Curricula

Objectives

Business simulation improves your understanding and capabilities of running global business operations of a firm in a dynamic, competitive environment. The simulation game is used in advanced undergraduate, graduate and executive MBA programs in higher education and corporate training programs. In addition, the platform provides an opportunity to experience strategic positions for executing essential decisions for the company.

At the end of the course, you are expected:
1) You are able to apply theoretical knowledge and experience in real-time challenges. Analyzing the market, following the competition, advancing in the technology, understanding consumer demand and their portfolio, executing the investment decision, organizing the expenses, human resource development and promoting the research and development operations.

2) You are able to critically review, analyze and understand information available from the gaming platform such as market reports, income statements and balance sheets.

3) You are able to apply disciplinary and interdisciplinary knowledge to analyze business challenges and trends to propose or take in action in the simulated market of technology business.

The course aims to develop the following COMPETENCES:

Learning to learn
You develop critical and analytical mindset that helps you to study and review existing knowledge in the light of relevant learning resources and learning methods; you to acquire new knowledge; and develops your intellectual capabilities to seek conclusions and draw inferences in various contexts.
To achieve this competence, you will:
_ learn to develop analytical skills to assess the market conditions
_ learn to work as a team member taking the responsibility to contribute to the team's decision
_ carefully understand the instructions and asynchronous lectures

Proactive development
You develop solutions in the light of current as well as anticipated situations and challenges in business by applying knowledge, critical reasoning and analytical skills. You ensure that these solutions are feasible, relevant, creative, user-friendly, and sustainable as well as underline active cooperation among different actors.
To achieve this competence, you will:
_ act as proactive and assessing the competitors decisions
_act is analyzing the marketing intelligence
_develop careful reasoning and argument in the deference of your decisions

Internationality and multiculturalism
You work in multicultural and international environments and networks in order to develop knowledge and communication skills as well as develop empathy and appreciation for other cultures. You communicate responsibly and effectively in English through written, verbal, non-verbal and digital formats individually as well as a team member in diverse set-tings.
To achieve this competence, you will:
_ work as an active team member
_overcome the cultural barriers
_take the lead and unite the team to achieve high ROI in the simulation

The learning objectives of the course:
You and your team are able to assess options of action based on the data available, and apply long-term strategizing and planning in your decision-making
Your decisions lead to high-level (simulation) business success measured as shareholder value.
You communicate with depth and clarity your team´s decisions and results in English in a business-level manner.

Content

Strategic decision making, technology business dynamics, research and development, in-sourcing/outsourcing, competition benchmark, managing finances in multinational organization, business analytics, business reporting, marketing analytics.

Time and location

Four sessions of starting tutorials. Each session is for 90 minutes, at Rajakatu campus. Weekly guidance clinics of 15 mins/team if required.

Learning materials and recommended literature

In class lecture/tutorial slides, guidance videos and clinics, online resources at simulation gaming platform.

Teaching methods

The primary mode of delivery is in-class activities on campus. The in-class activities deepen the learning in the forms of tutorials, individual and group work, reflection and guidance.

Study methods are described below;

Mandatory Participating in the lecture session emphasizing on theoretical notions and game design.
Workshop sessions on Ceism business simulation operations
Actively participating on assignments such as, company press releases, interim report, final report etc.
Team engagements and collaborations

Practical training and working life connections

Business simulation extend and applied aspect of business theories in the domains of marketing, product development, market intelligence, financial analyses, leadership and decision making.

Exam dates and retake possibilities

No exam. Retake/Upgrade opportunity only for the Final Report (10 marks).

Alternative completion methods

You have the right to apply for recognition of your studies if you have prior learning (e.g. university studies completed elsewhere) that can be accredited towards the degree you are currently completing.

The recognition of prior learning is possible in three primary ways: accreditation (replacement or inclusion), recognition of informal learning and studification. More precise info: JAMK Degree Regulations, section 17.

Student workload

Tutorials + meetings 15 hrs
Individual online learning 15 hrs
Simulation decision making 60 hrs
Reporting and Presentation 45 hrs
TOTAL 135 hrs

Content scheduling

Course starts 10.2.2025 (tutorial 1) and ends 16.5.2025 (return of final reports)

Further information for students

Interim report round 1 and 2 (10%)- late submission 0%
Press release to shareholders (10%)- late submission 0%
CSR report (10%)- late submission 0%
Final report (15%)- late submission 0%
Presentations (15%)- late submission 0%
Simulation results (50%)

All segments are mandatory to pass

Exchange students: 10

Evaluation scale

0-5

Evaluation criteria, satisfactory (1-2)

Sufficient (1):
You will get a grade of ‘one' or 'two' if you are able to demonstrate a basic level of evidence in the following competences:
Learning to learn
Proactive development
Internationality and multiculturalism

You show some but limited ability to analyze and evaluate business information relevant to decision-making.
You show basic skills in analyzing business information and reasoning on that to make decisions. The decision lack strategic backing. Your decisions lead to poor results measured as development of shareholder value.
You are able to transmit and justify some of your team´s ideas and results in English but business-style communication practice is lacking.
You integrate to the team and its process and give some input into the team´s achievement.

Satisfactory (2):

You show basic ability to analyze and evaluate business information relevant to decision-making.

You show skills in analyzing business information and reasoning on that to make decisions, but the available data is used in a limited way and the long-term planning is not well applied.

You are able to transmit and justify the most important of your team´s ideas and results in English. The communication lacks partly the touch of professional business reporting.

You integrate to the team, commit to do your part and are a member of the team´s achievement.

Evaluation criteria, good (3-4)

Good (3) –
You will get a grade of ‘three' of 'four' if you are able to demonstrate a good level of evidence in the following competences:
You show clear ability to analyze and evaluate business information relevant to decision-making.
Learning to learn
Proactive development
Internationality and multiculturalism

You show skills in analyzing business information and reasoning on that to make decisions. You show skills in creating and applying long-term visions and strategies to guide decision-making. Your decisions
You are to transmit and justify some of your team´s ideas and results in English and show skills of applying some business practices of communication.
You integrate to the team and its process and give an important input into the team´s achievement.


Very Good (4) –
You show ability to analyze internal and external business information relevant to decision-making.
You and your team are able to act based on the data available. You are well able to apply long-term view in your decision-making. Your decisions lead to positive (simulation) business success measured as creation of shareholder value.
You communicate with clarity your team´s decisions and results in English in a mostly business-level manner.
You integrate well to the team and give a fair share of input into the team´s achievement.

Evaluation criteria, excellent (5)

Excellent (5) –
You will get a grade of ‘five’ if you are able to demonstrate an excellent level of evidence in the following competences:
Learning to learn
Proactive development
Internationality and multiculturalism

You show wide set of skill in analyzing internal and external business information relevant to decision-making from various viewpoints.
You and your team are able to assess options of action based on the data available, and apply long-term strategizing and planning in your decision-making. Your decisions lead to high-level (simulation) business success measured as shareholder value.
You communicate with depth and clarity your team´s decisions and results in English in a business-level manner.
You integrate well to the team, show commitment and give an important input into the team´s achievement.

Prerequisites

Basic courses of Management, Marketing and Financial Management (JAMK Degree students) or equivalent course of basics of management (exchange students) completed.

Further information

The course deepens the learnings of JAMK courses of: Technology Business and Future Foresight and Technology Business Dynamic and Marketing Analytics.