of entrepreneurship in society and in your own sector. You understand the principles of profitable business.

    In customer situations or services, you identify needs in response to which you develop a business idea together with your multidisciplinary team.

    You understand the role of customers in the development of business ideas and the principles of value creation.

    Language of instruction

    English

    Location and time

    The course starts online on Thursday Feb 10, 2022. Zoom-link is in your (registered) schedule/calender.
    Study tour (if possible) 21.-27.3.2022 Antwerpen, Belgium

    Planned learning activities, teaching methods and guidance

    Lectures, partly online (25)
    Study tour (40)
    Self-study and group work (70)

    Learning materials and recommended literature

    Möttönen, T. (eds.) 2020. Finnish Entrepreneurs - From freedom of Occupation to the Entrepreneurial Society. JAMK Publications.

    Lecturer(s)

    Suvi Salminen, Minna Tunkkari-Eskelinen

    Internationality

    International study tour (Erasmus collaboration)

    Timing

    01.02.2022 - 05.05.2022

    Learning assignments and student workload

    Self-study (40)
    Group work (30)
    Study tour (40)
    Lectures, partly online (25)

    Enrollment

    01.11.2021 - 09.01.2022

    Content scheduling

    Lectures and group work 1.2. - 1.3.2022
    Study tour (if possible) 21.-27.3.2022
    Lecture and self-study 28.3. - 1.5.2022

    Groups
    • ZJA21SMTP
    • MTM21S1
    Seats

    0 - 45

    Assessment methods

    Open UAS: 5 (included in the total capacity)
    Study tour and online lectures (Erasmus project collaboration)

    Mode of delivery

    Face-to-face, Online learning

    Share of R&D studies

    1 cr

    Share of virtual studies

    1 cr

    Credits
    • 3 cr
    Unit

    School of Business