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Data Analysis in Business Management (5 cr)

Code: HBIB0004-3004

General information


Enrollment

01.11.2021 - 09.01.2022

Timing

10.01.2022 - 20.05.2022

Number of ECTS credits allocated

5 op

Mode of delivery

Face-to-face

Unit

School of Business

Campus

Main Campus

Teaching languages

  • English

Seats

0 - 30

Degree programmes

  • Bachelor's Degree Programme in International Business

Teachers

  • Piotr Krawczyk
  • Heidy Montero Teran
  • Marcin Topolewski

Groups

  • HBI21S1
    Degree Programme in International Business
  • ZJA21SHIP
    Avoin AMK, IB, AMK-polku

Objectives

The student is able to use basic quantitative and qualitative data processing tools for collecting, presenting, and analysing data. The student understands the basic concepts in quantitative and qualitative data analysis. The course will focus on practical examples including the use of SPSS and NVivo tools.

JAMK Competences:
1. Learning to learn-
You develop critical and analytical mindset that helps you to study and review existing knowledge in the light of relevant learning resources and learning methods; incentivizes you to acquire new knowledge; and develops your intellectual capabilities to seek conclusions and draw inferences in various contexts.
To achieve this competence, you will:
- learn to formulate relevant questions and seek information,
- review relevant theoretical, and empirical literature to comprehend diverse perspectives and evaluate, and interpret arguments and counter-arguments,
- understand new developments in your field of study and make informed decisions based thereon.
- acquire the researcher’s mindset to problematize, explore and understand real-life phenomena especially in the academic track system.

4. Ethics-
You benchmark and demonstrate ethical and responsible conduct according to the well-established principles, norms and best practices laid down by relevant national and international bodies and organisations.
To achieve this competence, you will:
- understand and apply the well-established principles of responsible conduct in research, and problem solving,
- adhere to the principles of equity, equality, and non-discrimination,
- take responsibility for your own actions and their consequences and reflect on them in accordance with the relevant ethical principles, norms, and practices,
- develop realization of diversity and accessibility in your actions.

IB Competence:
7. Responsible international business management-
You develop your intellectual capabilities to seek conclusions and draw inferences in an international environment to become responsible manager. You develop creative and insightful solutions to solve complex business problems both in the present and the future with explicit emphasis on local and international standards of ethics, responsibility, and sustainability and implications on various stakeholders.
To achieve this competence, you will:
- study developments in your discipline in the international learning milieu and understand various aspects of responsible business management including global business trends and competitive landscape.
- derive and interpret new evidence and compare them with the existing body of knowledge in the global context to draw useful inferences,
- critically assess the implications of actions and decision of the international organisations.
- understand the impact of the of the actions and decisions on the community, in general, and specific stakeholders, in particular.
- understand core aspects of people management in the international business environment.

Content

Quantitative Part - Data collection, survey method, organizing data, data presentation, descriptive statistics, exploratory data analysis, discrete probability distributions, normal distribution, confidence interval estimation, hypothesis testing, simple linear regression, multiple regression, variance analysis.

Qualitative Part - Basic qualitative research skills for novice including - ethics, traditional interviewing techniques, focus groups, ethnography, action research, unobtrusive measures, historiography, case study, how to manage collected qualitative data and disseminate findings.

Time and location

PLEASE NOTE THAT THIS COURSE IS EXCLUSIVELY SUITED TO ONLINE DELIVERY. ALL TEACHING WILL BE CONDUCTED ONLINE. THE PROSPECTIVE STUDENTS WILL ONLY NEED TO BE PRESENT IN AN INTRODUCTORY WEBINAR HELD AND RECORDED THROUGH ZOOM. PLEASE, WAIT FOR THE INSTRUCTOR TO CONTACT YOU WITH ADDITIONAL INFORMATION.

Learning materials and recommended literature

Textbooks:
Quantitative Part:
Data Analysis with SPSS: A First Course in Applied Statistics (4th Edition) Stephen A. Sweet, Karen Grace-Martin, 2012
Qualitative Part:
The Coding Manual for Qualitative Researchers (any edition will do)
Johnny Saldana - Arizona State University, USA

Recommended literature for those who would like to read wider:
Quantitative Part:
Berenson, Levine, and Krehbiel (2004). Basic Business Statistics: Concepts and Applications, 9th Edition.

Qualitative and Mixed Methods Part:
Cresswell (2003). Research Design, Qualitative, Quantitative and Mixed Methods Approaches
Qualitative Research Methods for the Social Sciences, 8/E, Bruce L. Berg, California State University, Long Beach, Howard Lune, Hunter College, 2012

Teaching methods

The primary mode of delivery is a combination of in-class activities on campus and on-line lectures. The lectures will be recorded to support opportunities for 24/7 learning. The in-class activities deepen the learning in the forms of tutorials, individual and group works, reflection and guidance. However, if the COVID-19 situation requires the learning will be supported by on-line tutorials.

Lectures, coursework, workshops, virtual studies, individual assignments, group assignments.

Practical training and working life connections

Data Analysis skills might be useful íf the student will decide to analyze the data collected (primary data) or obtained (secondary data) during the internship or through working life connection for either internal reporting or thesis-related research purpose.

Exam dates and retake possibilities

The detailed and up-to-date information is available in the course workspace.

International connections

The course is available for Double Degree students and Study Abroad students from JAMK's partner institutions around the world. The course includes a significant contribution from JAMK Adjunct International Faculty.

Alternative completion methods

The primary mode of delivery is a combination of in-class activities on campus and on-line lectures. The lectures will be recorded to support opportunities for 24/7 learning. The in-class activities deepen the learning in the forms of tutorials, individual and group work, reflection and guidance. However, if the COVID-19 situation requires the learning will be supported by on-line tutorials.

Detailed and up-to-date information is available in the course workspace.
No alternative completion methods other than available through the course workspace.

Student workload

The primary mode of delivery is a combination of in-class activities on campus and on-line lectures. The lectures will be recorded to support opportunities for 24/7 learning. The in-class activities deepen the learning in the forms of tutorials, individual and group work, reflection and guidance. However, if the COVID-19 situation requires the learning will be supported by on-line tutorials.

Detailed and up-to-date information is available in the course workspace.
Lectures 60 h, virtual study 30 h, assignments 40 h, independent study 25 h.

Content scheduling

The detailed and up-to-date information are available in the course workspace.
Weekly lectures, workshops, and assignments.
In the Fall semester the course ends the latest in the third week of December.
IN the Spring semester the course ends the latest at the end of May.
More details to be announced during the course.

Further information for students

The primary mode of delivery is a combination of in-class activities on campus and on-line lectures. The lectures will be recorded to support opportunities for 24/7 learning. The in-class activities deepen the learning in the forms of tutorials, individual and group work, reflection and guidance. However, if the COVID-19 situation requires the learning will be supported by on-line tutorials.
Detailed and up-to-date information is available in the course workspace.


Open UAS: 4 (included in the total capacity)

Evaluation scale

0-5

Evaluation criteria, satisfactory (1-2)

You demonstrate overall sufficient 1 or satisfactory 2 level of the following competencies in the context of Data Analysis in Business Management:


1. Learning to learn-
You develop critical and analytical mindset that helps you to study and review existing knowledge in the light of relevant learning resources and learning methods; incentivizes you to acquire new knowledge; and develops your intellectual capabilities to seek conclusions and draw inferences in various contexts.
To achieve this competence, you will:
- learn to formulate relevant questions and seek information,
- review relevant theoretical, and empirical literature to comprehend diverse perspectives and evaluate, and interpret arguments and counter-arguments,
- understand new developments in your field of study and make informed decisions based thereon.
- acquire the researcher’s mindset to problematize, explore and understand real-life phenomena especially in the academic track system.

4. Ethics-
You benchmark and demonstrate ethical and responsible conduct according to the well-established principles, norms and best practices laid down by relevant national and international bodies and organisations.
To achieve this competence, you will:
- understand and apply the well-established principles of responsible conduct in research, and problem solving,
- adhere to the principles of equity, equality, and non-discrimination,
- take responsibility for your own actions and their consequences and reflect on them in accordance with the relevant ethical principles, norms, and practices,
- develop realization of diversity and accessibility in your actions.

IB Competence:
7. Responsible international business management-
You develop your intellectual capabilities to seek conclusions and draw inferences in an international environment to become responsible manager. You develop creative and insightful solutions to solve complex business problems both in the present and the future with explicit emphasis on local and international standards of ethics, responsibility, and sustainability and implications on various stakeholders.
To achieve this competence, you will:
- study developments in your discipline in the international learning milieu and understand various aspects of responsible business management including global business trends and competitive landscape.
- derive and interpret new evidence and compare them with the existing body of knowledge in the global context to draw useful inferences,
- critically assess the implications of actions and decision of the international organisations.
- understand the impact of the of the actions and decisions on the community, in general, and specific stakeholders, in particular.
- understand core aspects of people management in the international business environment.

Evaluation criteria, good (3-4)

You demonstrate overall good 3 or very good 4 level of the following competencies in the context of Data Analysis in Business Management:


1. Learning to learn-
You develop critical and analytical mindset that helps you to study and review existing knowledge in the light of relevant learning resources and learning methods; incentivizes you to acquire new knowledge; and develops your intellectual capabilities to seek conclusions and draw inferences in various contexts.
To achieve this competence, you will:
- learn to formulate relevant questions and seek information,
- review relevant theoretical, and empirical literature to comprehend diverse perspectives and evaluate, and interpret arguments and counter-arguments,
- understand new developments in your field of study and make informed decisions based thereon.
- acquire the researcher’s mindset to problematize, explore and understand real-life phenomena especially in the academic track system.

4. Ethics-
You benchmark and demonstrate ethical and responsible conduct according to the well-established principles, norms and best practices laid down by relevant national and international bodies and organisations.
To achieve this competence, you will:
- understand and apply the well-established principles of responsible conduct in research, and problem solving,
- adhere to the principles of equity, equality, and non-discrimination,
- take responsibility for your own actions and their consequences and reflect on them in accordance with the relevant ethical principles, norms, and practices,
- develop realization of diversity and accessibility in your actions.

IB Competence:
7. Responsible international business management-
You develop your intellectual capabilities to seek conclusions and draw inferences in an international environment to become responsible manager. You develop creative and insightful solutions to solve complex business problems both in the present and the future with explicit emphasis on local and international standards of ethics, responsibility, and sustainability and implications on various stakeholders.
To achieve this competence, you will:
- study developments in your discipline in the international learning milieu and understand various aspects of responsible business management including global business trends and competitive landscape.
- derive and interpret new evidence and compare them with the existing body of knowledge in the global context to draw useful inferences,
- critically assess the implications of actions and decision of the international organisations.
- understand the impact of the of the actions and decisions on the community, in general, and specific stakeholders, in particular.
- understand core aspects of people management in the international business environment.

Evaluation criteria, excellent (5)

You demonstrate excellent 5 level of the following competencies in the context of Data Analysis in Business Management:


1. Learning to learn-
You develop critical and analytical mindset that helps you to study and review existing knowledge in the light of relevant learning resources and learning methods; incentivizes you to acquire new knowledge; and develops your intellectual capabilities to seek conclusions and draw inferences in various contexts.
To achieve this competence, you will:
- learn to formulate relevant questions and seek information,
- review relevant theoretical, and empirical literature to comprehend diverse perspectives and evaluate, and interpret arguments and counter-arguments,
- understand new developments in your field of study and make informed decisions based thereon.
- acquire the researcher’s mindset to problematize, explore and understand real-life phenomena especially in the academic track system.

4. Ethics-
You benchmark and demonstrate ethical and responsible conduct according to the well-established principles, norms and best practices laid down by relevant national and international bodies and organisations.
To achieve this competence, you will:
- understand and apply the well-established principles of responsible conduct in research, and problem solving,
- adhere to the principles of equity, equality, and non-discrimination,
- take responsibility for your own actions and their consequences and reflect on them in accordance with the relevant ethical principles, norms, and practices,
- develop realization of diversity and accessibility in your actions.

IB Competence:
7. Responsible international business management-
You develop your intellectual capabilities to seek conclusions and draw inferences in an international environment to become responsible manager. You develop creative and insightful solutions to solve complex business problems both in the present and the future with explicit emphasis on local and international standards of ethics, responsibility, and sustainability and implications on various stakeholders.
To achieve this competence, you will:
- study developments in your discipline in the international learning milieu and understand various aspects of responsible business management including global business trends and competitive landscape.
- derive and interpret new evidence and compare them with the existing body of knowledge in the global context to draw useful inferences,
- critically assess the implications of actions and decision of the international organisations.
- understand the impact of the of the actions and decisions on the community, in general, and specific stakeholders, in particular.
- understand core aspects of people management in the international business environment.

Prerequisites

No prerequisites