Curricula

Objective

Students are able to realistically assess the profitability of their business ideas, as well as their own capacity to implement them. To assess the profitability the student should be able to draw up a preliminary business plan, the necessary calculations, and a sales and / or marketing plan.
EUR-ACE Transferable Skills: function effectively as an individual and as a member of a team.

Content

Business plan, market analysis, competitor analysis, pricing, marketing and sales plan, profitability calculations, cash flow statement, funding.

Qualifications

Students have a business idea on which they will be working during coaching.

Students are admitted to the JAMK Pre-Incubator by their applications.

Assessment criteria, approved/failed

Pass / fail
The assessment will be done in relation to the learning outcomes.