Curricula

Objectives

The course aims at shedding light on how scalable, technology-based and/or technology-enabled business ideas can be developed into a business plan by step-by-step research and planning.

Upon completion of the course you will be able to:

Skills in Critical and Analytical Understanding IBCRI

- Critically review, analyze and understand information available from academic and professional business sources in technology business field.

Applied Business Skills IBBUS

- Apply disciplinary and interdisciplinary knowledge to analyze business challenges and trends to propose or take in action practical solutions based on the findings in order to develop business plan and its analysis based on the idea created.

Communication Skills IBCOM

- Communicate responsibly, effectively and professionally in English in oral and written formats.

Ethical Conduct IBETH
- Analyze and review the viability of the solution and business plan for it against frameworks such as the Principles for Responsible Management Education (UNPRME) or the Sustainable Development Goals (SDGs) of the United Nations.



Intercultural Collaborative Skills IBCOL

- Participate in inter- and multicultural settings and demonstrate teamwork skills

Content

Ideation, Innovation, market analyses, company structure, team building, market segmentation, competition benchmarking, go-to-market plans, customer acquisition

Learning materials and recommended literature

Aulet, William: Disciplined Entrepreneurship Book + Workbook (e-books)
Additional material + links to online material available at the learning platform

Teaching methods

Classroom lectures and workshops
Group assignments and presentations
Group reports

Exam dates and retake possibilities

no exam

International connections

The starting point for the course are the global sustainability needs that the teams start elaborating on with their innovations and business plans based on them.
International guest lectures (in-class and online) on selected topics

Student workload

Lectures and workshops 45 hrs
Individual online study 30 hrs
Groupwork 60 hrs

Content scheduling

From Mid-February to end May, 1 x 3 hours session per week

Further information for students

The assessment based on the following items:
- bi-weekly group assignments 5 x 10 % = 50 %
- final presentation: 20 %
- final business plan -report: 30 %

Evaluation scale

0-5

Evaluation criteria, satisfactory (1-2)

Sufficient (1):

Critical and Analytical Understanding Skills IBCRI: You show some but limited ability to analyze and evaluate business information specific to technology companies and markets.

Applied Business skills IBBUS: You show basic skills in analyzing information relevant for development of technology-based business.

Communications Skills IBCOM: You are able to transmit and justify some of your team´s analyses and proposals in English.

Collaborative Skills IBCOL: You integrate to the team and its process and give some input into the team´s achievement.





Satisfactory (2):

Critical and Analytical Understanding Skills IBCRI: You show basic ability to analyze and evaluate business information relevant to decision-making for technology-based companies.

Applied Business skills IBBUS: You show the core skills in analyzing business information and proposing viable solutions for technology business decision-making base don analyses.

Communications Skills IBCOM: You are able to transmit and justify the most important of your team´s ideas and results in English.

Collaborative Skills IBCOL: You integrate to the team, commit to do your part and are a member of the team´s achievement.

Evaluation criteria, good (3-4)

Good (3) –
Critical and Analytical Understanding Skills IBCRI: You show clear ability to analyze and evaluate business information relevant to decision-making in technology business

Applied Business skills IBBUS: You show skills in analyzing business information relevant to technology business and propose solutions based on and justified by analyses.

Communications Skills IBCOM: You are to transmit and justify with clarity your and your team´s core ideas and findings in English.

Collaborative Skills IBCOL: You integrate to the team and its process and give an important input into the team´s achievement.




Very Good (4) –

Critical and Analytical Understanding Skills IBCRI: You show ability to analyze business information relevant to decision-making in technology business from various viewpoints.

Applied Business skills IBBUS: You and your team are able to create proposals based on the data-driven analyses for companies in technology business.

Communications Skills IBCOM: You communicate with clarity your team´s findings and decisions in English and justify your choices well.

Collaborative Skills IBCOL: You integrate well to the team and give a fair share of input into the team´s achievement.

Evaluation criteria, excellent (5)

Excellent (5) –

Critical and Analytical Understanding Skills IBCRI: You show wide set of skill in analyzing internal and external business information relevant to decision-making from various viewpoints.

Applied Business skills IBBUS: You and your team are able to assess options of action based on the data available, and propose solutions that derive from long-term strategizing.

Communications Skills IBCOM: You communicate with depth and clarity your team´s findings and ideas in English.

Collaborative Skills IBCOL: You integrate well to the team, show commitment and give an important input into the team´s achievement.

Prerequisites

Basic courses of Management and Financial Management (JAMK Degree students) or equivalent courses of basics of management (exchange students) and financial management completed.

Further information

The course deepens the learnings of JAMK courses of: Technology Business and Future Foresight, Simulation Game. Intensive course Invent for the Planet recommended to the participants of this course.