Please select the curriculum by the start year of studies and track.
English
The contact learning week takes place on week 45/2020, which is 2.-6.11.2020. On this week, you have to take part in coaching and teamworking every day at 8.30-16.00. Before the contact learning week, you have independent study tasks, and after the week, you have independent reflecting tasks.
The learning takes place by using the user-oriented design method. Before teamworking period, you explore the method, and in your team, you use the method when you create a customer-oriented solution to an assignment of a client.
Anna-Stina Kuula
Materials in the e-learning environment
Heli Vepsäläinen, Tuula Kotikoski, Matti Mieskolainen, Tarja Lappalainen-Kajan, Mari Hakkarainen
The assignments of the course come from companies and development projects.
Main Campus
No final exam is arranged on this course, the accomplishment is based on both independent and team study tasks.
02.11.2020 - 06.11.2020
Contact course:
- Independent study tasks before the teamworking period 10 hours
- Taking part in contact study week and study tasks as a team member 40 hours. Contact studies take place during one week, and no other teaching is arranged at the same time. It is obligatory to take part in the contact study week daily.
- Independent study tasks after the teamworking period 4 hours
03.08.2020 - 30.08.2020
The course takes place four times a year: both online course and contact course once in autumn semester and once in spring semester. These courses can have English speaking groups.
Avoin amk (not translated)
Bachelor's Degree Programme in Logistics, Bachelor's Degree Programme in Construction and Civil Engineering, Bachelor's Degree Programme in Nursing, Bachelor's Degree Programme in Energy and Environmental Technology, Bachelor's Degree Programme in Electrical and Automation Engineering, Bachelor's Degree Programme in Mechanical Engineering, Bachelor's Degree Programme in Tourism Management, Bachelor's Degree Programme in Business Management, Bachelor's Degree Programme in Agricultural and Rural Industries, Bachelor's Degree Programme in Purchasing and Logistics Engineering
Face-to-face
English
Optima platform.
Online course:
Virtual lectures, readings, assignments, discussions.
Brent W. Ritchie, Daryl Adair: Sport Tourism: Interrelations, Impacts and Issues (2004)
Simon Hudson, Bennet P. Lientz and Kathryn Rea Hudson: Sport and Adventure Tourism (2002)
Mark Dodds, Kevin Heisey and Aila Ahonen: Routledge Handbook of International Sport Business (2017) (sport tourism section).
Brendon Knott, Susanna Nuijanmaa
15.02.2021 - 25.04.2021
Online lectures 15 hours
Individual study 60 hours
Assignments 50 hours
Discussions 10 hours
10.02.2021 - 28.02.2021
0 - 60
CampusOnline: 20
Avoin AMK (Open UAS) 5
Exchange students: 15
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
Online lectures/ videos
independent reading materials and information search
online discussions
Versatile independent assignments (eg. quiz, written text)
Required tools: fast Internet connection, computer, MS Office.
Global Wellness Tourism Economy Report. Global Wellness Institute. (latest e-report)
Grénman, M. & Räikkönen, J. 2015. Well-being and wellness tourism – Same, same but different? Conceptual discussions and empirical evidence. Matkailututkimus, 11, 1, 7–25.
Konu, H. 2010. Identifying potential wellbeing tourism segments in Finland. Tourism Review, 65, 2, 41-51.
Smith, M. & Diekman, A. 2017. Tourism and wellbeing. Annals of Tourism Research, 66, 1–13.
Tuohino, H., Björk, P. & Konu, H. 2011. Wellbeing Tourism in Finland: Finland as a competitive wellbeing tourism destination. University of Eastern Finland. (e-report)
Susanna Riekkinen
Possible case work provided by wellbeing tourism companies.
No exams.
Case examples and assignments with both national and global perspective.
15.02.2021 - 25.04.2021
Distance learning (135h) Online lectures and videos 30h Reading material 20h Assignments and information search 85h
10.02.2021 - 28.02.2021
Assignments have a recommended schedule. Latest deadline for all assignments is at the end of the course. No webinars that require attendance at a given time.
0 - 60
All assignments are assessed as approved-failed. Half-time feedback is provided by teacher if assignments are returned by the recommended schedule.
CampusOnline: 20
Avoin AMK (Open UAS) 5
Exchange students: 15
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
The course is held 100% online during 15.2. - 25.4.2021
Topic related discussions
Independent information search
Virtual learning and assignments
The material provided by the teacher and
Fredman, P. & Tyrväinen, L. 2011. Frontiers in nature-based tourism: lessons from Finland, Iceland, Norway and Sweden: Routledge.
Hall, C. M. & Boyd, S. 2005. Nature-based tourism in peripheral areas: development or disaster? Channel View Publications cop.
Suvi Ahonen
15.02.2021 - 25.04.2021
Reading material 30 h
Topic Related Discussions 20 h
Assignments and information search 85 h
10.02.2021 - 28.02.2021
0 - 60
CampusOnline: 20
Avoin AMK (Open UAS) 5
Exchange students 15
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
On-line studying
Assignments
Discussions
Personal portfolio
Exam
Current materials about the topic provided by course tutors
Susanna Nuijanmaa
26.10.2020 - 18.12.2020
Online lectures 16 h
Assignments 55 h
Reading the course materials 44 h
Preparing for exam 20 h
Total 135 h
03.08.2020 - 30.08.2020
0 - 60
CampusOnline: 20
Exchange students 15
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
Video lectures and webinars, reading materials, information search, virtual discussions, independent assignments (eg. quiz), final report and verbal presentation.
Required tools: fast Internet connection, computer, MS Office, Zoom.
Dodgson, Mark; Gann, David; Gann, David M.; Salter, Ammon & Salter, Ammon J. 2008 The Management of Technological Innovation. New York: Oxford University Press. Chapter 3 Technological Innovation.
Hvid, A. & Pedersen, J. B. 2016. Face the Future: What disruption and exponential acceleration means for you? Bookboon.
Yeoman, I. 2012. 2050 - Tomorrow's Tourism. Bristol: Channel View Publications. Chapter 5 Edinburgh 2050: Technological revolution.
Henna Siltanen
Possible to do the project work for a tourism company, visiting lecture by industry specialist (video lecture)
No exam
22.03.2021 - 21.05.2021
Virtual course 135h
Online lectures/webinars 20h
Independent assignments 40h
Reading materials and information search 35h
Report and verbal presentation 40h
10.02.2021 - 28.02.2021
Enrolled students will receive a short, mandatory, pre-assignment approximately 1 week before course begins, sent by email. Course learning platform will open on 22.3.
1. voluntary webinar at the beginning of the course on Tuesday 23.3. at 10:00-11:30 am
2. voluntary webinar at the end of the course on Tuesday 18.5. at 10:00-11:30 am
Webinar links available in course learning platform.
Each assignment has a given deadline throughout the course.
0 - 60
CampusOnline: 20
Exchange students: 15
Open UAS: 5
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
Face-to-face learning, multidisciplinary groupwork, JAMK and JYU (University of Jyväskylä) students working together to solve the customer projects.
Would you like to challenge your thinking in a project team and work for a real client? Do you want to further develop your professional skills, build networks and improve your project management skills?
Team&Client -project course (HBIETE03-3001, 5 ECTS credits) is a practically oriented study module, within which a multidisciplinary team carries out a development project for a real client. Student application for the spring 2020 course is now open. Course starts in February, deadline for applications January 17th, 2021.
Depending on the COVID-19 situation, course is organized partly or wholly online by using Teams or Zoom -environment. Course is offered for JYU and JAMK students in EduFutura –collaboration.
Read more: www.jyu.fi/projectcourse
Christina Borén, Piia Hynynen
11.01.2021 - 21.05.2021
One credit corresponds to an average of 27 hours of work, which means that the load of five credits is approximately 135 hours.
02.11.2020 - 10.01.2021
0 - 999
Bachelor's Degree Programme in International Business, Bachelor's Degree Programme in Nursing, Bachelor's Degree Programme in Tourism Management, Bachelor's Degree Programme in Purchasing and Logistics Engineering, Bachelor's Degree Programme in Business Information Technology
Face-to-face
Liiketoimintayksikkö
Finnish
Henna Siltanen
Expert articles, application websites, lecturer's literature.
Henna Siltanen, Teemu Laitinen
Main Campus
28.08.2020 - 30.12.2020
35 h lectures, 60 h , 40 h exercises
Lectures, exam (60%) and exercises (40%).
0 - 30
Participation in the study module requires digital marketing and social media courses. As a separate course, the course can not be completed without basic knowledge.
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
Practical Training info, assignments and learning at workplace.
Guidance during practical training and employer's feedback.
Self-evaluation
Ani Lietonen
Information on the international possibilities for practical training and the grant application process are introduced at the Practical Training Info. The info is compulsory for all.
31.08.2020 - 31.07.2021
The course work equals to 405h of student work as follows:
Participation at Info sessions and the application process for the placement (5h)
Actual practical training (364h)
Meeting/discussion with PT coordinator during traineeship (1h)
Practical training report (30h)
Vlog or blog (5 h)
27.11.2020 - 31.07.2021
Practical training info session in November
Practical training abroad info session in February
Practical training is completed after the first year studies during the first semester.
See Study Guide on recognition on prior learning.
Self-evaluation: evaluating and analysing own skills and their development in the the report and vlog/blog.
Practical training coordinator's feedback during the PT
Continuous feedback and final evaluation at the workplace from the PT supervisor
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
Finnish
Opintojakso alkaa 1.9., jolloin osallistujille lähetetään ennakkotehtävä.
10.9.2020 klo 13.00-16.00 Aloituswebinaari
16.9.2020 klo 9.00-12.00 Demo JAMKin tiloissa: esteettömyyskävely, apuvälineiden demonstrointi (Rajakatu 35)
(sessio myös videoidaan, joten läsnäolo demossa ei ole välttämätöntä)
18.9.2020 klo 12.00-12.00 Webinaari: Erilaiset asiakasryhmät esteettömien matkailupalveluiden käyttäjinä
23.9.2020 klo 9.00-12.00 Webinaari: Esteettömyyteen liittyvä lainsäädäntö
28.9.2020 klo 13.00-16.00 Webinaari: Esteettömyyden haasteet matkailussa
Yhteiskunnan ja matkailun organisaatioiden mahdollisuudet vaikuttaa esteettömyyteen
11.10.2020 dl oppimistehtäville. Opintojakso päättyy. (not translated)
This course is implemented online. Methods of teaching and learning used in the implementation:
* online webinars
* learning assignments
* group discussions
* demos
Accessible tourism for all: an opportunity within our reach. 2016. World Tourism organisation.
Darcy, S., McKercher, B., Schweinsberg, S. 2020. From tourism and disability to accessible
tourism: a perspective article. TOURISM REVIEW. VOL. 75 NO. 1 2020, pp. 140-144, © Emerald Publishing Limited, ISSN 1660-5373 DOI 10.1108/TR-07-2019-0323
European Network of Accessible Tourism
Invaliidiliitto. ESHEK arviointimenetelmä.
Kilpelä, N. 2019. Esteetön rakennus ja ympäristö. Suunnitteluopas. Rakennustieto Oy (sovelletuin osin)
Luiza, S. M. 2010. Accessible tourism - The ignored opportunity. Annals of the University of Oradea : Economic Science. 1.
United Nations: Promoting accessible tourism for all. https://www.un.org/development/desa/disabilities/issues/promoting-accessible-tourism-for-all.html
Vammaispalvelujen käsikirja. https://thl.fi/fi/web/vammaispalvelujen-kasikirja/vammaisuus-yhteiskunnassa/esteettomyys-ja-saavutettavuus
Petra Blinnikka, Kari Vehmaskoski
Visiting lecturers and cases from the industry sharing their experiences from the theme.
Internationalisation aspect is accommodated to this implementation using also international examples and material of accessible tourism.
01.09.2020 - 11.10.2020
One credit corresponds to an average of 27 hours of work, which means that the load of five credits is approximately 135 hours. The load is distributed as follows:
* online webinars and group discussions 20
* independent assignments and other independent work (studying of literature, preparing for lectures) 100
* demos 15
03.08.2020 - 30.08.2020
The course is implemented during September 2020.
You have the right to apply for recognition of your studies if you have prior learning (e.g. university studies completed elsewhere) that can be accredited towards the degree you are currently completing.
The recognition of prior learning is possible in three primary ways: accreditation (replacement or inclusion), recognition of informal learning and studification. More precise info: JAMK Degree Regulations, section 17.
0 - 20
Campus Online 10
Avoin AMK 10
Bachelor's Degree Programme in Tourism Management
Online learning
1 cr
5 cr
Liiketoimintayksikkö
Finnish
Webinar schedule (NB: changes may occur):
1. Tuesday 20.10. klo 17-19
2. Monday 2.11. klo 17-19
3. Tuesday 17.11. klo 17-19
4. Tuesday 1.12. klo 17-19
The course is carried out virtually and includes video lectures on themes, discussion assignments and a virtual workshop.
Michopoulou, E., Darcy, S., Ambrose, I. & Buhalis, D. 2015. Accessible tourism futures: the world we
dream to live in and the opportunities we hope to have. Journal of Tourism Futures. VOL. 1 NO. 3 2015, pp. 179-188, Emerald Group Publishing Limited, ISSN 2055-5911
Miettinen, S. (toim.). 2011. Palvelumuotoilu - uusia menetelmiä käyttäjätiedon hankintaan ja hyödyntämiseen. Helsinki: Teknologiainfo Teknova Oy.
Tuulaniemi, J. 2011. Palvelumuotoilu. Helsinki: Talentum (soveltuvin osin)
Muu opettajan osoittama materiaali.
Kaisa Kokko, Hanna Hauvala, Petra Blinnikka
The course utilizes experience experts and guest lecturers from the working life.
No exam
Internationalisation aspect is accommodated to this implementation using also international examples and material of accessible tourism.
19.10.2020 - 06.12.2020
One credit corresponds to an average of 27 hours of work, which means that the load of five credits is approximately 135 hours. The load is distributed as follows:
* online webinars and group discussions 35
* independent assignments and other independent work (studying of literature, preparing for lectures) 100
03.08.2020 - 30.08.2020
The course is implemented online during October - December 2020 (weeks 43-49).
You have the right to apply for recognition of your studies if you have prior learning (e.g. university studies completed elsewhere) that can be accredited towards the degree you are currently completing.
The recognition of prior learning is possible in three primary ways: accreditation (replacement or inclusion), recognition of informal learning and studification. More precise info: JAMK Degree Regulations, section 17.
0 - 20
Campus Online 10
Avoin AMK 10
Bachelor's Degree Programme in Tourism Management
Online learning
1 cr
5 cr
Liiketoimintayksikkö
Finnish
The course starts 11th January when study platform will be opened in Moodle.
Kick-off webinar Tuesday 19th January at 4-6 pm
Online tutoring Tuesday 26th January at 4-6 pm
2. Webinar Tuesday 2nd February at 4-6 pm
Online tutoring Tuesday 9th February at 4-6 pm
3. Webinar Tuesday 16th February at 4-6 pm
The course ends 28th February.
The course is implemented online and it includes independent studying online and three virtual webinars.
Linnapuomi, A. & Salonlahti, O. 2015. Entä saavutettavuus? Ohje kulttuurikohteen saavutettavuudesta viestimiseen. Kulttuuria kaikille -palvelu / Yhdenvertaisen kulttuurin puolesta ry.
Salo, O. 2013. Viestintää kaikille. Saavutettavan viestinnän opas.
www.saavutettavuusvaatimukset.fi
Hanna Hauvala, Upe Nykänen
You can improve the accessibility of your company's home pages directly with tasks. If you are a student without a business background, you will use the assignments to produce a development report for the tourism company of your choice
No exam
Internationalisation aspect is accommodated to this implementation using also international examples and material of accessible tourism.
11.01.2021 - 21.05.2021
One credit corresponds to an average of 27 hours of work, which means that the load of five credits is approximately 135 hours. The load is distributed as follows:
* online webinars and online tutoring 10
* independent assignments and other independent work 125
02.11.2020 - 30.11.2020
The course is implemented during 11th January- 28th February 2021.
You have the right to apply for recognition of your studies if you have prior learning (e.g. university studies completed elsewhere) that can be accredited towards the degree you are currently completing.
The recognition of prior learning is possible in three primary ways: accreditation (replacement or inclusion), recognition of informal learning and studification. More precise info: JAMK Degree Regulations, section 17.
0 - 40
Campus Online 10
Avoin AMK 10 (not translated)
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
Finnish
Opintojakso alkaa 4.3., jolloin osallistujille lähetetään ennakkotehtävä.
Torstai 18.3.2021 klo 16.00-18.00 Aloituswebinaari
Torstai 25.3.2021 klo 16.00-18.00 Webinaari
Tiistai 30.3.2021 klo 16.00-18.00 Webinaari
Torstai 8.4.2021 klo 16.00-18.00 Webinaari
Torstai 15.4.2021 klo 16.00-18.00 Webinaari
6.5.2021 dl oppimistehtäville. Opintojakso päättyy. (not translated)
This course is implemented online. Methods of teaching and learning used in the implementation:
* online webinars
* learning assignments
* group discussions
Miettinen, S. (toim.). 2011. Palvelumuotoilu - uusia menetelmiä käyttäjätiedon hankintaan ja hyödyntämiseen. Helsinki: Teknologiainfo Teknova Oy.
Tuulaniemi, J. 2011. Palvelumuotoilu. Helsinki: Talentum (soveltuvin osin)
Muu opettajan osoittama materiaali.
Petra Blinnikka
Visiting lecturers and cases from the industry sharing their experiences from the theme.
Internationalisation aspect is accommodated to this implementation using also international examples and material of accessible tourism.
04.03.2021 - 06.05.2021
One credit corresponds to an average of 27 hours of work, which means that the load of five credits is approximately 135 hours. The load is distributed as follows:
* online webinars and group discussions 35
* independent assignments and other independent work (studying of literature, preparing for lectures) 100
02.11.2020 - 30.11.2020
The course is implemented online during March-May 2021 (weeks 9-18).
You have the right to apply for recognition of your studies if you have prior learning (e.g. university studies completed elsewhere) that can be accredited towards the degree you are currently completing.
The recognition of prior learning is possible in three primary ways: accreditation (replacement or inclusion), recognition of informal learning and studification. More precise info: JAMK Degree Regulations, section 17.
0 - 40
Campus Online 10
Avoin AMK 10
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
Online learning in Optima studying environment 28.9. - 29.11.2020
Online learning
Materials provided by course tutor
Susanna Nuijanmaa, Mari Holopainen
-
No exams
28.09.2020 - 29.11.2020
Independent work and discussions, 135 hours
03.08.2020 - 30.08.2020
-
0 - 50
CampusOnline: 10
Exchange students 15
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
Webinars, video lectures, independent reading materials and information search, online discussions, peer feedback. Project work including a development plan and verbal video presentation. Other independent assignments (eg. quiz, interview, usage diary, written text).
Benckendorff, P., Sheldon, P., Xiang, Z. 2019. Tourism Information Technology. 3rd Edition. CABI Publishing.
Smashing Magazine & Traynor, D. 2012. User experience design. Freiburg, Germany: Smashing Media GmbH.
The digital roadmap for tourism in Finland
Henna Siltanen
Visiting industry specialists (video lectures), development plan for a tourism/hospitality company.
No exam
24.05.2021 - 06.08.2021
Distance learning (135h)
Webinars/video lectures 10h
Project work 40h
Independent study, assignments 25h
Independent study, reading material 60h
02.12.2020 - 30.04.2021
Online implementation summer 2021 starting on 24.05.2021 and ending on 06.08.2021. Moodle as learning environment. Course starts with a voluntary webinar on Tuesday 25.5. at 14:00-15:30. You will receive a link to join the webinar by email about one week prior to course starting. Second voluntary webinar on Tuesday 3.8. at 14:00-15:30. Course implementation has no mandatory webinars.
Content divided into modules that include assignments. Each assignment has a specific deadline throughout the course. Final deadline at the end of the course.
0 - 20
Project work in course can be done independently, with a pair or in a small group. Guidance to project work is only provided through pre-recorded video instructions by teacher. No personal guidance available during summer months.
Bachelor's Degree Programme in Tourism Management
Online learning
2 cr
5 cr
Liiketoimintayksikkö
English
online
The method is experiential learning which contains lectures and project based working.
Tourism trend reports - UNWTO
Consumer trend reports – Euromonitor international
Course material in Moodle
Heidi Luck, Susanna Riekkinen, Minna Tunkkari-Eskelinen
24.05.2021 - 06.08.2021
lectures 15 h
independent studies and assignments 105 h
Total 120 h Total ( one credit equals 27 hours of student work)
01.12.2020 - 30.04.2021
0 - 40
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
Online course in Moodle
Webinars
individual assignments
group assignments
online discussions
Official websites of organizations related to tourism, cultural management and cultural tourism
DMO websites
Current materials provided by course tutor: videos, articles
Susanna Nuijanmaa
15.02.2021 - 09.04.2021
Webinars and Zoom consultation: 10 h
Group work: 40h
Written assignments: 40h
Individual work online: 45h
Total: 135 h
10.02.2021 - 28.02.2021
0 - 40
Avoin amk: 10
Campus Online: 20
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
Online course in Moodle
Webinars
Individual assignments
Group assignments
Stickdorn Marc. 2012. This is service design thinking
Miettinen S., Koivisto M.2009.Designing services with innovative methods.Helsinki:University of Art and Design
Moriz Stefan. 2005 London. Service design, Practical access to an evolving field
Current materials provided by course tutors
Susanna Nuijanmaa
12.04.2021 - 03.06.2021
Individual assignment 40 hours
group work 85 hours
webinars 10 hours
Total 135 hours
10.02.2021 - 28.02.2021
0 - 20
Avoin amk: 10
Campus Online: 20
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
Practical Training info, assignments and learning at workplace.
Guidance during practical training and employer's feedback.
Self-evaluation
Ani Lietonen
Information on the international possibilities for practical training and the grant application process are introduced at the Practical Training Info. The info is compulsory for all.
01.08.2020 - 31.07.2021
The course work equals to 405h of student work as follows:
Participation at Info sessions and the application process for the placement (5h)
Actual practical training (364h)
Meeting/discussion with PT coordinator during traineeship (1h)
Practical training report (30h)
Vlog or blog (5 h)
02.12.2020 - 31.07.2021
Practical training info session in November
Practical training abroad info session in February
Practical training is completed after the second year studies or later on.
See Study Guide on recognition on prior learning
Self-evaluation: evaluating and analysing own skills and their development in the the report and vlog/blog.
Practical training coordinator's feedback during the PT
Continuous feedback and final evaluation at the workplace from the PT supervisor
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
Finnish
Online learning
The online lessons are on Zoom on Mondays stating at 13:15. There are no contact lessons.
The course starts on Monday September 7th.
Provided by teacher
Jaana Alila
Main Campus
Agreed with students in the beginning of the course
31.08.2020 - 18.12.2020
4 credits:
Online lectures 30h
Online and independent learning 70h
Exams 8h
Total 108 h
03.08.2020 - 30.08.2020
As in schedule
0 - 30
Avoin AMK (Open UAS) 5
Bachelor's Degree Programme in Tourism Management, Bachelor's Degree Programme in Purchasing and Logistics Engineering
Online learning
4 cr
Liiketoimintayksikkö
Finnish
Time: 15 Jan - 21 May, on Fridays 9.45 am - 12.15 pm
Place: BP13
This course is implemented as face-to-face learning, but hybrid or Zoom classes are considered if necessary.
In the face-to-face learning implementation, you do both independent and pre-structured oral and written exercises provided by the teacher. You also work in groups.
Face-to-face learning includes oral and written assignments which are assessed and commented by the teacher in speech or writing. In addition to this, the course includes an oral workshop which is usually done in groups. You will also take a written and oral exam. 80% attendance is required in face-to-face learning.
Teacher’s material will be used on the course. Support material is provided by the teacher during the course if needed.
Pirjo Hentinen
Main Campus
- Written mid-term exam: 26 February
- Written final exam: 30 April
- Oral exam: 7 May
- Retake possibilities: 14 May, 21 May
11.01.2021 - 21.05.2021
- face-to-face learning in face-to-face implementation about 35 h
- studying of material, exercises, learning assignments, and oral group work in face-to-face learning implementation 40 - 50 h
- preparing for exams 5 - 10 h
Total 108 hours (one credit equals 27 hours of student work)
02.11.2020 - 30.11.2020
0 - 26
Avoin AMK (Open UAS) 5
Your oral and written language skills are assessed separately (grading scale 0 - 5). The assessment is based on continuous assessment and feedback, learning assignments, oral group work, and oral and written exam.
Bachelor's Degree Programme in Tourism Management, Bachelor's Degree Programme in Purchasing and Logistics Engineering
Face-to-face
Liiketoimintayksikkö
English
This implementaion will be conducted via live Zoom sessions on Fridays 9.45 - 12.15.
Diane Ruppert
Main Campus
31.08.2020 - 18.12.2020
03.08.2020 - 30.08.2020
0 - 25
Avoin AMK (Open UAS) 3
Bachelor's Degree Programme in Tourism Management, Bachelor's Degree Programme in Purchasing and Logistics Engineering
Face-to-face
Liiketoimintayksikkö
English
Lectures
Individual assignments
Group assignments
Guest speeches/lectures by business practitionaires
- Hudson, S. & Hudson, L. 2013. Customer service for hospitality and tourism. Oxford, UK : Goodfellow Publishers Ltd.
- Johnston, R. Clark, G. Shulver M.2011. Service operations management : improving service delivery.
Pearson Education 2011. 4th ed
Susanna Nuijanmaa, Susanna Riekkinen
Main Campus
26.10.2020 - 18.12.2020
Lectures 48 hrs
Individual and group assignments 47 h
Exam 40 h
Total 135 hours
03.08.2020 - 30.08.2020
0 - 50
Avoin AMK (Open UAS) 5
Exchange students 5
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
Weekly tasks and learning assignments are in an e-learning environment and are carried out through office programs. Feedback is given as comments in the e-learning environment. You will be given feedback also in the conctact lesson. This supports continuous working on the course.
Teaching methods:
lectures, weekly tasks, assignments, online tests
General learning material can be found in Microsoft Office tutorials.
Theory material for ICT Skills. https://oppimateriaalit.jamk.fi/ictskills/
Päivi Hänninen-Pihlajamäki
Main Campus
The weekly tasks and assignments have one actual return date and two re-sit dates. The dates are told at the beginning of the course.
31.08.2020 - 23.10.2020
Contact lessons, learning assignments and exercises 81 h:
Contact lessons and material familiarization 35 h
Weekly tasks 16 h
Assignments 30 h.
03.08.2020 - 30.08.2020
The course can be completed entirely virtually by doing tasks independently.
Recognition of Prior Learning and Experience: Accreditation, Recognition of informal learning, Studification
More information in the degree regulations and the study guide.
0 - 25
Avoin amk 5
Feedback is given as comments in the e-learning environment.
Bachelor's Degree Programme in Music, Bachelor's Degree Programme in Logistics, Bachelor's Degree Programme in Occupational Therapy, Bachelor's Degree Programme in Rehabilitation Counselling, Bachelor's Degree Programme in International Business, Bachelor's Degree Programme in Construction and Civil Engineering, Bachelor's Degree Programme in Service Business, Bachelor's Degree Programme in Team Academy, Bachelor's Degree Programme in Energy and Environmental Technology, Bachelor's Degree Programme in Electrical and Automation Engineering, Degree Programme in Midwifery, Bachelor's Degree Programme in Social Services, Bachelor's Degree Programme in Business Information Technology, Bachelor's Degree Programme in Mechanical Engineering, Bachelor's Degree Programme in Tourism Management, Bachelor's Degree Programme in Information and Communications Technology, Bachelor's Degree Programme in Purchasing and Logistics Engineering, Bachelor's Degree Programme in Business Management, Degree Programme in Nursing, Bachelor's Degree Programme in Agricultural and Rural Industries, Bachelor's Degree Programme in Physiotherapy
Face-to-face, Online learning
2 cr
Liiketoimintayksikkö
English
week 10:
8.3.2021 Introduction
9.- 11.3. Intensive week of lectures by visiting lecturer
weeks 11 - 17 hybrid lessons on Monday and Wednesday
Reading and group discussions
Lectures
Field work research
Goodwin, H. 2016. Responsible Tourism. Using Tourism for Sustainable Development. Oxford: Goodfellow Publishers.Laws and regulations in tourism.
Petra Blinnikka, Minna Tunkkari-Eskelinen
Main Campus
online test
informed in introduction
08.03.2021 - 28.04.2021
lectures 50 h assignments/tasks 50 h reading the course material 35 hTotal 135 hours
10.02.2021 - 28.02.2021
Group discussions, learning diary, research data assignment, test in law issues.
0 - 50
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
Contact lectures
Individual assignments
Group assignment
Company visits and classroom visitors
Exam
Cooper, C. et al. 2004. Tourism Principles and practices. Financial Times/ Prentice Hall.
UNWTO. 2017. Tourism definitions
O'Gorman, K. D., Cousins, J. 2010. The origins of hospitality and tourism. Goodfellow cop.
Current materials provided by course tutors
Susanna Nuijanmaa, Suvi Ahonen
Main Campus
31.08.2020 - 13.11.2020
Lectures 66 h
Assignments and reading the course material 72 h
Preparing for the exam 24 h
Total 162 h
03.08.2020 - 30.08.2020
0 - 50
Avoin amk 5
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
Course Content (please see the weekly schedule from the first lecture slides)
Intro + Course Assignment + Pre-assignment
Purpose of Marketing (From 4 P's to 5 C’s)
Product/Services and their Marketing
Understanding the Marketing Environment
Course Assignment
Marketing Strategy and Tactics
Segmenting, Targeting, Positioning
Marketing Mix (individual learning, materials will be given)
Course Assignment
Customer Insights and Creating Value
Digital Marketing and Social Media
Brand, What is it?
Course Assignment
Visual Communication
Week 9 Skiing Holiday (no contact)
Tourism/Destination Marketing
Course Assignment
Presentations
Presentations
Outro
The Marketing course will be conducted completely in a form of an ZOOM online course. All lectures will be recorded.
There will be 13 online lectures by the lecturer/guests. In addition three supervised group work sessions will be held in order fo guide and finalise the coursework.
Lecutres will take 60-90 minutes and after that we will have discussions about the topic and time for the coursework.
Grading is based on the Groupwork (50 %) and individual assignment (50%)
No exam will be held.
Principles of Marketing; Philip Kotler, Gary Armstrong 2017 edition
This is Marketing; Seth Godin, 2018
Other materials will be provided by the lecturer.
Heidi Luck
Main Campus
11.01.2021 - 21.03.2021
The learning will be completed by:
Lectures 30%
Individual Learning 20%
Groupwork 30%
Learning Diary 20%
02.11.2020 - 30.11.2020
0 - 25
Avoin AMK (Open UAS) 3
Exchange students 5
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
The course begins on the 11th of January and will be over by the 21st of May.
The classroom reservation is every Tuesday from 8.00 AM to 10.30 AM and every Wednesday from 13.15 PM to 15.45 PM in R35A206
The course is implemented as a hybrid of contact teaching and learning in a classroom and digitally through E-learning on our E-platform. The course includes digital and interactive tools, exercises, and assignments, together with teaching videos. Voluntary webinars may be included to go through the exercises.
The implementation may differ from planned depending on Covid 19 situation or other circumstances during the study period.
All the study material is available in Moodle, which is JAMK's e-learning environment. In addition to Moodle the material of the course includes the book: Harris, Peter: Profit Planning: For Hospitality and Tourism. 2011. Available as an E-book in JAMK's library.
Milla Welling, Anne Eskola
Main Campus
The date of the final exam in Moodle and/or the final assignment's due date is the 17th of May
11.01.2021 - 21.03.2021
The course includes 135 hours of student work. It consists of contact teaching and webinars from 20 to 45 hours, assignments and exercises from 20 to 45 hours, independent studying from 45 to 65 hours, and of the final test for two hours or your final assignment.
02.11.2020 - 30.11.2020
The student can choose between the final exam in Moodle and the final assignment
0 - 25
All the assignments and the final test can be written in English or in Finnish. The teacher speaks Finnish and English. The course may be passed with medium level English, fluent English is an asset. Help is available also in Finnish all the time.
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
Course will proceed in Online-mode
Course implementation plan will be updated in the spring semester in relation to covid-pandemic and possible restrictions.
Buchanan, D.A. & Huczynski, A. 2019. Organizational behaviour. Harlow, England: Pearson.
Mullins, L. & Christy, G. 2016. Management & organisational behaviour. Pearson. Eleventh edition.
Liinamaaria Hakola, Serena Paasivuori
Main Campus
22.03.2021 - 21.05.2021
135 h in total, of which 48 h classroom learning and 87 h other student work
10.02.2021 - 28.02.2021
Assignments
Self-evaluation
0 - 25
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
1.10 - 10.12.2020
JAMK Rajakatu Campus
lectures
group discussions
presentations
pitchings
assignments
Möttönen, T. (ed.) 2020: Finnish entrepreneurs: From freedom of occupation to the entrepreneurial society
Minna Tunkkari-Eskelinen
Interview of the entrepreneur
Main Campus
Examples also abroad
Students in the Tourism management Degree Programme
26.10.2020 - 18.12.2020
Lectures 20 h
Assignments, group work and self study 61 h
03.08.2020 - 30.08.2020
1 What is entrepreneurship?
2 Entrepreneurial mindset
3 Various modes of entrepreneurship
4 Business idea
Assignments in Moodle
0 - 50
Avoin AMK (Open UAS) 5
Exchange students 5
Bachelor's Degree Programme in Music, Bachelor's Degree Programme in Logistics, Bachelor's Degree Programme in Occupational Therapy, Bachelor's Degree Programme in Rehabilitation Counselling, Bachelor's Degree Programme in Construction and Civil Engineering, Bachelor's Degree Programme in Service Business, Bachelor's Degree Programme in Energy and Environmental Technology, Bachelor's Degree Programme in Electrical and Automation Engineering, Bachelor's Degree Programme in Team Academy, Degree Programme in Midwifery, Bachelor's Degree Programme in Social Services, Bachelor's Degree Programme in Mechanical Engineering, Bachelor's Degree Programme in Business Information Technology, Bachelor's Degree Programme in Tourism Management, Bachelor's Degree Programme in Information and Communications Technology, Bachelor's Degree Programme in Business Management, Degree Programme in Nursing, Bachelor's Degree Programme in Agricultural and Rural Industries, Bachelor's Degree Programme in Physiotherapy
Face-to-face
Liiketoimintayksikkö
English
Exercises and learning assignments are in an e-learning environment and are carried out through office programs. Feedback is given as comments in the e-learning environment. You will be given feedback also in the conctact lesson. This supports continuous working on the course.
Teaching methods:
lectures, weekly tasks, assignments, online tests
Microsoft material
Päivi Hänninen-Pihlajamäki
Main Campus
The weekly tasks and assignments have one actual return date and two re-sit dates. The dates are told at the beginning of the course.
31.08.2020 - 23.10.2020
Contact lessons, learning assignments and exercises 81 h:
Contact lessons and material familiarization 35 h
Weekly tasks 16 h
Assignments 30 h.
03.08.2020 - 30.08.2020
The course can be completed entirely virtually by doing tasks independently.
Recognition of Prior Learning and Experience: Accreditation, Recognition of informal learning, Studification
More information in the degree regulations and the study guide.
0 - 25
Feedback is given as comments in the e-learning environment.
Bachelor's Degree Programme in Music, Bachelor's Degree Programme in Logistics, Bachelor's Degree Programme in Occupational Therapy, Bachelor's Degree Programme in Rehabilitation Counselling, Bachelor's Degree Programme in International Business, Bachelor's Degree Programme in Construction and Civil Engineering, Bachelor's Degree Programme in Service Business, Bachelor's Degree Programme in Team Academy, Bachelor's Degree Programme in Energy and Environmental Technology, Bachelor's Degree Programme in Electrical and Automation Engineering, Degree Programme in Midwifery, Bachelor's Degree Programme in Social Services, Bachelor's Degree Programme in Business Information Technology, Bachelor's Degree Programme in Mechanical Engineering, Bachelor's Degree Programme in Tourism Management, Bachelor's Degree Programme in Information and Communications Technology, Bachelor's Degree Programme in Purchasing and Logistics Engineering, Bachelor's Degree Programme in Business Management, Degree Programme in Nursing, Bachelor's Degree Programme in Agricultural and Rural Industries, Bachelor's Degree Programme in Physiotherapy
Face-to-face, Online learning
2 cr
Liiketoimintayksikkö
English
Course Content (please see the weekly schedule from the first lecture slides)
11.1. Intro + Course Assignment + Pre-assignment
14.1 Purpose of Marketing (From 4 P's to 5 C’s)
18.1. Product/Services and their Marketing
21.1. Understanding the Marketing Environment
25.1 Course Assignment
28.1. Marketing Strategy and Tactics
1.2. Segmenting, Targeting, Positioning
4.2. Marketing Mix (individual learning, materials will be given)
8.2. Course Assignment
11.2. Customer Insights and Creating Value
15.2. Digital Marketing and Social Media
18.2. Brand, What is it?
22.2. Course Assignment
25.2. Visual Communication
1.3. / 4.3. Skiing Holiday (no contact)
8.3. Tourism/Destination Marketing
11.3. Course Assignment
15.3. Presentations
18.3. Presentations
22.3. Presentations
The Marketing course will be conducted completely in a form of an ZOOM online course. All lectures will be recorded.
There will be 13 online lectures by the lecturer/guests. In addition three supervised group work sessions will be held in order fo guide and finalise the coursework.
Lecutres will take 60-90 minutes and after that we will have discussions about the topic and time for the coursework.
Grading is based on the Groupwork (50 %) and individual assignment (50%)
No exam will be held.
Principles of Marketing; Philip Kotler, Gary Armstrong 2017 edition
This is Marketing; Seth Godin, 2018
Other materials will be provided by the lecturer.
Heidi Luck
Main Campus
11.01.2021 - 21.03.2021
The learning will be completed by:
Lectures 30%
Individual Learning 20%
Groupwork 30%
Learning Diary 20%
02.11.2020 - 30.11.2020
0 - 25
Avoin AMK (Open UAS) 2
Exchange students 5
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
The course begins on the 11th of January and will be over by the 21st of May.
The classroom reservation is every Tuesday from 8.00 AM to 10.30 AM and every Wednesday from 13.15 PM to 15.45 PM in R35A206
The course is implemented as a hybrid of contact teaching and learning in a classroom and digitally through E-learning on our E-platform. The course includes digital and interactive tools, exercises, and assignments, together with teaching videos. Voluntary webinars may be included to go through the exercises.
The implementation may differ from planned depending on Covid 19 situation or other circumstances during the study period.
All the study material is available in Moodle, which is JAMK's e-learning environment. In addition to Moodle the material of the course includes the book: Harris, Peter: Profit Planning: For Hospitality and Tourism. 2011. Available as an E-book in JAMK's library.
Milla Welling, Anne Eskola
Main Campus
The date of the final exam in Moodle and/or the final assignment's due date is the 18th of May
11.01.2021 - 21.03.2021
The course includes 135 hours of student work. It consists of contact teaching and webinars from 20 to 45 hours, assignments and exercises from 20 to 45 hours, independent studying from 45 to 65 hours, and of the final test for two hours or your final assignment.
02.11.2020 - 30.11.2020
The student can choose between the final exam in Moodle and the final assignment
0 - 25
All the assignments and the final test can be written in English or in Finnish. The teacher speaks Finnish and English. The course may be passed with medium level English, fluent English is an asset. Help is available also in Finnish all the time.
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
Course will proceed in classroom-teaching.
Course implementation plan will be updated in the spring semester in relation to Covid-pandemic and possible restrictions.
Liinamaaria Hakola, Serena Paasivuori
Main Campus
22.03.2021 - 21.05.2021
10.02.2021 - 28.02.2021
0 - 25
Avoin AMK (Open UAS) 2
Exchange students 5
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
THIS IMPLEMENTATION IS FULL. PLEASE CHECK OUT THE ZWPC0420-3002 ONLINE IMPLEMENTATION FOR AVAILABILITY.
This is a contact lesson course where we will meet mostly in the classroom and use live Zoom sessions as necessary. Specific details will be given in the first weeks of the course.
Diane Ruppert
Main Campus
31.08.2020 - 18.12.2020
03.08.2020 - 30.08.2020
0 - 25
Avoin AMK (Open UAS) 2
Bachelor's Degree Programme in Tourism Management, Bachelor's Degree Programme in Purchasing and Logistics Engineering
Face-to-face
Liiketoimintayksikkö
English
Lectures
Group seminars
Analytical assignment
Reading research reports
Kerzner, H. & Maniyam, S. 2017. Project management, or similar kind of publication. Packt Publishing.
Levent, A. & Sharma, A. 2008. Qualitative Research in Hospitality and Tourism. Emerald.
Scientific articles on quantitative methods chosen by the tutor teacher.
Decrop, A. & Woodside, A. (eds.) 2017. Consumer behaviour in tourism and hospitality research. Bingley UK: Emerald.
Altinay, L. & Paraskevas, A. 2008. Planning research in hospitality and tourism. Butterwoth-Heinemann.
Francesca Allievi, Minna Tunkkari-Eskelinen
Main Campus
International research material
International visiting researchers
26.10.2020 - 18.12.2020
lectures/online lectures 50 h assignments/tasks 50 h reading the course material 35 h Total 135 h
03.08.2020 - 30.08.2020
0 - 50
Exchange students 5
Bachelor's Degree Programme in Tourism Management
Face-to-face, Online learning
1 cr
2 cr
Liiketoimintayksikkö
English
Lectures
individual assignments
group assignments
in-class case studies
guest speeches/lectures by business practitionaires
Johnston R., Clark G., Shulver M. 2012. Service Operations Management. Pearsons Educational Ltd. Grönroos Christian. 2001. Service Management and Marketing. John Wiley & Sons Ltd.
Susanna Nuijanmaa, Susanna Riekkinen
Main Campus
31.08.2020 - 23.10.2020
Lectures 48 h
assignments 30 h
individual studying 37 h
exam 20 h
Total 135 h
03.08.2020 - 30.08.2020
0 - 50
Exchange students 5
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
The Course will be held online, the ZOOM link will be provided before the course starts.
Lectures will be held on:
WED 13:15 - 15.45
FRI 13:15 - 16:15
Online (ZOOM) lectures, reading materials and information search, discussions, assignments, group work, guest lectures, self reflection.
There will be 14 online lectures by the lecturer/guest lectures which of 2 are reserved to the presentations (please see the schedule and content below).
Lecutres will take 90 minutes and after that we will have discussions about the topic and the coursework.
Grading is based on the Group assignment (50 %) and individual assignment (50%)
No exam will be held.
Group assignment will be the Event production plan for RESTO-Knowhow Competition organized in Jyväskylä in March 2021.
The reading material will be provided by the lecturer in Optima.
Please check also the course ppt slides for additional links about the different topics.
Heidi Luck
Visiting lecturers, event planning for RESTO-Knowhow Competition held in Jyväskylä on March 2021.
Main Campus
There will be no exam. Please see the assignments from Optima > Event Management
28.09.2020 - 21.11.2020
Total 135 h
Lectures 30 h
Assignments 60 h
Individual working, reading materials 45 h
03.08.2020 - 30.08.2020
Schedule and Topics
Wed 30.9. Introduction to the course / Pre Assignment
Fri 2.10. Introduction to Events / Types of Events
Wed 7.10. Planning the Event (Content, Target Group, Venue)
Fri 9.10. Concept Design of the Event > Guest Julius Meriläinen
WEEK 42 Autumn Holiday no contact
Wed 21.10. Pre Event Management
Fri 23.10. Security and Safety of the Events Mr. Janne Mönkkönen
Wed 28.10. Event Production Ms. Linda Mankki
Fri 30.10. Contracts and Legal Aspects Ms. Jenni Roivas
Wed 4.11. Marketing the Events & Customer Journey
Fri 6.11. Virtual Events
Wed 11.11. Post Event Evaluation and Action
Fri 13.11. Presentations
Wed 18.11. Presentations
Fri 20.11. Outro
If student cannot participate to the lectures the course can be implemented individually.
The assignments will be the same as in the normal course.
Please check the instructions from Optima or contact to the lecturer.
0 - 30
Exchange students and Study Abroad students 15
Bachelor's Degree Programme in Tourism Management
Face-to-face
2 cr
Liiketoimintayksikkö
English
Contact lectures
Individual and group assignments
Company visits
Wood Raoy C.(edit.). 2018. Hotel accommodation management. Abingdo.
Other materials specified by the teacher
Susanna Nuijanmaa, Elisa Närhi
Company visits
Main Campus
26.10.2020 - 18.12.2020
Lectures 48
Individual studying 77
Group work 10
Total 135
03.08.2020 - 30.08.2020
0 - 30
Exchange students 15
Bachelor's Degree Programme in Tourism and Service Business, Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
Lectures
Individual assignments
Group assignments
Guest speeches/lectures
Pine, B., Gilmore, J., 2011. The experience economy: work is theatre every business a stage. Boston MA: Harvard Business School Pres
Tarssanen, S. (edit.): Handbook for Experience Stagers
Current articles provided by course tutors.
Susanna Nuijanmaa, Heidi Luck
Main Campus
11.01.2021 - 21.03.2021
Lectures 48 hrs
Individual and group assignments 87 h
Total 135 hours
02.11.2020 - 30.11.2020
0 - 40
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
The course (lectures/webinars, assignments and exam) is conducted during 11 January - 19 May 2021. Final personal assignment due date is 28.3.2021. Exam online in Moodle during 15 May - 19 2021. (not translated)
Course will proceed and begin in Online-mode.
(Course implementation plan will be updated during the spring semester in relation to covid-pandemic and possible restrictions.)
Torrington, D., Hall, L., Atkinson, C. & Taylor, S. (2017). Human resource management (Tenth edition.). New York: Pearson. eBook.
Horner, S. (2017). Talent Management in Hospitality and Tourism. Oxford: Goodfellow Publishers Ltd. eBook.
Dessler, G. (2017). Human resource management (Fifteenth edition. Global edition.). Boston: Pearson. eBook.
Additional and recommended learning material will be provided by the teacher during the course. (e.g. legislation, rota planning etc.)
Elisa Närhi, Serena Paasivuori
Main Campus
Exam online in Moodle during 15 May - 19 2021.
Final personal assignment due date is 28.3.2021. (not translated)
11.01.2021 - 19.03.2021
135 h in total, of which 48 h classroom learning and 87 h other student work
02.11.2020 - 30.11.2020
the role of superior
roles of HRM in a modern organisation
HR planning and recruitment
HR development
motivation (rewarding)
work well-being
international human resource management and diversity
labour relations and labour legislation
employee security (not translated)
Exam/Assignments
Individual and group work
Self-evaluation
0 - 40
Open UAS 3
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
Lectures
Individual assignments
Group assignments
Guest speeches/lectures
Sales:
Jobber, D. and Lancaster, G. 2015. Selling and Sales Management, Pearson
Journal of Selling and Sales Management
Kotler, Philip, Bowen, John T., Makens, James C., Baloglu, Seyhmus. 2017 (and other editions) Marketing for tourism and hospitality. Pearson Education Limited.
Current materials provided by course tutors
Susanna Nuijanmaa, Susanna Riekkinen
Main Campus
22.03.2021 - 21.05.2021
Lectures 48 hrs
Individual and group assignments 47 h
Exam 40 h
Total 135 hours
10.02.2021 - 28.02.2021
0 - 40
Exchange students 5
Open UAS 3
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
The course will be held in ZOOM! Link will be provided later.
Schedule
14.9. - 22.10.
MON 9:45 - 12:15
THU 13.15 - 15:45
28.10. - 12.11.
WED 8;00 - 10:30
THU 13:15 - 15:45
The Marketing Management course will be conducted completely in a form of an ZOOM online course. All lectures will be recorded.
There will be 13 online lectures by the lecturer/guests. In addition three supervised groupwork sessions will be held in order fo finalise the coursework.
Lecutres will take 60-90 minutes and after that we will have discussions about the topic and the coursework.
Grading is based on the Groupwork (50 %) and individual assignment (50%)
No exam will be held.
All reading materials will be provided at the first lecture.
No need to buy any books.
Most of the materials will be online materials or can be found from the JAMK library.
Susanna Nuijanmaa, Heidi Luck
The students will be creating a marketing plan for the Resto know-how event taking place on March 2021. See more instructions from the course presentations.
Guest lectures from the field of marketing management.
Main Campus
No exam will be held.
The grading is based on the group assignment (50%) and individual learning diary (50%).
Excellent (5) The approaches to marketing management and central concepts have been defined with precision. The student displays a clear command of the subject area. The student shows an advanced ability to transform theory into applicable real-life situations. The ideas have significant value for implementation.
Very good (4) The approaches to marketing management and central concepts have been defined very well. The student displays a good command and understanding of the subject area. The student shows competent ability to transform theory into applicable real-life situations. The ideas are worth implementing.
Good (3) The approaches to marketing management and central concepts have been defined rather well. The student displays a competent command of the subject area. The student shows adequate but general ability to transform theory into applicable real-life situations.
Satisfactory (2) The approaches to marketing management and central concepts have been defined satisfactorily. The student has an obvious overall command of the subject area. The student shows a basic ability to transform theory into applicable real-life situations.
Sufficient (1) The student attempts to identify the approaches to marketing management However, command of the subject area remains unclear. The student fails to show a convincing ability to transform theory into applicable real-life situations.
14.09.2020 - 13.11.2020
The learning will be completed by:
Lectures 30%
Individual Learning 20%
Groupwork 30%
Learning Diary 20%
03.08.2020 - 30.08.2020
Schedule and Content
Mon 14.9. / 9:45 - 12:15 Intro and Pre Assignment
Thu 17.9. / 13.15 - 15:45 What is Marketing
Mon 21.9. Marketing Environment and Marketing Research
Thu 24.9. Marketing Communication (Marketing Mix)
Mon 28.9. Social Media and Content Management
Thu 1.10. Positioning and DIfferentiation Strategies
Mon 5.10.Customer Journey and Customer Engagement Strategy
Thu 8.10. Digital Marketing and Social Media Management
WEEK 42 Autumn Holiday No Contact
Mon 19.10. Brand Management
Thu 22.10. Social Responsibility and Ethics in Marketing
Wed 28.10. / 8:00 - 10.30 Coursework
Thu 29.10. Coursework
Wed 4.11.Coursework
Thu 5.11. Presentations
Wed 11.11. Presentations
Thu 12.11. Outro
Individual work is to provide the development plan in the field of Marketing Management. If you want to conduct the course completely remotely/individually please follow the course outline and find the more descriptive instructions from the course presentations.
Contact also to the course instructor via email.
If you decide to complete this course on your own, the aim is to conduct a research about the marketing management strategy.
Literature review is following the coursework outline.
One semi-structured interview is required. The content can be overall questions about marketing management or one specific of the course content. You choose.
Follow the Jamk reporting instructions (font size, line hight, referencing, etc.)
The research length approximately 20 pages.
No learning diary required.
0 - 25
Exchange students 5
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
The course will be held in ZOOM! Link will be provided later.
The Marketing Management course will be conducted completely in a form of an ZOOM online course. All lectures will be recorded.
There will be 13 online lectures by the lecturer/guests. In addition three supervised groupwork sessions will be held in order fo finalise the coursework.
Lecutres will take 60-90 minutes and after that we will have discussions about the topic and the coursework.
Grading is based on the Groupwork (50 %) and individual assignment (50%)
No exam will be held.
All reading materials will be provided at the first lecture.
No need to buy any books.
Most of the materials will be online materials or can be found from the JAMK library.
Heidi Luck
See more instructions from the course presentations.
Guest lectures from the field of marketing management.
Main Campus
No exam will be held.
The grading is based on the group assignment (50%) and individual learning diary (50%).
Excellent (5) The approaches to marketing management and central concepts have been defined with precision. The student displays a clear command of the subject area. The student shows an advanced ability to transform theory into applicable real-life situations. The ideas have significant value for implementation.
Very good (4) The approaches to marketing management and central concepts have been defined very well. The student displays a good command and understanding of the subject area. The student shows competent ability to transform theory into applicable real-life situations. The ideas are worth implementing.
Good (3) The approaches to marketing management and central concepts have been defined rather well. The student displays a competent command of the subject area. The student shows adequate but general ability to transform theory into applicable real-life situations.
Satisfactory (2) The approaches to marketing management and central concepts have been defined satisfactorily. The student has an obvious overall command of the subject area. The student shows a basic ability to transform theory into applicable real-life situations.
Sufficient (1) The student attempts to identify the approaches to marketing management However, command of the subject area remains unclear. The student fails to show a convincing ability to transform theory into applicable real-life situations.
15.02.2021 - 25.04.2021
The learning will be completed by:
Lectures 30%
Individual Learning 20%
Groupwork 30%
Learning Diary 20%
10.02.2021 - 28.02.2021
Content
Intro and Pre Assignment
What is Marketing
Marketing Environment and Marketing Research
Marketing Communication (Marketing Mix)
Social Media and Content Management
Positioning and DIfferentiation Strategies
Customer Journey and Customer Engagement Strategy
Digital Marketing and Social Media Management
Brand Management
Social Responsibility and Ethics in Marketing
Coursework
Coursework
Coursework
Presentations
Presentations
Outro
Individual work is to provide the development plan in the field of Marketing Management. If you want to conduct the course completely remotely/individually please follow the course outline and find the more descriptive instructions from the course presentations.
Contact also to the course instructor via email.
If you decide to complete this course on your own, the aim is to conduct a research about the marketing management strategy.
Literature review is following the coursework outline.
One semi-structured interview is required. The content can be overall questions about marketing management or one specific of the course content. You choose.
Follow the Jamk reporting instructions (font size, line hight, referencing, etc.)
The research length approximately 20 pages.
No learning diary required.
0 - 30
Exchange students 5
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
Class room contacts, webinars, independent learning assignments and business simulation game as a group work.
Jormakka, R., Koivusalo, K. Lappalainen, J. & Niskanen, M. 2015. Laskentatoimi. EditaPrima. Luvut 7–9 ja 11.
Skousen, J. & Walther, L. M. 2010. Introduction to Managerial Accounting: Managerial and Cost Accounting. London: Larry M. Walther, under nonexclusive license to Christopher J. Skousen and Bookboon.
Skousen, J. & Walther, L. M. 2010. Basics of Accounting & Information Processing: The Accounting Cycle. London: Larry M. Walther, under nonexclusive license to Christopher J. Skousen and Bookboon.
Kirsi Marjakoski
More exact information on the work placements linked to the course shall be provided by the teacher during the first contact lessons of the course.
Main Campus
Exam 26.4.2021
1st Resit 27.4.2021
2nd Resit 28.4.2021
22.03.2021 - 21.05.2021
Lectures and exercises 20 h, independent study and independent learning assignments 35 h, business game simulation 80 h
10.02.2021 - 28.02.2021
The assessment in the course is based on the competence demonstrated in the exam (30 %, 2,0 ECTS credits), in independent learning assignments (30 %, 1,0 ECTS credits) and in business simulation game done as a group work (40 %, 2,0 ECTS credits). The exam of the course has to be passed before business game simulation.
A corresponding course completed in another university may be accredited partially or completely. Competence acquired through informal learning may be recognized and accredited on the basis of competence test. More precise instructions can be found in Degree Regulations and in Study Guide.
0 - 25
Exchange students 5
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
Class room contacts, webinars, independent learning assignments and business simulation game as a group work.
Jormakka, R., Koivusalo, K. Lappalainen, J. & Niskanen, M. 2015. Laskentatoimi. EditaPrima. Luvut 7–9 ja 11.
Skousen, J. & Walther, L. M. 2010. Introduction to Managerial Accounting: Managerial and Cost Accounting. London: Larry M. Walther, under nonexclusive license to Christopher J. Skousen and Bookboon.
Skousen, J. & Walther, L. M. 2010. Basics of Accounting & Information Processing: The Accounting Cycle. London: Larry M. Walther, under nonexclusive license to Christopher J. Skousen and Bookboon.
Kirsi Marjakoski
More exact information on the work placements linked to the course shall be provided by the teacher during the first contact lessons of the course.
Main Campus
Exam 27.4.2021 16.00 - 16.50
1st Resit 28.4.2021 8.00-8.45
2nd Resit 29.4.2021 10.00-10.50
22.03.2021 - 21.05.2021
Lectures and exercises 20 h, independent study and independent learning assignments 35 h, business game simulation 80 h
10.02.2021 - 28.02.2021
The assessment in the course is based on the competence demonstrated in the exam (30 %, 2,0 ECTS credits), in independent learning assignments (30 %, 1,0 ECTS credits) and in business simulation game done as a group work (40 %, 2,0 ECTS credits). The exam of the course has to be passed before business game simulation.
A corresponding course completed in another university may be accredited partially or completely. Competence acquired through informal learning may be recognized and accredited on the basis of competence test. More precise instructions can be found in Degree Regulations and in Study Guide.
0 - 25
Exchange students 5
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
Zoom webinar links available in Peppi course calendar.
This course is implemented online only. Methods of teaching and learning used in the implementation:
* webinars
* learning assignments (including group work)
* group discussions
Rogers, T. 2013. Conferences and conventions. A Global industry. London; New York: Routledge. Fenich, G. 2012. Meetings, expositions, events, and conventions : an introduction to the industry. Boston: Pearson cop.
Henna Siltanen, Susanna Riekkinen
Visiting lecturers and cases from the industry sharing their experiences from the theme.
Main Campus
Exam at the end of the course.
Internationalisation aspect is accommodated to this implementation using also international examples and material of Congress and meeting management.
15.02.2021 - 14.04.2021
• lectures or webinars (30)
• learning assignments (75)
• preparing for exam (30)
10.02.2021 - 28.02.2021
You have the right to apply for recognition of your studies if you have prior learning (e.g. university studies completed elsewhere) that can be accredited towards the degree you are currently completing.
The recognition of prior learning is possible in three primary ways: accreditation (replacement or inclusion), recognition of informal learning and studification. More precise info: JAMK Degree Regulations, section 17.
0 - 30
Exchange students 15
Open UAS 3
Bachelor's Degree Programme in Tourism Management
Face-to-face, Online learning
2 cr
Liiketoimintayksikkö
English
Heidi Luck
Main Campus
15.02.2021 - 28.05.2021
10.02.2021 - 28.02.2021
0 - 30
Exchange students 15
Open UAS 3
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
Liiketoimintayksikkö
English
Contact lectures
Individual and group assignments
Company visits
Wood Raoy C.(edit.). 2018. Hotel accommodation management. Abingdo.
Other materials specified by the teacher
Susanna Nuijanmaa
Company visits
Main Campus
22.03.2021 - 14.05.2021
Lectures 48
Individual studying 77
Group work 10
Total 135
10.02.2021 - 28.02.2021
0 - 30
Exchange students 15
Open UAS 3
Bachelor's Degree Programme in Tourism and Service Business, Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
The course starts on 1st September with the pre-assingment sent by teacher.
11.9.2020 at 13.00-16.00 Kick-off webinar
16.9.2020 at 9.00-12.00 Demo in JAMK Campus: accessibility walk, demonstration of technical aids for disabled persons
(please come to the campus: Rajakatu 35 if you can. If not, the session will be also recorded)
18.9.2020 at 14.00-16.00 Webinar: Different customer groups and their needs in accessible tourism
22.9.2020 at 13.00-16.00 Webinar: Legistlation and accessiblity
30.9.2020 at 13.00-16.00 Webinar: Challenges faced by tourism entrepreneurs within accessibility.
Potential of society and tourism organizations to influence accessibility
11.10.2020 DL for the assignments. Course ends.
This course is implemented online. Methods of teaching and learning used in the implementation:
* online webinars
* learning assignments
* group discussions
* demos
Accessible tourism for all: an opportunity within our reach. 2016. World Tourism organisation.
Darcy, S., McKercher, B., Schweinsberg, S. 2020. From tourism and disability to accessible
tourism: a perspective article. TOURISM REVIEW. VOL. 75 NO. 1 2020, pp. 140-144, © Emerald Publishing Limited, ISSN 1660-5373 DOI 10.1108/TR-07-2019-0323
Luiza, S. M. 2010. Accessible tourism - The ignored opportunity. Annals of the University of Oradea : Economic Science. 1.
United Nations: Promoting accessible tourism for all. https://www.un.org/development/desa/disabilities/issues/promoting-accessible-tourism-for-all.html
Material provided by European Network of Accessible Tourism
Other material provided by the tutor
Petra Blinnikka, Kari Vehmaskoski
Visiting lecturers and cases from the industry sharing their experiences from the theme.
Main Campus
Internationalisation aspect is accommodated to this implementation using also international examples and material of accessible tourism.
01.09.2020 - 11.10.2020
One credit corresponds to an average of 27 hours of work, which means that the load of five credits is approximately 135 hours. The load is distributed as follows:
* online webinars and group discussions 20
* independent assignments and other independent work (studying of literature, preparing for lectures) 100
* demos 15
03.08.2020 - 30.08.2020
The course is implemented during September 2020.
You have the right to apply for recognition of your studies if you have prior learning (e.g. university studies completed elsewhere) that can be accredited towards the degree you are currently completing.
The recognition of prior learning is possible in three primary ways: accreditation (replacement or inclusion), recognition of informal learning and studification. More precise info: JAMK Degree Regulations, section 17.
0 - 20
Campusonline: 20
Bachelor's Degree Programme in Tourism Management
Online learning
1 cr
5 cr
Liiketoimintayksikkö
English
On-line webinars (The details and up-to-date information are available in the course workspace Learning Environment).
Individual learning tasks
Small group work and learning together
Flipped learning
Lectures or Webinars
Online exam
Dodd, S-J. & Epstein, I. 2012. Practice-based research in social work: a guide for reluctant researchers. London; New York: Routledge.
Bryman, A. 2012. Social research methods. Oxford: Oxford University Press cop.
Yin, R. K. 2018. Case study research and applications : design and methods. Los Angeles: Sage.
Ethical principles and ethical review in human sciences. 2020. Finnish National Board on Research Integrity. www.tenk.fi/en
Responsible conduct of research and procedures for handling allegations of misconduct in Finland. 2012. Finnish National Board on Research Integrity. www.tenk.fi/en
Legendary quantitative support material:
Huff, D. & Geis Irwvin, k.. (1993). How to lie with statistics. New York: W.W. Norton.
Elina Vaara, Minna Tunkkari-Eskelinen
Online exam will be done at informed time.
An unsuccessful online exam can be done again in two sessions.
01.02.2021 - 14.05.2021
- lectures/online lectures 24 h
- learning tasks 45 h
- studying the course material 20 h
- preparation for the exam 26 h
- thesis subject 20h
Total 135 hours.
02.11.2020 - 30.11.2020
Research process
Thesis structure
Research ethics
Qualitative research
Quantitative research
Development research
Thesis theme
0 - 30
Bachelor's Degree Programme in Tourism Management
Online learning
5 cr
5 cr
Liiketoimintayksikkö
English
Lectures will be mainly in class room but online participation options will be provided. More information when the course starts.
Lectures, independent reading materials and information search, discussions, assignments (intercultural analysis, group presentations), self-reflection.
Hofstede, G. H., Hofstede G. J., Minkov M. 2010. Cultures and organizations: software of the mind: intercultural cooperation and its importance for survival. New York: McGraw Hill cop.
Laukkanen M. 2012. Basic Facts of Food Hygiene, ISBN 978-952-67397-5-5, SEFO-konsultointi.
Valvira. Serving alcohol.
Ani Lietonen, Henna Siltanen, Kimmo Aho, Karoliina Väisänen
Alumni visitor (video lecture)
Main Campus
Intercultural understanding and communication skills are gained through discussions in international groups, intercultural team work, self-reflection and games.
26.10.2020 - 18.12.2020
Total 135 h
Lectures 48 h
Assignments 27 h
Reading materials 20 h
Preparing for the tests 40 h
03.08.2020 - 30.08.2020
Hygiene passport examination
Alcohol proficiency (online exam in exam studio)
First Aid training
Safety competence
0 - 50
Avoin AMK (Open UAS) 5
Bachelor's Degree Programme in Tourism Management
Face-to-face, Online learning
2 cr
Liiketoimintayksikkö
Finnish
Opintojaksoon kuuluu kaksi vapaaehtoista teemapäivää:
Digitaaliset ratkaisut mara-alalla 27.-28.8.2020
Strateginen digimarkkinoinnin johtaminen 3.-4.12.2020 (not translated)
Video lectures, independent reading materials and information search, discussions, interview, development plan, verbal presentation, usage diary
Henna Siltanen
Traynor, D. User experience design. Freiburg, Germany: Smashing Media GmbH.
Filenius, M. 2015. Digitaalinen asiakaskokemus: Menesty monikanavaisessa liiketoiminnassa. Jyväskylä: Docendo.
Benckendorff, P., Xiang, Z. & Sheldon, P. J. 2019. Tourism information technology. Third Edition. Wallingford, UK ; Boston, Massachusetts: CABI.
Gerdt, B. & Eskelinen, S. 2018. Digiajan asiakaskokemus: Oppia kansainvälisiltä huipuilta. Helsinki: Alma Talent.
Henna Siltanen
Visiting industry specialists (video lectures), development plan for a hospitality company.
Main Campus
28.08.2020 - 30.12.2020
Distance learning (135h)
Webinars/video lectures 20h
Development plan 40h
Independent study, assignments 25h
Independent study, reading material 50h
03.08.2020 - 30.08.2020
Each assignment has a recommended deadline throughout the course.
0 - 40
Bachelor's Degree Programme in Tourism Management
Online learning
2 cr
5 cr
Liiketoimintayksikkö
English
The course lasts from the beginning to the end of the studies.
Face-to-face learning and distance learning, group works, personal assignment and tutor discussions.
Lectures/webinars
Seminars/workshops
You will be given feedback in the conctact lesson. This supports continuous working on the course.
Susanna Nuijanmaa
Henna Siltanen, Susanna Nuijanmaa, Petteri Ruuska
The course has content that supports studying in JAMK and also working life skills. The course includes, for example, alumni and JAMK experts visits.
Main Campus
No exam
Students receive information about internationalization opportunities during their studies.
31.08.2020 - 21.05.2021
Participation in the orientation 1 cr (27 h)
JAMK as a Study Environment 1 cr (27 h)
Study and Work Well-Being 1 cr (27 h)
Working Life Skills 1 cr (27 h)
Career Planning and PLP Discussions 1 cr (27 h)
03.08.2020 - 30.08.2020
1st year (3 cr)
Orientation studies
JAMK as study environment
Study and work well-being
Working life skills
Career planning and PLP discussions
Report writing instructions, requirements for written tasks at JAMK University of Applied Sciences
2nd year (1 cr)
Working life skills
Career planning and PLP discussions
3rd year (1 cr)
Working life skills
Career planning and PLP discussions
The recognition of prior learning is not possible as a whole course. If the student has previous higher education level studies related to the topic, the recognition of the units can be discussed with the career tutor.
0 - 50
Avoin AMK (Open UAS) 5
Bachelor's Degree Programme in Music, Bachelor's Degree Programme in Logistics, Bachelor's Degree Programme in Occupational Therapy, Bachelor's Degree Programme in Rehabilitation Counselling, Bachelor's Degree Programme in Construction and Civil Engineering, Bachelor's Degree Programme in Service Business, Bachelor's Degree Programme in Energy and Environmental Technology, Bachelor's Degree Programme in Electrical and Automation Engineering, Bachelor's Degree Programme in Team Academy, Degree Programme in Midwifery, Bachelor's Degree Programme in Social Services, Bachelor's Degree Programme in Mechanical Engineering, Bachelor's Degree Programme in Business Information Technology, Bachelor's Degree Programme in Tourism Management, Bachelor's Degree Programme in Information and Communications Technology, Bachelor's Degree Programme in Business Management, Degree Programme in Nursing, Bachelor's Degree Programme in Agricultural and Rural Industries, Bachelor's Degree Programme in Physiotherapy
Face-to-face
Liiketoimintayksikkö
English
Individual learning tasks
Group work
Lectures
Webinars
Online exam
Dodd, S-J. & Epstein, I. 2012. Practice-based research in social work: a guide for reluctant researchers. London; New York: Routledge.
Bryman, A. 2012. Social research methods. Oxford: Oxford University Press cop.
Yin, R. K. 2018. Case study research and applications : design and methods. Los Angeles: Sage.
Ethical principles and ethical review in human sciences. 2020. Finnish National Board on Research Integrity. www.tenk.fi/en
Responsible conduct of research and procedures for handling allegations of misconduct in Finland. 2012. Finnish National Board on Research Integrity. www.tenk.fi/en
Elina Vaara, Minna Tunkkari-Eskelinen
Online exam will be done at informed time.
An unsuccessful online exam can be done again in two sessions.
30.08.2021 - 15.10.2021
- lectures/online lectures 24 h
- learning tasks 45 h
- studying the course material 20 h
- preparation for the exam 26 h
- thesis subject 20h
Total 135 hours.
Opintojakson voi opinnollistaa tutkintosäännön mukaisesti. (not translated)
0 - 30
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
This course is implemented online. Methods of teaching and learning used in the implementation:
* online webinars
* learning assignments
* group discussions
* demos
Accessible tourism for all: an opportunity within our reach. 2016. World Tourism organisation.
Darcy, S., McKercher, B., Schweinsberg, S. 2020. From tourism and disability to accessible
tourism: a perspective article. TOURISM REVIEW. VOL. 75 NO. 1 2020, pp. 140-144, © Emerald Publishing Limited, ISSN 1660-5373 DOI 10.1108/TR-07-2019-0323
Luiza, S. M. 2010. Accessible tourism - The ignored opportunity. Annals of the University of Oradea : Economic Science. 1.
United Nations: Promoting accessible tourism for all. https://www.un.org/development/desa/disabilities/issues/promoting-accessible-tourism-for-all.html
Material provided by European Network of Accessible Tourism
Other material provided by the tutor
Petra Blinnikka, Kari Vehmaskoski
Visiting lecturers and cases from the industry sharing their experiences from the theme.
Internationalisation aspect is accommodated to this implementation using also international examples and material of accessible tourism.
01.11.2021 - 17.12.2021
One credit corresponds to an average of 27 hours of work, which means that the load of five credits is approximately 135 hours. The load is distributed as follows:
* online webinars and group discussions 20
* independent assignments and other independent work (studying of literature, preparing for lectures) 100
* demos 15
You have the right to apply for recognition of your studies if you have prior learning (e.g. university studies completed elsewhere) that can be accredited towards the degree you are currently completing.
The recognition of prior learning is possible in three primary ways: accreditation (replacement or inclusion), recognition of informal learning and studification. More precise info: JAMK Degree Regulations, section 17.
0 - 40
Campusonline: 20
Open UAS: 5
Exchange students: 5
Bachelor's Degree Programme in Tourism Management
Online learning
1 cr
5 cr
Liiketoimintayksikkö
English
Weekly tasks and learning assignments are in an e-learning environment and are carried out through office programs. Feedback is given as comments in the e-learning environment. You will be given feedback also in the conctact lesson. This supports continuous working on the course.
Teaching methods:
lectures, weekly tasks, assignments, online tests
General learning material can be found in Microsoft Office tutorials.
Theory material for ICT Skills. https://oppimateriaalit.jamk.fi/ictskills/
Päivi Hänninen-Pihlajamäki
Main Campus
The weekly tasks and assignments have one actual return date and two re-sit dates. The dates are told at the beginning of the course.
30.08.2021 - 15.10.2021
Contact lessons, learning assignments and exercises 81 h:
Contact lessons and material familiarization 35 h
Weekly tasks 16 h
Assignments 30 h.
The course can be completed entirely virtually by doing tasks independently.
Recognition of Prior Learning and Experience: Accreditation, Recognition of informal learning, Studification
More information in the degree regulations and the study guide.
0 - 20
Avoin amk 5
Feedback is given as comments in the e-learning environment.
Bachelor's Degree Programme in Tourism Management
Face-to-face, Online learning
2 cr
Liiketoimintayksikkö
English
Weekly tasks and learning assignments are in an e-learning environment and are carried out through office programs. Feedback is given as comments in the e-learning environment. You will be given feedback also in the conctact lesson. This supports continuous working on the course.
Teaching methods:
lectures, weekly tasks, assignments, online tests
General learning material can be found in Microsoft Office tutorials.
Theory material for ICT Skills. https://oppimateriaalit.jamk.fi/ictskills/
Päivi Hänninen-Pihlajamäki
Main Campus
The weekly tasks and assignments have one actual return date and two re-sit dates. The dates are told at the beginning of the course.
30.08.2021 - 15.10.2021
Contact lessons, learning assignments and exercises 81 h:
Contact lessons and material familiarization 35 h
Weekly tasks 16 h
Assignments 30 h.
The course can be completed entirely virtually by doing tasks independently.
Recognition of Prior Learning and Experience: Accreditation, Recognition of informal learning, Studification
More information in the degree regulations and the study guide.
0 - 20
Avoin amk 5
Feedback is given as comments in the e-learning environment.
Bachelor's Degree Programme in Tourism Management
Face-to-face, Online learning
2 cr
Liiketoimintayksikkö
English
The course begins on the 11th of January and will be over by the 21st of March
The course is implemented as a hybrid of contact teaching and learning in a classroom and digitally through E-learning on our E-platform. The course includes digital and interactive tools, exercises, and assignments, together with teaching videos. Voluntary webinars may be included to go through the exercises.
All the study material is available in Moodle, which is JAMK's e-learning environment. In addition to Moodle the material of the course includes the book: Harris, Peter: Profit Planning: For Hospitality and Tourism. 2011. Available as an E-book in JAMK's library.
Milla Welling
Main Campus
The date of the final exam in Moodle and/or the final assignment's due date is March 10th.
10.01.2022 - 18.03.2022
The course includes 135 hours of student work. It consists of contact teaching and webinars from 20 to 30 hours, assignments and exercises from 20 to 45 hours, independent studying from 45 to 65 hours, and of the final test for two hours or your final assignment.
The student can choose between the final exam in Moodle and the final assignment
0 - 25
All the assignments and the final test can be written in English or in Finnish. The teacher speaks Finnish and English. The course may be passed with medium level English, fluent English is an asset.
Bachelor's Degree Programme in Tourism Management
Face-to-face, Online learning
2 cr
Liiketoimintayksikkö
English
The course begins on the 11th of January and will be over by the 21st of March
The course is implemented as a hybrid of contact teaching and learning in a classroom and digitally through E-learning on our E-platform. The course includes digital and interactive tools, exercises, and assignments, together with teaching videos. Voluntary webinars may be included to go through the exercises.
All the study material is available in Moodle, which is JAMK's e-learning environment. In addition to Moodle the material of the course includes the book: Harris, Peter: Profit Planning: For Hospitality and Tourism. 2011. Available as an E-book in JAMK's library.
Milla Welling
Main Campus
The date of the final exam in Moodle and/or the final assignment's due date is March 10th.
10.01.2022 - 18.03.2022
The course includes 135 hours of student work. It consists of contact teaching and webinars from 20 to 30 hours, assignments and exercises from 20 to 45 hours, independent studying from 45 to 65 hours, and of the final test for two hours or your final assignment.
The student can choose between the final exam in Moodle and the final assignment
0 - 25
All the assignments and the final test can be written in English or in Finnish. The teacher speaks Finnish and English. The course may be passed with medium level English, fluent English is an asset.
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
English
Individual learning tasks
Group work
Lectures
Webinars
Online exam
Dodd, S-J. & Epstein, I. 2012. Practice-based research in social work: a guide for reluctant researchers. London; New York: Routledge.
Bryman, A. 2012. Social research methods. Oxford: Oxford University Press cop.
Yin, R. K. 2018. Case study research and applications : design and methods. Los Angeles: Sage.
Ethical principles and ethical review in human sciences. 2020. Finnish National Board on Research Integrity. www.tenk.fi/en
Responsible conduct of research and procedures for handling allegations of misconduct in Finland. 2012. Finnish National Board on Research Integrity. www.tenk.fi/en
Elina Vaara, Minna Tunkkari-Eskelinen
Main Campus
Online exam will be done at informed time.
An unsuccessful online exam can be done again in two sessions.
01.02.2022 - 30.04.2022
- lectures/online lectures 24 h
- learning tasks 45 h
- studying the course material 20 h
- preparation for the exam 26 h
- thesis subject 20h
Total 135 hours.
Opintojakson voi opinnollistaa tutkintosäännön mukaisesti. (not translated)
0 - 30
Bachelor's Degree Programme in Tourism Management
Face-to-face
Liiketoimintayksikkö
During Tourism Management studies, the students develop into professionals in responsible tourism management. Challenges like for example climate change, overtourism and cultural sensitivity in tourism need reaction both in national, destination and business levels. Our degree programme creates strong business competence for international and constantly changing positions in the tourism industry. Throughout the studies students will gain a deep understanding of responsible tourism, digital value creation, and creative service business. Customer orientation is applied with a focus in experience economy and service design.
The studies combine solid theoretical knowledge with diverse working life projects, event production and international study tours. The students utilise our extensive international cooperation networks and complete a part of their studies abroad.
After graduation, Bachelors of Hospitality Management have extensive professional competence and good capabilities for working in specialist and managerial positions in varied tourism organisations. Students have also good capabilities for working as entrepreneurs in tourism.
The main competence areas in tourism management program are responsible tourism, development and production of customer oriented services and operational environment in international tourism industry. These competences mean that after completing the program the students will understand the structures in the tourism industry and its international nature, and will be able to take responsibility for developing the tourism field. Students will be also able to foresee the future challenges in tourism. In company level they will manage responsible tourism business and utilize digitalization in tourism business activities. They can also design profitable and meaningful tourism experiences.
Students will be able to develop systematically the quality of business activities in the tourism and hospitality industry and manage sustainable and profitable business activities in the field. Students know the special characteristics of marketing services and can sell services in a customer-oriented way. They can also commercialise potential ideas into innovations. The students will be familiar with creative work methods and service design process tools.
The studies combine solid theoretical knowledge with diverse working life projects, event production and international study tours. The students utilise our extensive international cooperation networks and complete a part of their studies abroad.
Students have a choice of alternative or elective studies offered by partner universities, such as other universities of applied sciences (CampusOnline), universities and educational institutions involved in the EduFutura collaboration (University of Jyväskylä and Gradia). Higher level studies completed elsewhere may be accredited as part of your degree. The student must have a certificate or some other document to prove that they have completed the studies. Skills acquired elsewhere can also be described and demonstrated to enable accreditation. Further information is available in the Study Guide.
During the studies students can have individual study paths depending on which areas of tourism industry they wish to focus on. Internationalization is a central part of the studies through international exchange and practical training. Students can also deepen their knowledge by attending diverse working life projects, event production and international study tours. The students can utilise our extensive cooperation networks and participate development projects in JAMK. The last year of studies is concluded by the thesis.
Working life oriented learning is included in bachelor’s degree courses throughout the studies. These include practical training to promote professional skills, the thesis and various working life projects. At JAMK University of Applied Sciences, the operating model for working life oriented and student-driven learning is called JAMK Future Factory®. It combines working life operators, students, JAMK experts and working life oriented LAB environments and other learning environments. In addition to multidisciplinary and working life oriented project studies, it offers students a chance to develop their future working life skills, career paths and networks.
Studification is also among the options offered by working life oriented learning. It refers to combining work, project work, Future Factory activities, etc. with studies. Studification involves students drafting a studification plan and documenting it in the manner agreed with the teacher. Further information is available in the Study Guide.
After graduation, Bachelors of Hospitality Management with a focus on tourism management have good capabilities for working in managerial, marketing, development and sales positions in companies and organizations in the tourism industry. Bachelors of Hospitality Management also have good capabilities for working as entrepreneurs in tourism. Job titles include, for example, team leader, congress manager, hotel manager, product developer, customer service manager, reception manager at a hotel and event coordinator.
There are no specific degree-related or statutory qualification requirements in the field.
Students may, after graduation and a work career of at least two years, continue their studies in a Master’s degree programme. A Master’s degree from a university of applied sciences is a higher post-secondary degree. Studies can also be continued by applying for a university Master’s degree programme or similar programmes. After a Bachelor’s degree from a university of applied sciences, it is also possible to continue studies at higher education institutes abroad in Master’s degree-level programmes. A university of applied sciences also provides opportunities for continuing education in the form of specialisation studies, open studies, online study portal (CampusOnline) and working life-based continuing education.
A student who completes a master’s degree at a university of applied sciences may apply to continue on to postgraduate studies in science or arts at universities (Act 558/2009, Section 37).
The close contacts between experts and students on the degree program with working life, as well as the research, development and innovation (RDI) projects, provide continuous information to support the development and planning of the education process. The experts are actively involved in the domestic and international tourism networks and participate in training programs for operators in the field. The Advisory Committee of the School of Business participates systematically in the development of training from the perspective of the needs of working life.
Nuijanmaa Susanna
Senior Lecturer, Tourism and Service Business and Master´s Degrees
+358408690659
firstname.lastname@jamk.fi